Personal Information
Organización/Lugar de trabajo
São Paulo, SP Brazil
Ocupación
Senior eBusiness Manager
Sector
Real Estate/ Construction / Architecture
Sitio web
www.polacco.com.br
Acerca de
Cyrela Brazil Realty is one of the largest and most admired residential real estate developer in Latin America. The company aimed at repositioning the digital market in 2009 to strengthen its presence. In 2011, was the first company in real estate to sell a house through Facebook (abril/11) in the world and sales originated by digital channels accounted for 20% of total gross revenues of $ 6.5 billion.
The main activities so far have been:
- Development of new company websites
- Planning of digital strategy and actions
- Planning metric digital environment
- Planning, monitoring, optimization and media negotiation
- Implementation of governance policies and digital processes
Etiquetas
digital
iab
brasil
web
internet
2.0
mercado
dados
brasileiro
marketing
glossário
media
analytics
adserver
métricas
e-metrics
webanalytics
e-metricsmétricasweb
analyticsbrasil
economic
downturn
conference
resultados
social
mídia
network
recessão
during
how
metrics
seo
sem
mobile
search
displayads
rich
Ver más
Presentaciones
(7)Documentos
(6)Recomendaciones
(12)Culture (Original 2009 version)
Reed Hastings
•
Hace 12 años
What's Next: Social Media Trends 2020
Ogilvy Consulting
•
Hace 4 años
Machine Learning & Ecommerce - by David Jones - PAPIs Connect
PAPIs.io
•
Hace 8 años
JWT: 100 Things to Watch in 2013
J. Walter Thompson Intelligence
•
Hace 11 años
SMX Advanced: Landing Page Myths
ion interactive
•
Hace 14 años
Social > Media
Nick Skytland
•
Hace 14 años
Touchpoints: a Customer Experience Story | MCorp Consulting
Michael Hinshaw, CEO McorpCX
•
Hace 15 años
Social Media Measurement
Kelsey Ruger
•
Hace 16 años
Social Media Developments in the Real-Time Economy
Teemu Arina
•
Hace 15 años
Vision of the future: Organization 2.0
Teemu Arina
•
Hace 15 años
Rock Bands, Guitar Heroes And Management Theory
Stephen Anderson
•
Hace 15 años
Mobile 2.0: Design & Develop for the iPhone and Beyond
Brian Fling
•
Hace 15 años
Personal Information
Organización/Lugar de trabajo
São Paulo, SP Brazil
Ocupación
Senior eBusiness Manager
Sector
Real Estate/ Construction / Architecture
Sitio web
www.polacco.com.br
Acerca de
Cyrela Brazil Realty is one of the largest and most admired residential real estate developer in Latin America. The company aimed at repositioning the digital market in 2009 to strengthen its presence. In 2011, was the first company in real estate to sell a house through Facebook (abril/11) in the world and sales originated by digital channels accounted for 20% of total gross revenues of $ 6.5 billion.
The main activities so far have been:
- Development of new company websites
- Planning of digital strategy and actions
- Planning metric digital environment
- Planning, monitoring, optimization and media negotiation
- Implementation of governance policies and digital processes
Etiquetas
digital
iab
brasil
web
internet
2.0
mercado
dados
brasileiro
marketing
glossário
media
analytics
adserver
métricas
e-metrics
webanalytics
e-metricsmétricasweb
analyticsbrasil
economic
downturn
conference
resultados
social
mídia
network
recessão
during
how
metrics
seo
sem
mobile
search
displayads
rich
Ver más