Slides for Ross Dawson's keynote at Travelport Live APAC. Note that many slides were videos in the actual presentation.

1. Creating the
Future of Business
▪ Futurist
▪ Strategy advisor
▪ Author
@rossdawson

2. Diverging
paths

3. Everyone a
futurist

4. Finite players play within boundaries
Infinite players play with boundaries
- James Carse

5. Acceleration
Opportunities
Structure
Leadership
Interfaces
Retail

6. Acceleration

7. Everyone
connected
Source: GSMA, Cisco

8. Data
explosion

9. Machines that
can learn

10. Machine
intelligence
Source: Electronic
Frontier Foundation
AI performance:
Conversational voice recognition

11. Real-time
translation

12. Interfaces

13. Augmenting
reality

14. Robots as
guides

15. Robots for
service

16. Rise of
chatbots

17. Tomorrow’s
customer
service rep

18. Structure

19. Brain Internet
Applications
Organisations Industries
ProteinsActors
Society
Politics Contagion
Scale-free networks everywhere

20. “Ranked by market value, 60 of the
world’s 100 largest corporations
earn at least half of their revenue
from platform markets”
- Prof. Thomas Eisenmann, Harvard Business School

21. Linking latent
demand and supply

22. enable
value-creating interactions
between
external
producers and consumers,
based on an
open infrastructure
and
governance structures
Adapted from: Platform Revolution, Parker, van Alstyne and Choudhary
Platforms

23. Share Apply
Deliver Use
Sell Buy
Write Read
Lend Borrow
Create Use
Pay Receive
Create Use
Create Consume
Make Use
Product
Service
Content
Money
Apps
Capital
Reviews
Information
Designs
Intellectual property
Connecting producers and consumers

24. Positive feedback loops
More
users
More
value for
users

25. Travel as
platform

26. Media as
platform

27. Home as
platform

28. Image: Jack Torcello
Retail as
platform

29. Retail

30. Experience
Experience
Personalisation
Immediacy Community

31. In-store
interfaces

32. Experience
beforehand

33. Linking physical
and digital

34. Personalised
navigation

35. Knowledge-
based
relationships

36. Push-button
retail

37. Seamless
convenience
Image: Android Central

38. Communities
as customers

39. Travel
communities

40. Opportunities

41. A future of
more travel

42. Excellence in
experience

43. Source: The Lean Startup, Eric Ries
Learning from
data

44. At the centre of
the relationship
Image: Bernard Spragg NZ

45. Adding unique
value
Image: Ken Brown

46. Leadership

47. The only way
you can control your destiny
is to be more flexible
than your environment
- The Law of Requisite Variety

48. Vision What world do we want to create? What might be
possible?
Foundations What institutions, business models, platforms and
systems will enable this vision? What is missing now?
Roadblocks What is blocking the potential? How can we take away
or bypass these blocks?
Paths What possible paths forward could allow us to reach our
vision? What is most feasible? What are milestones?
Collaboration What collaboration is needed between who? How can
we foster and enable that collaboration?
Action What action today can be taken by the industry? What
action can you take to enable the industry’s potential?
Industry leadership

49. The hero’s
journey

50. Acceleration
Structure
Opportunities
Interfaces
Retail
Leadership