1. Key Activities Key Resources Cost Structure Revenue Flows Distribution Channels Client Segments Partner Network Client Relationships Business Model Canvas A business model is nothing else than a representation of how an organization makes (or intends to make) money. This can be nicely described through the 9 building blocks illustrated in the graphic below, which we call "business model canvas". What is a business model? Alex Osterwalder , 5-10-2005, http://business-model-design.blogspot.com/2005/11/what-is-business-model.html Value Proposition