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Linkedin Training




         Control Your Professional Identity Online

20/01/2013                Linkedin Training Courses   1
This course is a hands-on practical workshop where
delegates will work on their own profiles and update
them.

It is intended to demonstrate how LinkedIn is useful
for not only marketing and sales but also for
research, customer support and retention, branding
and personal and career development.

  20/01/2013         Linkedin Training Courses    2
Course Outline



1. Your Profile How to use the Profile features to demonstrate your
expertise and experience

2.The use of key words in various places on LinkedIn to improve your
SEO (Search Engine Optimisation) and SMO (Social Media
Optimization) goals.

3.How to integrate your other social sites into LinkedIn

4.The difference between your personal and business brands

 20/01/2013                Linkedin Training Courses             3
Your Connections
1.How to support your connections and in a spirit of generosity

2.How to request and give receive recommendations and referrals

3.How to find strategic connections to grow your business prospects

4.How to create a relationship with prospects before pitching

5.How to manage, and tag communicate with multiple connections

6.How to make connections with people 2 or 3 degrees away

   20/01/2013                Linkedin Training Courses            4
Groups and Answers

1.How to use these features to build your personal an company brand

2.How to do research for you own business

3.How to grow and develop personally through these groups

4.How to connect to groups with a vertical or horizontal reach

5.How to use Answers to develop your Expert status

  20/01/2013                Linkedin Training Courses            5
Company Pages

1.The new features, including cover images and status updates

2.How to keep contact with company clients

3. Promotions of your Services and Products



  20/01/2013                Linkedin Training Courses           6
Awesome Applications

    1.Be generous with Box.net

    2.Demonstrate your skill or expertise with Slide Share

    3.Invite people to Events

    4.Get Mobile App. & and Other Linkedin Apps


20/01/2013                 Linkedin Training Courses         7
Outcomes

1.Updated their personal profile, and perhaps even added a photo

2.Made new connections within the group present

 3.Sought out new strategic connections in terms of prospects or leads
in their own industry and Requested a recommendation

5.Joined a group; Answered or Posted a Question ;Created a Slide
Share account
  20/01/2013              Linkedin Training Courses                8
Course Information

•This is a full day course (lunch is provided) from 9 am to 4 pm.

•Please bring your laptop and internet connection.

•The course costs €250 and a 10% discount is offered for 3 or more people.

•Public courses are held in Dublin, Cork and in-house courses are available on request.

• Next Course : Date: March 20th , Venue: Bewleys Hotel ,Leopardstown, Co . Dublin


    20/01/2013                          Linkedin Training Courses                         9
Telephone:              0870905303

                 Email: info@konoconsultancy.com

                 ie.linkedin.com/in/rorydconnolly
                 Websites:

                 www.konoconsultancy.com

                 www.facilitationcourses.ie

                 www.facilitationcourses.co.uk




20/01/2013   Linkedin Training Courses                10

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Linkedin Courses by Kono Consultancy

  • 1. Linkedin Training Control Your Professional Identity Online 20/01/2013 Linkedin Training Courses 1
  • 2. This course is a hands-on practical workshop where delegates will work on their own profiles and update them. It is intended to demonstrate how LinkedIn is useful for not only marketing and sales but also for research, customer support and retention, branding and personal and career development. 20/01/2013 Linkedin Training Courses 2
  • 3. Course Outline 1. Your Profile How to use the Profile features to demonstrate your expertise and experience 2.The use of key words in various places on LinkedIn to improve your SEO (Search Engine Optimisation) and SMO (Social Media Optimization) goals. 3.How to integrate your other social sites into LinkedIn 4.The difference between your personal and business brands 20/01/2013 Linkedin Training Courses 3
  • 4. Your Connections 1.How to support your connections and in a spirit of generosity 2.How to request and give receive recommendations and referrals 3.How to find strategic connections to grow your business prospects 4.How to create a relationship with prospects before pitching 5.How to manage, and tag communicate with multiple connections 6.How to make connections with people 2 or 3 degrees away 20/01/2013 Linkedin Training Courses 4
  • 5. Groups and Answers 1.How to use these features to build your personal an company brand 2.How to do research for you own business 3.How to grow and develop personally through these groups 4.How to connect to groups with a vertical or horizontal reach 5.How to use Answers to develop your Expert status 20/01/2013 Linkedin Training Courses 5
  • 6. Company Pages 1.The new features, including cover images and status updates 2.How to keep contact with company clients 3. Promotions of your Services and Products 20/01/2013 Linkedin Training Courses 6
  • 7. Awesome Applications 1.Be generous with Box.net 2.Demonstrate your skill or expertise with Slide Share 3.Invite people to Events 4.Get Mobile App. & and Other Linkedin Apps 20/01/2013 Linkedin Training Courses 7
  • 8. Outcomes 1.Updated their personal profile, and perhaps even added a photo 2.Made new connections within the group present 3.Sought out new strategic connections in terms of prospects or leads in their own industry and Requested a recommendation 5.Joined a group; Answered or Posted a Question ;Created a Slide Share account 20/01/2013 Linkedin Training Courses 8
  • 9. Course Information •This is a full day course (lunch is provided) from 9 am to 4 pm. •Please bring your laptop and internet connection. •The course costs €250 and a 10% discount is offered for 3 or more people. •Public courses are held in Dublin, Cork and in-house courses are available on request. • Next Course : Date: March 20th , Venue: Bewleys Hotel ,Leopardstown, Co . Dublin 20/01/2013 Linkedin Training Courses 9
  • 10. Telephone: 0870905303 Email: info@konoconsultancy.com ie.linkedin.com/in/rorydconnolly Websites: www.konoconsultancy.com www.facilitationcourses.ie www.facilitationcourses.co.uk 20/01/2013 Linkedin Training Courses 10