SlideShare una empresa de Scribd logo

Vestel Durable Goods Marketing

•
•
R
riam

Base on case “Vestel Durable Goods Marketing: Improving Distribution Management” by Professor Barış Tan and Assistant Professor Zeynep Akşin with the assistance of Hülya Gökbel, Koç University Graduate School of Business, Istanbul, Turkey. ww.ku.edu.tr

EmpresarialesEducación
1 de 22
Descargar para leer sin conexión
Vestel Durable Goods Marketing: Improving Distribution Management Answers of Case Exercise part B ( problem of Vestel simplified distribution, page 33 - 34) – A part of Group Assignment on Operation Management Course Riam A. Wibowo Riam A. Wibowo 1
Vestel Durable Goods Marketing
Vestel Durable Goods Marketing
Vestel Durable Goods Marketing
Vestel Durable Goods Marketing
Vestel Durable Goods Marketing
Vestel Durable Goods Marketing
Vestel Durable Goods Marketing
Vestel Durable Goods Marketing
Vestel Durable Goods Marketing
Vestel Durable Goods Marketing
Vestel Durable Goods Marketing
Vestel Durable Goods Marketing
Vestel Durable Goods Marketing
Vestel Durable Goods Marketing
Vestel Durable Goods Marketing
Vestel Durable Goods Marketing
Vestel Durable Goods Marketing
Vestel Durable Goods Marketing
Vestel Durable Goods Marketing
Vestel Durable Goods Marketing
Vestel Durable Goods Marketing

Recomendados

Vestel-Global Firma-swot-sunum-
Vestel-Global Firma-swot-sunum-Vestel-Global Firma-swot-sunum-
Vestel-Global Firma-swot-sunum-Gizem K.
 
Büyüme ve rekabet stratejileri
Büyüme ve rekabet stratejileriBüyüme ve rekabet stratejileri
Büyüme ve rekabet stratejileriYasin KÖLEOĞLU
 
Strategic Business Analysis Report of Vestel Elektronik Sanayi Ve Ticaret A.Ş
Strategic Business Analysis Report of Vestel Elektronik Sanayi Ve Ticaret A.ŞStrategic Business Analysis Report of Vestel Elektronik Sanayi Ve Ticaret A.Ş
Strategic Business Analysis Report of Vestel Elektronik Sanayi Ve Ticaret A.ŞNana Amako
 
Samsung
SamsungSamsung
SamsungMelike Karaman
 
Marketing Analysis of Toyota
Marketing Analysis of ToyotaMarketing Analysis of Toyota
Marketing Analysis of ToyotaAyush Anurag
 
Vestel elektronik sanayi ve ticaret ( Strategic Business Report.ppt )
Vestel elektronik sanayi ve ticaret ( Strategic Business Report.ppt )Vestel elektronik sanayi ve ticaret ( Strategic Business Report.ppt )
Vestel elektronik sanayi ve ticaret ( Strategic Business Report.ppt )Nana Amako
 
Vestel
VestelVestel
Vestelfeyaz
 
Amerika E-ticaret Pazarı ve Amazon Devrimi
Amerika E-ticaret Pazarı ve Amazon DevrimiAmerika E-ticaret Pazarı ve Amazon Devrimi
Amerika E-ticaret Pazarı ve Amazon DevrimiÇilem MEYDAN
 

Recomendados

Vestel-Global Firma-swot-sunum-
Vestel-Global Firma-swot-sunum-Vestel-Global Firma-swot-sunum-
Vestel-Global Firma-swot-sunum-Gizem K.
 
Büyüme ve rekabet stratejileri
Büyüme ve rekabet stratejileriBüyüme ve rekabet stratejileri
Büyüme ve rekabet stratejileriYasin KÖLEOĞLU
 
Strategic Business Analysis Report of Vestel Elektronik Sanayi Ve Ticaret A.Ş
Strategic Business Analysis Report of Vestel Elektronik Sanayi Ve Ticaret A.ŞStrategic Business Analysis Report of Vestel Elektronik Sanayi Ve Ticaret A.Ş
Strategic Business Analysis Report of Vestel Elektronik Sanayi Ve Ticaret A.ŞNana Amako
 
Samsung
SamsungSamsung
SamsungMelike Karaman
 
Marketing Analysis of Toyota
Marketing Analysis of ToyotaMarketing Analysis of Toyota
Marketing Analysis of ToyotaAyush Anurag
 
Vestel elektronik sanayi ve ticaret ( Strategic Business Report.ppt )
Vestel elektronik sanayi ve ticaret ( Strategic Business Report.ppt )Vestel elektronik sanayi ve ticaret ( Strategic Business Report.ppt )
Vestel elektronik sanayi ve ticaret ( Strategic Business Report.ppt )Nana Amako
 
Vestel
VestelVestel
Vestelfeyaz
 
Amerika E-ticaret Pazarı ve Amazon Devrimi
Amerika E-ticaret Pazarı ve Amazon DevrimiAmerika E-ticaret Pazarı ve Amazon Devrimi
Amerika E-ticaret Pazarı ve Amazon DevrimiÇilem MEYDAN
 
Rekabet ve rekabet strateji̇leri̇
Rekabet ve rekabet strateji̇leri̇Rekabet ve rekabet strateji̇leri̇
Rekabet ve rekabet strateji̇leri̇Sefer Kayalar
 
Strategic Marketing Technichs, Vestel - Regal Repositioning / Real Case Study
Strategic Marketing Technichs, Vestel - Regal Repositioning / Real Case Study Strategic Marketing Technichs, Vestel - Regal Repositioning / Real Case Study
Strategic Marketing Technichs, Vestel - Regal Repositioning / Real Case Study Tuğba Haşimzade
 
Searchmetrics ile SEO Analizi - Stradiji
Searchmetrics ile SEO Analizi - StradijiSearchmetrics ile SEO Analizi - Stradiji
Searchmetrics ile SEO Analizi - StradijiStradiji
 
Rekabet Stratejisi
Rekabet StratejisiRekabet Stratejisi
Rekabet Stratejisiguest0ca58c
 
Rekabet Ve KonumlandıRma Stratejileri
Rekabet Ve KonumlandıRma StratejileriRekabet Ve KonumlandıRma Stratejileri
Rekabet Ve KonumlandıRma StratejileriMustafa TOPALOĞLU
 
üLker rekabet stretejisi
üLker rekabet stretejisiüLker rekabet stretejisi
üLker rekabet stretejisiGülbahar Yurteri
 
Pazarlama büyüme stratejileri
Pazarlama büyüme stratejileriPazarlama büyüme stratejileri
Pazarlama büyüme stratejilerisedadoc
 
Rekabet ve rekabet stratejileri
Rekabet ve rekabet stratejileriRekabet ve rekabet stratejileri
Rekabet ve rekabet stratejilerihubbudunya
 
Buyume ve Rekabet Stratejileri
Buyume ve Rekabet StratejileriBuyume ve Rekabet Stratejileri
Buyume ve Rekabet StratejileriElshan S. Maharov
 
1911 Gold Corporate Presentation Apr 2024.pdf
1911 Gold Corporate Presentation Apr 2024.pdf1911 Gold Corporate Presentation Apr 2024.pdf
1911 Gold Corporate Presentation Apr 2024.pdfShaun Heinrichs
 
digital marketing , introduction of digital marketing
digital marketing , introduction of digital marketingdigital marketing , introduction of digital marketing
digital marketing , introduction of digital marketingrajputmeenakshi733
 
PSCC - Capability Statement Presentation
PSCC - Capability Statement PresentationPSCC - Capability Statement Presentation
PSCC - Capability Statement PresentationAnamaria Contreras
 
20200128 Ethical by Design - Whitepaper.pdf
20200128 Ethical by Design - Whitepaper.pdf20200128 Ethical by Design - Whitepaper.pdf
20200128 Ethical by Design - Whitepaper.pdfChris Skinner
 
WSMM Technology February.March Newsletter_vF.pdf
WSMM Technology February.March Newsletter_vF.pdfWSMM Technology February.March Newsletter_vF.pdf
WSMM Technology February.March Newsletter_vF.pdfJamesConcepcion7
 
The-Ethical-issues-ghhhhhhhhjof-Byjus.pptx
The-Ethical-issues-ghhhhhhhhjof-Byjus.pptxThe-Ethical-issues-ghhhhhhhhjof-Byjus.pptx
The-Ethical-issues-ghhhhhhhhjof-Byjus.pptxmbikashkanyari
 
Introducing the Analogic framework for business planning applications
Introducing the Analogic framework for business planning applicationsIntroducing the Analogic framework for business planning applications
Introducing the Analogic framework for business planning applicationsKnowledgeSeed
 
Pitch Deck Teardown: Xpanceo's $40M Seed deck
Pitch Deck Teardown: Xpanceo's $40M Seed deckPitch Deck Teardown: Xpanceo's $40M Seed deck
Pitch Deck Teardown: Xpanceo's $40M Seed deckHajeJanKamps
 
Cybersecurity Awareness Training Presentation v2024.03
Cybersecurity Awareness Training Presentation v2024.03Cybersecurity Awareness Training Presentation v2024.03
Cybersecurity Awareness Training Presentation v2024.03DallasHaselhorst
 
GUIDELINES ON USEFUL FORMS IN FREIGHT FORWARDING (F) Danny Diep Toh MBA.pdf
GUIDELINES ON USEFUL FORMS IN FREIGHT FORWARDING (F) Danny Diep Toh MBA.pdfGUIDELINES ON USEFUL FORMS IN FREIGHT FORWARDING (F) Danny Diep Toh MBA.pdf
GUIDELINES ON USEFUL FORMS IN FREIGHT FORWARDING (F) Danny Diep Toh MBA.pdfDanny Diep To
 
Technical Leaders - Working with the Management Team
Technical Leaders - Working with the Management TeamTechnical Leaders - Working with the Management Team
Technical Leaders - Working with the Management TeamArik Fletcher
 
Send Files | Sendbig.comSend Files | Sendbig.com
Send Files | Sendbig.comSend Files | Sendbig.comSend Files | Sendbig.comSend Files | Sendbig.com
Send Files | Sendbig.comSend Files | Sendbig.comSendBig4
 
Entrepreneurship lessons in Philippines
Entrepreneurship lessons in PhilippinesEntrepreneurship lessons in Philippines
Entrepreneurship lessons in PhilippinesDavidSamuel525586
 

Más contenido relacionado

Destacado

Rekabet ve rekabet strateji̇leri̇
Rekabet ve rekabet strateji̇leri̇Rekabet ve rekabet strateji̇leri̇
Rekabet ve rekabet strateji̇leri̇Sefer Kayalar
 
Strategic Marketing Technichs, Vestel - Regal Repositioning / Real Case Study
Strategic Marketing Technichs, Vestel - Regal Repositioning / Real Case Study Strategic Marketing Technichs, Vestel - Regal Repositioning / Real Case Study
Strategic Marketing Technichs, Vestel - Regal Repositioning / Real Case Study Tuğba Haşimzade
 
Searchmetrics ile SEO Analizi - Stradiji
Searchmetrics ile SEO Analizi - StradijiSearchmetrics ile SEO Analizi - Stradiji
Searchmetrics ile SEO Analizi - StradijiStradiji
 
Rekabet Stratejisi
Rekabet StratejisiRekabet Stratejisi
Rekabet Stratejisiguest0ca58c
 
Rekabet Ve KonumlandıRma Stratejileri
Rekabet Ve KonumlandıRma StratejileriRekabet Ve KonumlandıRma Stratejileri
Rekabet Ve KonumlandıRma StratejileriMustafa TOPALOĞLU
 
Pazarlama büyüme stratejileri
Pazarlama büyüme stratejileriPazarlama büyüme stratejileri
Pazarlama büyüme stratejilerisedadoc
 
Rekabet ve rekabet stratejileri
Rekabet ve rekabet stratejileriRekabet ve rekabet stratejileri
Rekabet ve rekabet stratejilerihubbudunya
 
Buyume ve Rekabet Stratejileri
Buyume ve Rekabet StratejileriBuyume ve Rekabet Stratejileri
Buyume ve Rekabet StratejileriElshan S. Maharov
 

Destacado (9)

Rekabet ve rekabet strateji̇leri̇
Rekabet ve rekabet strateji̇leri̇Rekabet ve rekabet strateji̇leri̇
Rekabet ve rekabet strateji̇leri̇
 
Strategic Marketing Technichs, Vestel - Regal Repositioning / Real Case Study
Strategic Marketing Technichs, Vestel - Regal Repositioning / Real Case Study Strategic Marketing Technichs, Vestel - Regal Repositioning / Real Case Study
Strategic Marketing Technichs, Vestel - Regal Repositioning / Real Case Study
 
Searchmetrics ile SEO Analizi - Stradiji
Searchmetrics ile SEO Analizi - StradijiSearchmetrics ile SEO Analizi - Stradiji
Searchmetrics ile SEO Analizi - Stradiji
 
Rekabet Stratejisi
Rekabet StratejisiRekabet Stratejisi
Rekabet Stratejisi
 
Rekabet Ve KonumlandıRma Stratejileri
Rekabet Ve KonumlandıRma StratejileriRekabet Ve KonumlandıRma Stratejileri
Rekabet Ve KonumlandıRma Stratejileri
 
üLker rekabet stretejisi
üLker rekabet stretejisiüLker rekabet stretejisi
üLker rekabet stretejisi
 
Pazarlama büyüme stratejileri
Pazarlama büyüme stratejileriPazarlama büyüme stratejileri
Pazarlama büyüme stratejileri
 
Rekabet ve rekabet stratejileri
Rekabet ve rekabet stratejileriRekabet ve rekabet stratejileri
Rekabet ve rekabet stratejileri
 
Buyume ve Rekabet Stratejileri
Buyume ve Rekabet StratejileriBuyume ve Rekabet Stratejileri
Buyume ve Rekabet Stratejileri
 

Último

1911 Gold Corporate Presentation Apr 2024.pdf
1911 Gold Corporate Presentation Apr 2024.pdf1911 Gold Corporate Presentation Apr 2024.pdf
1911 Gold Corporate Presentation Apr 2024.pdfShaun Heinrichs
 
digital marketing , introduction of digital marketing
digital marketing , introduction of digital marketingdigital marketing , introduction of digital marketing
digital marketing , introduction of digital marketingrajputmeenakshi733
 
PSCC - Capability Statement Presentation
PSCC - Capability Statement PresentationPSCC - Capability Statement Presentation
PSCC - Capability Statement PresentationAnamaria Contreras
 
20200128 Ethical by Design - Whitepaper.pdf
20200128 Ethical by Design - Whitepaper.pdf20200128 Ethical by Design - Whitepaper.pdf
20200128 Ethical by Design - Whitepaper.pdfChris Skinner
 
WSMM Technology February.March Newsletter_vF.pdf
WSMM Technology February.March Newsletter_vF.pdfWSMM Technology February.March Newsletter_vF.pdf
WSMM Technology February.March Newsletter_vF.pdfJamesConcepcion7
 
The-Ethical-issues-ghhhhhhhhjof-Byjus.pptx
The-Ethical-issues-ghhhhhhhhjof-Byjus.pptxThe-Ethical-issues-ghhhhhhhhjof-Byjus.pptx
The-Ethical-issues-ghhhhhhhhjof-Byjus.pptxmbikashkanyari
 
Introducing the Analogic framework for business planning applications
Introducing the Analogic framework for business planning applicationsIntroducing the Analogic framework for business planning applications
Introducing the Analogic framework for business planning applicationsKnowledgeSeed
 
Pitch Deck Teardown: Xpanceo's $40M Seed deck
Pitch Deck Teardown: Xpanceo's $40M Seed deckPitch Deck Teardown: Xpanceo's $40M Seed deck
Pitch Deck Teardown: Xpanceo's $40M Seed deckHajeJanKamps
 
Cybersecurity Awareness Training Presentation v2024.03
Cybersecurity Awareness Training Presentation v2024.03Cybersecurity Awareness Training Presentation v2024.03
Cybersecurity Awareness Training Presentation v2024.03DallasHaselhorst
 
GUIDELINES ON USEFUL FORMS IN FREIGHT FORWARDING (F) Danny Diep Toh MBA.pdf
GUIDELINES ON USEFUL FORMS IN FREIGHT FORWARDING (F) Danny Diep Toh MBA.pdfGUIDELINES ON USEFUL FORMS IN FREIGHT FORWARDING (F) Danny Diep Toh MBA.pdf
GUIDELINES ON USEFUL FORMS IN FREIGHT FORWARDING (F) Danny Diep Toh MBA.pdfDanny Diep To
 
Technical Leaders - Working with the Management Team
Technical Leaders - Working with the Management TeamTechnical Leaders - Working with the Management Team
Technical Leaders - Working with the Management TeamArik Fletcher
 
Send Files | Sendbig.comSend Files | Sendbig.com
Send Files | Sendbig.comSend Files | Sendbig.comSend Files | Sendbig.comSend Files | Sendbig.com
Send Files | Sendbig.comSend Files | Sendbig.comSendBig4
 
Entrepreneurship lessons in Philippines
Entrepreneurship lessons in PhilippinesEntrepreneurship lessons in Philippines
Entrepreneurship lessons in PhilippinesDavidSamuel525586
 
Supercharge Your eCommerce Stores-acowebs
Supercharge Your eCommerce Stores-acowebsSupercharge Your eCommerce Stores-acowebs
Supercharge Your eCommerce Stores-acowebsGOKUL JS
 
NAB Show Exhibitor List 2024 - Exhibitors Data
NAB Show Exhibitor List 2024 - Exhibitors DataNAB Show Exhibitor List 2024 - Exhibitors Data
NAB Show Exhibitor List 2024 - Exhibitors DataExhibitors Data
 
trending-flavors-and-ingredients-in-salty-snacks-us-2024_Redacted-V2.pdf
trending-flavors-and-ingredients-in-salty-snacks-us-2024_Redacted-V2.pdftrending-flavors-and-ingredients-in-salty-snacks-us-2024_Redacted-V2.pdf
trending-flavors-and-ingredients-in-salty-snacks-us-2024_Redacted-V2.pdfMintel Group
 
Planetary and Vedic Yagyas Bring Positive Impacts in Life
Planetary and Vedic Yagyas Bring Positive Impacts in LifePlanetary and Vedic Yagyas Bring Positive Impacts in Life
Planetary and Vedic Yagyas Bring Positive Impacts in LifeBhavana Pujan Kendra
 
How Generative AI Is Transforming Your Business | Byond Growth Insights | Apr...
How Generative AI Is Transforming Your Business | Byond Growth Insights | Apr...How Generative AI Is Transforming Your Business | Byond Growth Insights | Apr...
How Generative AI Is Transforming Your Business | Byond Growth Insights | Apr...Hector Del Castillo, CPM, CPMM
 
WSMM Media and Entertainment Feb_March_Final.pdf
WSMM Media and Entertainment Feb_March_Final.pdfWSMM Media and Entertainment Feb_March_Final.pdf
WSMM Media and Entertainment Feb_March_Final.pdfJamesConcepcion7
 
Church Building Grants To Assist With New Construction, Additions, And Restor...
Church Building Grants To Assist With New Construction, Additions, And Restor...Church Building Grants To Assist With New Construction, Additions, And Restor...
Church Building Grants To Assist With New Construction, Additions, And Restor...Americas Got Grants
 

Último (20)

1911 Gold Corporate Presentation Apr 2024.pdf
1911 Gold Corporate Presentation Apr 2024.pdf1911 Gold Corporate Presentation Apr 2024.pdf
1911 Gold Corporate Presentation Apr 2024.pdf
 
digital marketing , introduction of digital marketing
digital marketing , introduction of digital marketingdigital marketing , introduction of digital marketing
digital marketing , introduction of digital marketing
 
PSCC - Capability Statement Presentation
PSCC - Capability Statement PresentationPSCC - Capability Statement Presentation
PSCC - Capability Statement Presentation
 
20200128 Ethical by Design - Whitepaper.pdf
20200128 Ethical by Design - Whitepaper.pdf20200128 Ethical by Design - Whitepaper.pdf
20200128 Ethical by Design - Whitepaper.pdf
 
WSMM Technology February.March Newsletter_vF.pdf
WSMM Technology February.March Newsletter_vF.pdfWSMM Technology February.March Newsletter_vF.pdf
WSMM Technology February.March Newsletter_vF.pdf
 
The-Ethical-issues-ghhhhhhhhjof-Byjus.pptx
The-Ethical-issues-ghhhhhhhhjof-Byjus.pptxThe-Ethical-issues-ghhhhhhhhjof-Byjus.pptx
The-Ethical-issues-ghhhhhhhhjof-Byjus.pptx
 
Introducing the Analogic framework for business planning applications
Introducing the Analogic framework for business planning applicationsIntroducing the Analogic framework for business planning applications
Introducing the Analogic framework for business planning applications
 
Pitch Deck Teardown: Xpanceo's $40M Seed deck
Pitch Deck Teardown: Xpanceo's $40M Seed deckPitch Deck Teardown: Xpanceo's $40M Seed deck
Pitch Deck Teardown: Xpanceo's $40M Seed deck
 
Cybersecurity Awareness Training Presentation v2024.03
Cybersecurity Awareness Training Presentation v2024.03Cybersecurity Awareness Training Presentation v2024.03
Cybersecurity Awareness Training Presentation v2024.03
 
GUIDELINES ON USEFUL FORMS IN FREIGHT FORWARDING (F) Danny Diep Toh MBA.pdf
GUIDELINES ON USEFUL FORMS IN FREIGHT FORWARDING (F) Danny Diep Toh MBA.pdfGUIDELINES ON USEFUL FORMS IN FREIGHT FORWARDING (F) Danny Diep Toh MBA.pdf
GUIDELINES ON USEFUL FORMS IN FREIGHT FORWARDING (F) Danny Diep Toh MBA.pdf
 
Technical Leaders - Working with the Management Team
Technical Leaders - Working with the Management TeamTechnical Leaders - Working with the Management Team
Technical Leaders - Working with the Management Team
 
Send Files | Sendbig.comSend Files | Sendbig.com
Send Files | Sendbig.comSend Files | Sendbig.comSend Files | Sendbig.comSend Files | Sendbig.com
Send Files | Sendbig.comSend Files | Sendbig.com
 
Entrepreneurship lessons in Philippines
Entrepreneurship lessons in PhilippinesEntrepreneurship lessons in Philippines
Entrepreneurship lessons in Philippines
 
Supercharge Your eCommerce Stores-acowebs
Supercharge Your eCommerce Stores-acowebsSupercharge Your eCommerce Stores-acowebs
Supercharge Your eCommerce Stores-acowebs
 
NAB Show Exhibitor List 2024 - Exhibitors Data
NAB Show Exhibitor List 2024 - Exhibitors DataNAB Show Exhibitor List 2024 - Exhibitors Data
NAB Show Exhibitor List 2024 - Exhibitors Data
 
trending-flavors-and-ingredients-in-salty-snacks-us-2024_Redacted-V2.pdf
trending-flavors-and-ingredients-in-salty-snacks-us-2024_Redacted-V2.pdftrending-flavors-and-ingredients-in-salty-snacks-us-2024_Redacted-V2.pdf
trending-flavors-and-ingredients-in-salty-snacks-us-2024_Redacted-V2.pdf
 
Planetary and Vedic Yagyas Bring Positive Impacts in Life
Planetary and Vedic Yagyas Bring Positive Impacts in LifePlanetary and Vedic Yagyas Bring Positive Impacts in Life
Planetary and Vedic Yagyas Bring Positive Impacts in Life
 
How Generative AI Is Transforming Your Business | Byond Growth Insights | Apr...
How Generative AI Is Transforming Your Business | Byond Growth Insights | Apr...How Generative AI Is Transforming Your Business | Byond Growth Insights | Apr...
How Generative AI Is Transforming Your Business | Byond Growth Insights | Apr...
 
WSMM Media and Entertainment Feb_March_Final.pdf
WSMM Media and Entertainment Feb_March_Final.pdfWSMM Media and Entertainment Feb_March_Final.pdf
WSMM Media and Entertainment Feb_March_Final.pdf
 
Church Building Grants To Assist With New Construction, Additions, And Restor...
Church Building Grants To Assist With New Construction, Additions, And Restor...Church Building Grants To Assist With New Construction, Additions, And Restor...
Church Building Grants To Assist With New Construction, Additions, And Restor...
 

Vestel Durable Goods Marketing

  • 1. Vestel Durable Goods Marketing: Improving Distribution Management Answers of Case Exercise part B ( problem of Vestel simplified distribution, page 33 - 34) – A part of Group Assignment on Operation Management Course Riam A. Wibowo Riam A. Wibowo 1