Selling Value: Are You an Expert?
The Sales Rep The Expert
Makes calls Gets called
Knows the product Knows the industry
Is one of many Is the SME
Wants to make a deal Can improve the business
Gives demos Manages conversations
Is the best and says so Gives value/has proof
Notas del editor
Another key difference is that people spend money to spend time around consultants. We are in sales yes, but we want to elevate our Consultant Perception. You do that by being an informed expert. To be an informed expert you have to have good information/intelligence….that is really a key takeaway from our time together…