HOW Design Live 2017: Sketchnote Masterclass

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Presentation from Mike Rohde on sketchnoting, and Andy Brenits on his productivity methodology, from the HOW Design Live conference in Chicago, IL on May 2nd, 2017.

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The Internet is full of articles on „How to succeed“ and „How to build a great company“ But while following those guidelines we often forget that there's a lot you just can't do. Learning from your own mistakes is good, but it's even better when you can learn from the mistakes of others. Everyone's favorite billionaire and Republican presidential hopeful Donald Trump has said “Watch, listen, and learn. You can’t know it all yourself. Anyone who thinks they do is destined for mediocrity.” Enjoy the slides and a sense of humor is advised.

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Visit us at gykantler.com for more information. The concept of a “brand” is no longer taboo at B2B companies. In fact, strong B2B brands outperform weaker ones by as much as 20%, according to recent research by McKinsey. Yet it’s not easy for ROI-obsessed marketers to justify spending money on their brand, which can be difficult to track. As a result, your brand is too often left either underfunded or on the back-burner altogether. We’re going to help you solve this. In this presentation you’ll learn: - How your brand can boost demand generation and other key performance indicators - The elements of a B2B brand and how those are different from traditional consumer branding - How to elevate your brand through B2B marketing channels and brand advocates - Metrics to track the impact of your brand

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Don't murder your message with 19 year old clip art, garish colour schemes, whizzing text and abusive sounds, and line after line of tiny text that the speaker reads and the audience can't see - captivate your audience Ninja style! This session will go through the easy steps how to liven up any presentation by dumping the templates, embracing dramatic graphics with Creative Commons, and limiting the number of words per slide to create a truly engaging presentation slidedeck. Zing! Ninja style, now your presentation makes people lean forward...and are eager for your message. Become a presentation a sensei! - This is also a great way to demand that your students synthesize their information and refine their skillz to become the next generation of presentation Ninjas!

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