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P.E.P.N.A.D
CONSULTING LTD.
Business Proposal


           PRAMESH CHAND

           ESHA PRASAD

           PRIYANKA PANDIT

           NITIN GAUR

           ADITYA GUPTA

           DIVYA KAPADIA
P.E.P.N.A.D CONSULTING LTD. Business Proposal

                             P.E.P.N.A.D Consulting LLC Proposal

1.Description of the company:

P.E.P.N.A.D Consulting LLCis headquartered in Pune and has representative offices in 10 major
cities across India. The firm currently employs 200 full time employees and 20 seasonal
employees (on a contractual basis). The Consulting offices are located in Northern and Western
regions of India. The company is known for specializing towards the Food and Beverage sector
of FMCG companies. We are located close to their head offices and regional offices in cities like
Pune, Kolkata, Mumbai and Delhi. The company was founded in June 2010in the city of Pune by
the six core team members.Future plans include setting up consulting offices in Southern and
Eastern regions of the country.

Our company P.E.P.N.A.D Consulting LLC received a request for proposal (RFP) from a
renowned biscuit manufacturing company to improve the sales and the growth in revenue
resulting in better profit margins. A detailed analysis is to be conducted in order to analyze
current trends in sales covering the northern and western regions of India through the various
distributors. The data will be fed into the “Pentaho” software to help us compare various
parameters to help the company in better decision making process.

2.Our Company’s Experience in doing similar work:


Our company has undertaken similar projects in the past and has completed them successfully.
We specialize in FMCG Products especially in Food and Beverages sector. We have an
experienced team of consultants well-versed with the latest technologies and who have been
involved in similar projects in the past.
3.USPs (Unique selling points):


Our USP is the cost effectiveness which is realized by using software‟s like „Pentaho‟. This
software provides us with latest tools and techniques to generate and analyze the reports of a
particular project. There are three types of processes involved:




                                                                                                 Page 1
P.E.P.N.A.D CONSULTING LTD. Business Proposal

   a) Interactive User Report: In this, the data source is imported into the software and reports
       are generated accordingly.
   b) Analyzer Report: In this, the data entered is analyzed and results are displayed in terms of
       bar graphs, line graphs, pie charts, etc.
   c) Dashboards: Based on graphs generated, we are able to compare results on various
       parameters. In the case of the biscuit company, we are able to graphically find out the
       revenue generated at different price points of a particular SKU type.


4.Our Understanding of Requirements:
As explained above, we will be following the same procedure for generating and analyzing
reports. The requirement is to collect the data from the client which needs to be analyzed. After
that, the data is analyzed and the reports/charts are generated accordingly. Based on the results
generated, the company should be given advice to either work upon or slow down on certain
parameters that have been analyzed.


5.Technical solution/ architecture

The client‟s business faces certain challenges:

       Increase in the revenue for each type of biscuit
       Improvement of the profit margins for each biscuit and its SKU type
       Determining the most profitable distributor
       Find the most profitable regions/markets for the product
       Analyse the trend in sales across regions for each product type

We propose to employ Pentaho for solving issues of the client. Pentaho User Console is the
primary web-based end user interface to view, create, and schedule reports, Interactive reports,
Analyzer reports and dashboards as well as applying access permissions to them. Our experience
and technical expertise can help us in improving the productivity of the client by use of
interactive charts and graphs.




                                                                                             Page 2
P.E.P.N.A.D CONSULTING LTD. Business Proposal

Pentaho Interactive Report

Pentaho Interactive Reporting provides a highly interactive and easy to use web-based design
interface for the casual business user to create simple and ad hoc operational reports, without
depending on IT or report developers.

Pentaho Analyzer

Pentaho Analyzer provides intuitive, interactive analytical reporting letting non-technical
business users quickly understand business information against Pentaho Analysis data sources.

Pentaho Dashboard Designer

A dashboard is as simple as selecting your layout, theme, and the content you want to display.
Include any type of Pentaho reports, external web pages, or dashboard internal elements (charts
and data grid) that access Pentaho Metadata data sources.

Data Collection tools

Data will be collected by the use of bills of payments, receipts obtained by the client- company
while supplying products to the distributors. We intend to maintain a database of all the
transactions taking place on the most basic level between the client company and their
distributors.

Data collection frequency

Data will be collected quarterly as the distributors place orders every quarter for a particular
SKU and biscuit type. The data analysis is done on a quarterly basis. The data collection
mechanism shall include manually obtaining the data from the clients and uploading it to the
datasource in Pentaho.

Once data sources are uploaded, we shall analyse the data in the Pentaho analyzer reports tab,
and interpret data in the dashboard.




                                                                                               Page 3
P.E.P.N.A.D CONSULTING LTD. Business Proposal

6. Effort Estimate:

Activity                        Effort required   Time
                                                  required
                                                  (in days)
Requirements gathering 135 person-hours 5
Design                          189 person-hours 7
Implementation                  162 person-hours 6
Testing and delivery            108 person-hours 4



7. Estimated timeframe:

Tasks                           Start time   End time
Requirements gathering 4-2-2012              8-1-2012
Design                          9-2-2012     15-2-2012
Implementation                  16-2-2012    21-2-2012
Testing and delivery            22-02-2012 25-02-2012



Work Breakdown structure:

Task                  Subtask                           Work package                       Time
                                                                                           required
                                                                                           (in days)
Requirements
gathering
                      Studying the existing client      Setting up contact points with the .5
                      systems                           client
                                                        Getting required documents from    1.5
                                                        the contacts and studying the
                                                        existing systems
                      Talking to various                Discussions and meetings with      .5

                                                                                                 Page 4
P.E.P.N.A.D CONSULTING LTD. Business Proposal

                 department personnel of the     the concerned personnel
                 client
                 Team discussions regarding      Discussions regarding business      .5
                 requirements                    requirements
                                                 Discussions regarding inter-        .5
                                                 linkages between the modules
                 Contacting key contact          Setting up new contact touch        0.25
                 personnel if further            points for detailed
                 clarifications required         information/clarifications
                                                 Discussions with the concerned      0.25
                                                 personnel
                 Preparing final set of          Collating the set of requirements   .5
                 requirements                    from the team leads
                                                 Submission of final set of          .5
                                                 documents for client approval
Design
                 Preparing the initial design-   Setting up of 2 teams for this      1
                 high level design and low       purpose
                 level design                    Collating the data from the two     2
                                                 teams for the final design
                                                 document
                 Re-modifying the design         Discussions and meetings with       2
                 after client discussions        the client
                                                 Rework on the modified design       1
                                                 document
                 Preparing the final design      Submission of the final design      1
                 document                        document
Implementation
                 Phase-wise module level         Division of the tasks at the        1
                 implementation                  module level and assignment of


                                                                                          Page 5
P.E.P.N.A.D CONSULTING LTD. Business Proposal

                                              tasks to team members
                                              Completion of all the individual    2
                                              tasks
                                              Re-modification of software after 1
                                              testing results if required
               Integration of the modules     Step-by-step integration of the     1
               if necessary                   project modules
                                              Resolving problems in               1
                                              integration if any
Testing
               Preparation of test cases and Discussions with the design and      .25
               testing documents after        implementation team and the
               discussions with the design    clients
               and implementation team        Preparation of test cases           1.25
                                              Final sign off for the test cases   .25
               Testing and recording of       Assignment of tasks to members      .5
               results                        of the testing team
                                              Performance of tasks and            .5
                                              submission of results
               Final sign off from the        Re-testing of modified software     .25
               testing team and the client    Final sign-off                      .25
Delivery       Installation of the software   Discussions with the client         .25
               at the client site             personnel
                                              Installation of the software        .5




                                                                                        Page 6
P.E.P.N.A.D CONSULTING LTD. Business Proposal




8. Details of resources required:

Dept                           Role and no of people       Skills required
                               required
Human Resource                 Group HR (1)                Performance management,
                                                           separation management,
                                                           resource allocation
Hardware                       Technical Lead (1)          Hardware maintenance skills
Software                       Technical Lead(1), System   BI tools-Pentaho
                               Engineers (1)
Databases                      Technical Lead(1), System   Oracle, MySQL, Teradata,
                               Engineers (2)               data modelling
Testing                        Technical Lead(1), System   HP-QC (HP Quality Control)
                               Engineers (1)               tool




                                                                                      Page 7
P.E.P.N.A.D CONSULTING LTD. Business Proposal




9.Project Costing:

Assumptions: Overall labour force will be
divide into hours
Project Design                              Labour Labour          Material
                                            hours      Cost(Rs)/hr cost
                                                                   (Rs)/hr
Develop Functional Specifications           45         Rs15        Rs10
Develop System Architecture                 45         Rs20        Rs10
Develop Preliminary Design Specification    45         Rs35        Rs15
Project Development
Develop Components                          63         Rs12        Rs10
Procure Software                            63         Rs30        Rs10
Procure Hardware                            63         Rs25        Rs10
Project Delivery
Install System                              40         Rs15        Rs15
Train Customers                             40         Rs15        Rs10
Perform Acceptance Test                     41         Rs15        Rs5
Perform Post Project Review                 41         Rs15        Rs5
Project Management
Customer Progress Meetings/Reports          36         Rs10        Rs10
Internal Status Meetings/Reports            36         Rs15        Rs10
Third-Party Vendor Interface                36         Rs10        Rs10
Other cost ( Travel)                        Rs.30,000

SubTotal                                    594        232         130
Total                                       2,45,028




                                                                              Page 8
P.E.P.N.A.D CONSULTING LTD. Business Proposal



10.List of deliverables:

Consolidated document which includes dashboards, graphs and charts for analysis on biscuits
sales and profits.



 top3 oreo.pdf    productwise.pdf     region_groupby.pdf      skugraphregionwise.pdf         top 3 vita.pdf




                     orangetop3.pdf     Bourbon top3 cities .pdf     glucose top3citie.pdf


11. Acceptance criteria for project:

The first version of the solution will be submitted within 15days of meeting. The
recommendations on the submitted document will be considered and the final updated version
will be submitted in next 10 days of time. The solution will be in the form of hard copy as well
as two copies of CDs including both the versions.

12. Client interactions required or planned during the project:

Every week online meeting or personal meeting will be held for evaluating the status of the
project. The follow up will be done and retesting of each module of the solution will be done.

13. Knowledge transfer details:

All engineers and managers will be trained extensively on the technical and functional aspects.

14. QA&QC:

The requirements specified in the document are checked using metrics to satisfy the standard
level of measures. The sample data is tested on a regular basis. The quality and control for the
data which crosses the prescribed standard will be constantly monitored.




                                                                                                              Page 9
P.E.P.N.A.D CONSULTING LTD. Business Proposal




                                                Page 10

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Pepnad final

  • 1. P.E.P.N.A.D CONSULTING LTD. Business Proposal PRAMESH CHAND ESHA PRASAD PRIYANKA PANDIT NITIN GAUR ADITYA GUPTA DIVYA KAPADIA
  • 2. P.E.P.N.A.D CONSULTING LTD. Business Proposal P.E.P.N.A.D Consulting LLC Proposal 1.Description of the company: P.E.P.N.A.D Consulting LLCis headquartered in Pune and has representative offices in 10 major cities across India. The firm currently employs 200 full time employees and 20 seasonal employees (on a contractual basis). The Consulting offices are located in Northern and Western regions of India. The company is known for specializing towards the Food and Beverage sector of FMCG companies. We are located close to their head offices and regional offices in cities like Pune, Kolkata, Mumbai and Delhi. The company was founded in June 2010in the city of Pune by the six core team members.Future plans include setting up consulting offices in Southern and Eastern regions of the country. Our company P.E.P.N.A.D Consulting LLC received a request for proposal (RFP) from a renowned biscuit manufacturing company to improve the sales and the growth in revenue resulting in better profit margins. A detailed analysis is to be conducted in order to analyze current trends in sales covering the northern and western regions of India through the various distributors. The data will be fed into the “Pentaho” software to help us compare various parameters to help the company in better decision making process. 2.Our Company’s Experience in doing similar work: Our company has undertaken similar projects in the past and has completed them successfully. We specialize in FMCG Products especially in Food and Beverages sector. We have an experienced team of consultants well-versed with the latest technologies and who have been involved in similar projects in the past. 3.USPs (Unique selling points): Our USP is the cost effectiveness which is realized by using software‟s like „Pentaho‟. This software provides us with latest tools and techniques to generate and analyze the reports of a particular project. There are three types of processes involved: Page 1
  • 3. P.E.P.N.A.D CONSULTING LTD. Business Proposal a) Interactive User Report: In this, the data source is imported into the software and reports are generated accordingly. b) Analyzer Report: In this, the data entered is analyzed and results are displayed in terms of bar graphs, line graphs, pie charts, etc. c) Dashboards: Based on graphs generated, we are able to compare results on various parameters. In the case of the biscuit company, we are able to graphically find out the revenue generated at different price points of a particular SKU type. 4.Our Understanding of Requirements: As explained above, we will be following the same procedure for generating and analyzing reports. The requirement is to collect the data from the client which needs to be analyzed. After that, the data is analyzed and the reports/charts are generated accordingly. Based on the results generated, the company should be given advice to either work upon or slow down on certain parameters that have been analyzed. 5.Technical solution/ architecture The client‟s business faces certain challenges: Increase in the revenue for each type of biscuit Improvement of the profit margins for each biscuit and its SKU type Determining the most profitable distributor Find the most profitable regions/markets for the product Analyse the trend in sales across regions for each product type We propose to employ Pentaho for solving issues of the client. Pentaho User Console is the primary web-based end user interface to view, create, and schedule reports, Interactive reports, Analyzer reports and dashboards as well as applying access permissions to them. Our experience and technical expertise can help us in improving the productivity of the client by use of interactive charts and graphs. Page 2
  • 4. P.E.P.N.A.D CONSULTING LTD. Business Proposal Pentaho Interactive Report Pentaho Interactive Reporting provides a highly interactive and easy to use web-based design interface for the casual business user to create simple and ad hoc operational reports, without depending on IT or report developers. Pentaho Analyzer Pentaho Analyzer provides intuitive, interactive analytical reporting letting non-technical business users quickly understand business information against Pentaho Analysis data sources. Pentaho Dashboard Designer A dashboard is as simple as selecting your layout, theme, and the content you want to display. Include any type of Pentaho reports, external web pages, or dashboard internal elements (charts and data grid) that access Pentaho Metadata data sources. Data Collection tools Data will be collected by the use of bills of payments, receipts obtained by the client- company while supplying products to the distributors. We intend to maintain a database of all the transactions taking place on the most basic level between the client company and their distributors. Data collection frequency Data will be collected quarterly as the distributors place orders every quarter for a particular SKU and biscuit type. The data analysis is done on a quarterly basis. The data collection mechanism shall include manually obtaining the data from the clients and uploading it to the datasource in Pentaho. Once data sources are uploaded, we shall analyse the data in the Pentaho analyzer reports tab, and interpret data in the dashboard. Page 3
  • 5. P.E.P.N.A.D CONSULTING LTD. Business Proposal 6. Effort Estimate: Activity Effort required Time required (in days) Requirements gathering 135 person-hours 5 Design 189 person-hours 7 Implementation 162 person-hours 6 Testing and delivery 108 person-hours 4 7. Estimated timeframe: Tasks Start time End time Requirements gathering 4-2-2012 8-1-2012 Design 9-2-2012 15-2-2012 Implementation 16-2-2012 21-2-2012 Testing and delivery 22-02-2012 25-02-2012 Work Breakdown structure: Task Subtask Work package Time required (in days) Requirements gathering Studying the existing client Setting up contact points with the .5 systems client Getting required documents from 1.5 the contacts and studying the existing systems Talking to various Discussions and meetings with .5 Page 4
  • 6. P.E.P.N.A.D CONSULTING LTD. Business Proposal department personnel of the the concerned personnel client Team discussions regarding Discussions regarding business .5 requirements requirements Discussions regarding inter- .5 linkages between the modules Contacting key contact Setting up new contact touch 0.25 personnel if further points for detailed clarifications required information/clarifications Discussions with the concerned 0.25 personnel Preparing final set of Collating the set of requirements .5 requirements from the team leads Submission of final set of .5 documents for client approval Design Preparing the initial design- Setting up of 2 teams for this 1 high level design and low purpose level design Collating the data from the two 2 teams for the final design document Re-modifying the design Discussions and meetings with 2 after client discussions the client Rework on the modified design 1 document Preparing the final design Submission of the final design 1 document document Implementation Phase-wise module level Division of the tasks at the 1 implementation module level and assignment of Page 5
  • 7. P.E.P.N.A.D CONSULTING LTD. Business Proposal tasks to team members Completion of all the individual 2 tasks Re-modification of software after 1 testing results if required Integration of the modules Step-by-step integration of the 1 if necessary project modules Resolving problems in 1 integration if any Testing Preparation of test cases and Discussions with the design and .25 testing documents after implementation team and the discussions with the design clients and implementation team Preparation of test cases 1.25 Final sign off for the test cases .25 Testing and recording of Assignment of tasks to members .5 results of the testing team Performance of tasks and .5 submission of results Final sign off from the Re-testing of modified software .25 testing team and the client Final sign-off .25 Delivery Installation of the software Discussions with the client .25 at the client site personnel Installation of the software .5 Page 6
  • 8. P.E.P.N.A.D CONSULTING LTD. Business Proposal 8. Details of resources required: Dept Role and no of people Skills required required Human Resource Group HR (1) Performance management, separation management, resource allocation Hardware Technical Lead (1) Hardware maintenance skills Software Technical Lead(1), System BI tools-Pentaho Engineers (1) Databases Technical Lead(1), System Oracle, MySQL, Teradata, Engineers (2) data modelling Testing Technical Lead(1), System HP-QC (HP Quality Control) Engineers (1) tool Page 7
  • 9. P.E.P.N.A.D CONSULTING LTD. Business Proposal 9.Project Costing: Assumptions: Overall labour force will be divide into hours Project Design Labour Labour Material hours Cost(Rs)/hr cost (Rs)/hr Develop Functional Specifications 45 Rs15 Rs10 Develop System Architecture 45 Rs20 Rs10 Develop Preliminary Design Specification 45 Rs35 Rs15 Project Development Develop Components 63 Rs12 Rs10 Procure Software 63 Rs30 Rs10 Procure Hardware 63 Rs25 Rs10 Project Delivery Install System 40 Rs15 Rs15 Train Customers 40 Rs15 Rs10 Perform Acceptance Test 41 Rs15 Rs5 Perform Post Project Review 41 Rs15 Rs5 Project Management Customer Progress Meetings/Reports 36 Rs10 Rs10 Internal Status Meetings/Reports 36 Rs15 Rs10 Third-Party Vendor Interface 36 Rs10 Rs10 Other cost ( Travel) Rs.30,000 SubTotal 594 232 130 Total 2,45,028 Page 8
  • 10. P.E.P.N.A.D CONSULTING LTD. Business Proposal 10.List of deliverables: Consolidated document which includes dashboards, graphs and charts for analysis on biscuits sales and profits. top3 oreo.pdf productwise.pdf region_groupby.pdf skugraphregionwise.pdf top 3 vita.pdf orangetop3.pdf Bourbon top3 cities .pdf glucose top3citie.pdf 11. Acceptance criteria for project: The first version of the solution will be submitted within 15days of meeting. The recommendations on the submitted document will be considered and the final updated version will be submitted in next 10 days of time. The solution will be in the form of hard copy as well as two copies of CDs including both the versions. 12. Client interactions required or planned during the project: Every week online meeting or personal meeting will be held for evaluating the status of the project. The follow up will be done and retesting of each module of the solution will be done. 13. Knowledge transfer details: All engineers and managers will be trained extensively on the technical and functional aspects. 14. QA&QC: The requirements specified in the document are checked using metrics to satisfy the standard level of measures. The sample data is tested on a regular basis. The quality and control for the data which crosses the prescribed standard will be constantly monitored. Page 9
  • 11. P.E.P.N.A.D CONSULTING LTD. Business Proposal Page 10