Business plan on a new product launched. This is ppt on a product called as Smart Wallet where in your lost wallet can be detected by GPS system

1. Smart Wallet
Presented by
Richa Patel 33
Samruddhi 43
Tanya Bhargava 53

2. Problem Statement
• Ever found a lost wallet?
• How much secure are you?

3. Executive Summery
• Introducing a wallet that almost follows you. Smart Wallet is
modern day wallet with GPS system attached in it. Now you
can connect your smart phone to your smart wallet and track
it through our app
• Now your lost wallet is just one click away
• Wallet has credit and debit card holders with technologically
updated system
• It also has advanced security system that helps your dear
once track your location

4. Objective
• To launch Smart wallet with GPS systems
• To provide security system with easy access
• To create demand of exclusive wallet
• To build customer base
• To capture market with best quality wallets and swift
technology

5. 4 simple steps

6. Technical Plan
Outsourcing of
wallets
GPS Attachment
App launch with
integrated system
Technologically
skilled human
resources
In the line and
under the line
marketing

7. Management Plan
Target Market
• Tire I and tire II cities
• Target market 21 to 60 age group. Specially corporates.
• Women working late night

8. Promotion
Smart
wallet
Online
collaboration
with Flipkart
Print media
Corporate
tie ups
Social
media(create
buzz)

9. Cost estimate
COSTS Amount
App Developer 380,000
Technical Support 500,000
GPS systems (500) 650,000
Wallets (500) 150,000
Office rent(15000*12) 180,000
Salaries of 3 partners 648,000
Miscellaneous 100,000
TOTAL 26,08,000

10. 5 Year Plan
Year Sales
(in units)
Revenue
(cost +
profit)
Profit
(499)
1 480 1440,000 240000
2 620 1860,000 310000
3 770 2310,000 385000
4 1020 3060,000 510000
5 1190 3570,000 595000

12. Thank You