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Digital Marketing India - Nandan
1.
Marketing India Digital
Medium
2.
3.
4.
5.
Online campaigns Case
Study, Impact on website
6.
7.
8.
Page views (March
2002 – April 2002)
9.
User Sessions (March
2002 – April 2002) Reports from third party server
10.
Some of the
creatives used
11.
12.
13.
Some of the
Creatives
14.
Impact of campaign
on the website
15.
16.
17.
18.
19.
20.
Pop-Under on Home
21.
Destination of the
month- North East
22.
Interactive
Unit
23.
Bigger size units
1.61% 89,479 5,564,314 CTR Clicks Impressions 0.72% 31,530 4,390,043 CTR Clicks Impressions
24.
Innovative DHTML creative
3.51% 225,030 6,415,402 CTR Clicks Impressions
25.
Road Block on
msn
26.
North East- Photogallery
27.
SMS Contest Through
Indiatimes- Goa Contest- Around 900 entries
28.
CricInfo User Polls-
Brought to you by Incredible India- On Home Page
29.
Poll results Branding
30.
Digit DVD Content
Insertion
31.
Yahoo Floating East
32.
Google-Prime Visibility
33.
Search Engine advertising
34.
The Contest Microsite
35.
36.
37.
38.
39.
40.
Geographic locations April
2005
41.
New Initiatives for
e-Commerce facilitation
42.
43.
44.
45.
Thank You
Editor's Notes
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