1. Complete energy-saving solutions for your home.
The Home Retrofit IT System™
for home performance contractors
AngelList Investor Presentation
June 24, 2013

2. Proprietary & Confidential 1
 Build America’s leading network of home performance
contractors – by aggregating select contractors as
licensees, all on a single, integrated IT platform to scale
up home efficiency retrofits.
 Revenue Model: License fees, with a fixed monthly fee
and a fee per home retrofit, plus fees for lead
generation.
What’s the investment opportunity?

3. Proprietary & Confidential 2
What does a home performance contractor do?
Insulate attics
Insulate basements
& crawlspaces
Upgrade HVAC systems
Seal or replace ductwork
Seal interior air leaks

4. Proprietary & Confidential 3
Contractors need a SaaS platform for home retrofits
1. Streamline retrofit management
2. Improve effectiveness: Get to retrofit
3. Generate leads
Energy audit Home retrofit Test out Post-retrofit
analysis

5. Proprietary & Confidential 4
The Home Retrofit IT System™
The Home
Retrofit IT
System™
The first fully-integrated IT platform for home retrofits:
1.Customer
Relationship
Management
System
2.Home Energy
Assessment
System
3.Home
Retrofit
Management
System
4.Retrofit
Financial
Admin System

6. Proprietary & Confidential 5
Competing IT Systems: Wide open opportunity
No integrated IT systems available for complete home retrofit process
Some home performance contractors using generic software for
different components of home retrofit process:
• CRM platforms, e.g. Saleforce.com
• Home energy assessment software, with focus on building modeling,
e.g. Conservation Services Group’s Energy Measure HOME, Hancock
Software’s iHeat, or PSD Consulting’s TREAT
• Field service management software, e.g. Dell’s packetTrap
• Financial accounting software, e.g. Intuit’s QuickBooks
Several companies building national/regional contractor networks for
home retrofits may develop their own IT platforms

7. Proprietary & Confidential 6
Developed elements for IT System
Over 200 energy audits and 80+ retrofits in Atlanta

8. Proprietary & Confidential 7
It works! 40% savings on heating & cooling

9. Proprietary & Confidential 8
So, how do we scale?

10. Proprietary & Confidential
Six leading home performance contractors signed up
License fees starting at $120 per month and $40 per retrofit
9
Demonstrated demand
Energy Construction LLC (Albany, NY)
Retrofits in 2012: 40
HomeRx (Seattle, WA)
Retrofits in 2012: 70
Insulation Man (Binghamton, NY)
Retrofits in 2012: 33
Neil Kelly Home Performance (Portland, OR)
Retrofits in 2012: 400
Sellair (Allentown, PA)
Retrofits in 2012: 50
TerraLogos (Baltimore, MD)
Retrofits in 2012: 112

11. Proprietary & Confidential 10
Build America’s leading home retrofit network
67 million single-family, owner-occupied homes
384 metropolitan areas (pop. 55,000+)
 Est. $150 billion retrofit market, with $1.1 billion for IT systems

12. Proprietary & Confidential 11
Identify core markets in each state – e.g. New Jersey
Passaic county
Bergen county
Essex county
Middlesex/
Union counties
Morris county
Somerset county
Hunterdon county
Mercer/Monmouth
counties
Monmouth county
(Sandy Hook)
Monmouth (Jersey shore)/
Ocean counties
Ocean county (Barnegat)
Atlantic county (Hammonton)
Atlantic county (Jersey shore)
Cumberland
county
Gloucester
county
Camden/Burlington
W. Deptford
counties
New Jersey Clean Energy
Program:
• 155 participating home
performance contractors
• Of which 44 contractors
are potential licensees in
16 core markets
Home performance
contractor

13. Proprietary & Confidential 12
Lead generation with RFA’s Home Efficiency App™

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How do we execute?
Key Management & Expertise
Key Personnel to hire
• Geoff Berlin, Founder & CEO
• Maxim Ivanov, IT Lead [Ciklum]
• Dr. Matthew Realff, Lead on
Home Efficiency App™ [Georgia
Tech]
Board members
• Ron Harris, Chair
• Rick Degolia, Director
Geoff Berlin, CEO
• IT Director
• Business Development
Director
• Marketing Manager for
Lead Generation

15. Proprietary & Confidential 14
Financing requirements to go to market
Raising $500,000 through issuance of Series A Preferred Stock
to:
• Develop and deploy v1.0 of the Home Retrofit IT System™
• Scale to 20 to 25 home performance contractors
Follow by $800,000 to complete IT development and scale

16. Proprietary & Confidential
$(20)
$-
$20
$40
$60
$80
$100
$120
$140
2013 2014 2015 2016 2017 2018 2019 2020 2021 2022 2023
$ millions Pro Forma Financial Results
15
How much money do we make?
5-Year Pro Forma Results (2018)
• Contractor licensees: 390
• Home retrofits: 245,000
• Revenue: $41 million
• Operating Cash Flow: $24 million
Revenue
Operating
Cash Flow
+ Upside: Home Improvement IT System™ for specialized
home improvement subcontractors

17. Proprietary & Confidential 16
How do we exit?
Build value through IT systems and national network of home
performance contractors.
Potential strategic acquirers include:
• Home improvement retailers (e.g. Lowe’s, Sears, The Home Depot)
• HVAC manufacturers (e.g. Carrier, Goodman, Lennox, Trane)
• Renewable energy system installers (e.g. SolarCity, Sungevity)
• Home performance contractors establishing a national presence
(e.g. Masco Corporation)
• IT companies with a focus on residential energy efficiency
(e.g. OPower)
• IT companies in the home improvement sector
(e.g. Dell/Quest Software)

18. Proprietary & Confidential 17
 A proven, successful approach
 Demonstrated demand
 A high impact investment
The Bottom Line