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The Extended Reality Landscape #Reality17

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This is our presentation from the WebDirections #Reality17 event. It provides an overview of the Mixed/Extended Reality landscape and looks at what's coming next. It concludes by showing where #WebAR is up to right now and what's possible in your browser today.

Publicado en: Tecnología
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The Extended Reality Landscape #Reality17

  1. 1. Rob Manson, CEO & co-founder - https://awe.media - follow me on twitter @nambor The Landscape of Reality – Extended Remix Image Credit
  2. 2. Who am I? Rob Manson, CEO & co-founder https://awe.media
  3. 3. Who am I? Rob Manson, CEO & co-founder https://awe.media The original evangelist for Mixed Reality using open Web Standards
  4. 4. Who am I? Rob Manson, CEO & co-founder https://awe.media The original evangelist for Mixed Reality using open Web Standards Invited Expert
  5. 5. Who am I? Rob Manson, CEO & co-founder https://awe.media The original evangelist for Mixed Reality using open Web Standards Invited Expert W3C
  6. 6. Who am I? Rob Manson, CEO & co-founder https://awe.media The original evangelist for Mixed Reality using open Web Standards Invited Expert W3C Khronos Group
  7. 7. Who am I? Rob Manson, CEO & co-founder https://awe.media The original evangelist for Mixed Reality using open Web Standards Invited Expert W3C Khronos Group ISO
  8. 8. A brief history of our journey…
  9. 9. How did we get here?
  10. 10. How did we get here?
  11. 11. How did we get here?
  12. 12. How did we get here?
  13. 13. How did we get here?
  14. 14. How did we get here?
  15. 15. How did we get here?
  16. 16. How did we get here? 2016 awe.media went live
  17. 17. How did we get here? 2017 The web got Computer Vision!
  18. 18. What predictions did we get right? Mixed Reality will be possible in the web
  19. 19. What predictions did we get right? Mixed Reality will be possible in the web ARStandards Workshop Seoul, 2010
  20. 20. What predictions did we get right? Mixed Reality Web Standards test harness
  21. 21. What predictions did we get right? Mixed Reality Web Standards test harness isweb3here.com, 2011
  22. 22. What predictions did we get right? OS-level pose tracking would be released
  23. 23. What predictions did we get right? OS-level pose tracking would be released W3C WebVR Workshop, 2016
  24. 24. But getting the timing right is really hard…
  25. 25. But Tim is only right if you give up too soon!
  26. 26. Where are we up to now?
  27. 27. What is Virtual Reality? The terms virtual worlds, virtual cockpits, and virtual workstations were used to describe specific projects. In 1989, Jaron Lanier, CEO of VPL, coined the term virtual reality to bring all of the virtual projects under a single rubric. The term therefore typically refers to three-dimensional realities implemented with stereo viewing goggles and reality gloves. Myron Krueger - 1991 Image Credit Image CreditImage Credit
  28. 28. What is Augmented Reality? Augmented Reality allows the user to see the real world, with virtual objects superimposed upon or composited with the real world. 1. Combines the real and virtual, 2. Is interactive in real time, 3. Is registered in 3D Ron Azuma - 1997 Image Credit
  29. 29. What is Mixed Reality? Image Credit Paul Milgram - 1994
  30. 30. But Microsoft Marketing did too good a job! Image Credit
  31. 31. What is XR? Image Credit
  32. 32. Now WebXR = ‘on top of ARKit & ARCore’?! Image Credit
  33. 33. Image Credit
  34. 34. How do you “Create” VR & AR? MOBILE ONLY APPs WEB APPSHMD ONLY APPS Hire or be a developer v 1 2 Download & get to know (& deal with the various issues/quirks) the developer SDK for the target platform 3 Develop your app/s 4 v Test it on the target HMD vendor platform/s 5 Convert media and 3D assets to the app/s format 6 Sign & submit your app/s to the app store/s & wait for approval/s v 7 Publish & distribute links to one or more app stores ! Download & get to know (& deal with the various issues/quirks) the developer SDK for the target mobile OS v 1 2 Develop your app/s 3 Test it on the target HMD vendor platform/s 4 v Convert media and 3D assets to the app/s format 5 Sign & submit your app/s to the app store/s & wait for approval/s 6 Publish & distribute links to one or more app stores v 7 Hire or be a developer 8 Create promotional web content to drive people to the app/s ! 8 Create promotional web content to drive people to the app/s Get an account with awe.media *blatant plug J v 1 2 Upload any types of common media you need (photos, videos, 3D & more) 3 Manipulate these objects and add rich interactions to create your VR & AR experiences 4 Open your browser on any type of device v 5 Share a single link that points directly to your web- based VR/AR experience
  35. 35. How do you “View” VR & AR? Have a suitable HMD v 1 2Have a valid account with the HMD vendor's app store 3 Complete the HMD vendor's first use 4 v Search for & find the app in their app store 5 Download/install the app through their app store 6Often requires system or app updates also v 7 Select/play the downloaded app ! MOBILE ONLY APP Have a valid account with the Mobile OS vendor's app store v 1 2 Find the app in their app store3 Download/install the app through their app store 4 v Often requires system or app updates also 5 Download/install the app through their app store 6 Select/play the downloaded app v 7 ! View promo for app on their website WEB APP 1 Click on a web link to open it in your browser on any device HMD ONLY APP
  36. 36. Here are the different ways people can interact with Mixed Reality
  37. 37. Mixed Reality Interaction Mode – Public - Whole body in fov - More spectators - Limited distribution
  38. 38. Mixed Reality Interaction Mode – Personal - Upper/whole body in fov - Fewer spectators - Wider distribution
  39. 39. Mixed Reality Interaction Mode – Private - Extremeties or head in fov - 1-2 direct participants - Wider distribution & locations
  40. 40. Mixed Reality Interaction Mode – Intimate - Only extremeties in fov - 1 direct participant - Pervasive but currently limited distribution
  41. 41. Mixed Reality Interaction Mode – Intimate x 3 Tethered VR
  42. 42. Mobile VR Mixed Reality Interaction Mode – Intimate x 3 Tethered VR
  43. 43. Mobile VR Mobile AR/MR/XR Mixed Reality Interaction Mode – Intimate x 3 Tethered VR
  44. 44. What’s evolving as we speak?
  45. 45. Depth sensing is spreading Depth Sensing is starting to become commonplace Image Credit
  46. 46. Geolocation is about to get better Image Credit
  47. 47. OS-level pose tracking has everyone’s attention Image Credit
  48. 48. WebVR is stabilising Image Credit
  49. 49. WebVR -> WebAR (Google’s proposal) Image Credit
  50. 50. WebVR -> WebXR (Mozilla’s proposal) Image Credit
  51. 51. Deep/Machine Learning is improving fast Image Credit
  52. 52. More sensors! Image Credit
  53. 53. More cameras! Image Credit
  54. 54. What’s needed in the future? (The missing pieces of the web)
  55. 55. Camera intrinsics web API Image Credit A more accurate underlying geometry for Computer Vision
  56. 56. Camera controls web API A more complete API to control cameras for Computer Vision Image Credit
  57. 57. One API to work across ARKit and ARCore A unified Pose/Plane API Image Credit
  58. 58. Optimised pixel access Zero copy texture transfer that’s actually faster in workers Image Credit
  59. 59. Lets compare the ‘Reality hype’ to the ‘Reality of the market’
  60. 60. Why has VR exploded recently? VR has things to sell Image Credit
  61. 61. Why has VR exploded recently? The power of the s-curve Image Credit
  62. 62. Where are we now? In reality, VR headsets are a tiny tiny market right now
  63. 63. Where are we now? In reality, VR headsets are a tiny tiny market right now More iPhone 8s than HMDs by the end of the year!
  64. 64. What’s happening in the global mobile market? Image Credit
  65. 65. The good news for iOS is the majority are now iOS11 Image Credit
  66. 66. Immersive Computing will become Pervasive Image Credit What is likely in the future?
  67. 67. What are the real market trends? This will take more than 3-5 years Image Credit
  68. 68. Mainstream adoption won’t “start” until at least 2020 Image Credit How long until we get our magic glasses?
  69. 69. What will drive market changes between now & then? Convenient multi-use mobile form factors are the key today Image Credit
  70. 70. #WebVR is here now Rob Manson, CEO & co-founder - https://awe.media - follow me on twitter @nambor
  71. 71. #WebAR is here now Rob Manson, CEO & co-founder - https://awe.media - follow me on twitter @nambor
  72. 72. We’re removing all the friction from creating & viewing VR/AR Rob Manson, CEO & co-founder - https://awe.media - follow me on twitter @nambor
  73. 73. Mixed Reality now runs in the browser on your iPhone, Android & Computer! Rob Manson, CEO & co-founder - https://awe.media - follow me on twitter @nambor
  74. 74. Thanks… Questions? Rob Manson, CEO & co-founder - https://awe.media - follow me on twitter @nambor

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