Surf solutions for VoIP and Video over iP vendors,S.I and operators.

1. Enabling-Technology for
Multimedia Applications and Services
Rudy Shainer | Director Sales
21 October 2010
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Market-proven since 1996
Market-

2. The Mobile Video Challenge
• Mobile video traffic is expected to double every eight months,
reaching 1.3 exabytes per month by 2013.
• Videos originate from every imaginable source, flow through
different and increasingly sophisticated networks, and are
presented on a variety of end-user devices.
• Providing appealing applications, while navigating this complex and
dynamic matrix, at these exploding capacities, is a great challenge
for mobile operators and system vendors alike.
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3. The Market – Video Services Growth
2005 06 07 08 09 10 11
* Yankee Group Study - Mobile Video Service Revenue, 2005-2011
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4. Offering with SURF
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5. SURF Communication Solutions
Surf Proprietary Information
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6. Powered by
Live-VU
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7. The Multimedia Challenge
Internet clips HD music
Live TV V&V Telephony User-generated
Appealing Revenue-Generating Applications
Ultimate Real-time Creative Competitive
QoE Enrichment Monetization Cost
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8. Target applications in the video
spacein video space
Target applications
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9. 3G IP Video Media Gateway
RTP/SIP
Media Gateway PSTN
SIP VoIP
phone
IP/NGN
RTP/SIP
3G-324M/H.263
H.264
SIP Video phone
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10. Mobile Live/VOD streaming
3G IF
QC
-3
24
RT M/
(RT SP
H. SurfExpress, SurfRider
26
P/H 3 or SurfDSP
.26
4)
MS/Silverlite
(H.264/.fMP4) Mobile MPEG2TS/H.264MP
Internet (Sat/cable)
TMP
Adobe/R and/or 3GP/F4V (files)
C)
(H.264/AA Fixed Internet
RTP/RTSP (i.e
Streaming/HTTP server
webcam)
+
ve S) Transcoder
T P-li AC/.T
HT 64/A
2
(H.
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11. Video Conferencing
Video Phone
(Soft phone)
H.264/CIF
MPEG4/D1
IP
Video Phone
(LCD, TV)
H.264/VGA
3G-324M/MPEG4/QCIF
Video Phone
(Desktop phone)
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12. Video Mail
Server Storage
3G-324M/H.263 QCIF
Play message in a
ge different format
me
ssa IP
Le ave
RTP/H.263/CIF
RTP/H.264/VGA
Video Phone Fixed Video
(Soft Client) Phone
1
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13. IVVR
• Mobile banking
• video dating
• Video search
• Mobile TV
• Video blog
Prompts in
various formats
Play prompt information
3G-324M or
RTP
Server Storage
Receive DTMF
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14. develops and sells
Enabling Technology for OEM vendors
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15. Product lines
2 product lines:
– Enabling Technology (ET)
– & complete “Box” solutions
Surf is offering 2 product lines that needs to be considered in a different way:
Different offering & positioning
Different customers
Different branding
Different channels & Partners
Different Biz dev & marketing
Different sales & marketing methodology
Different technical support
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16. Channels & Partners
ET
Distributors
OEM Customers
Channels (Disti, Agent,OEM)
System integrators
VAR resellers
Content providers
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17. Surf’s Enabling technology product line
IWF
Price
TranSurf
Surf Motion
SURFAce-812™ SURFDocker
SurfExpress-PCIe™
SURFRider/AMC™
SURFRider-812/PTMC
Time to Money
Time to Market
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18. Board Level Solution
Products
SURFAce-812™
A comprehensive media processing solution offering ultra-high capacity on a single PCI
Express card with onboard PTMC with 8 x TI C6412 DSPs including:
•TDM – 8 x T1, E1, J1
•LAN – 100/1000-Base T
•Signaling – ISDM, SS&, LTE
•Voice – Narrow and wideband, WMA, AAC
•Video – Transcoding, conferencing, mobile
SURFRider/AMC™
•AMC mezzanine board, supporting video/audio/voice/data codecs and modem for high
end Telco-Grade applications offering modular design with SURFDocker™
•Pre-integrated with major ATCA/MicroTCA systems
SURFExpress™
•PCI Express board, supporting video/audio/voice/data codecs and modem for high end
CTI applications offering modular design with SURFDocker™
•Support H.110 TDM interface for E1/T1 expansion cards and 1 PCI Express lane
SURFRider-812/PTMC™
•PTMC mezzanine board, supporting video/audio/voice/data codecs and modem for
high end telco-grade applications such as media gateways, media servers, IMS
•Pre-integrated with major ATCA/cPCI systems Proprietary Information 17

19. SURFAce-812 - PCIe
• Single-lane PCI Express card
• 8 TI C6412 DSPs
• 1 x 1Gb Ethernet ports
• 8 x E1/T1 PRI ports
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20. SURFExpress ™ / PCIe SURFRider™ / AMC
Single-lane PCI Express card » AMC form factor half/full size
• SURFDocker architecture with up to 8 TI C64x
family DSPs » SURFDocker architecture with up to 8 TI C64x family
DSPs
• 2 x 1Gb Ethernet ports
• H.100 » iTDM
• Dockers: C6482, C6486 (Multi-core) » Pre-integrated with leading xTCA vendors
» Dockers: C6482, C6486 (Multi-core)
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21. Chip Level Solution
DSP Chips + SURFWare™
SURF’s media processing software – SURFWare™ - enables
proprietary applications to be embedded directly into the DSP
framework. Multiple drivers and a variety of interfaces facilitate
integration while built-in diagnostics provide easier troubleshooting
and better application control.
Feature packed:
• Transcoding • Stream to stream
• File to file • Video Manipulations
• Stream to file • Multiple bit-rate
• File to stream • Dynamic bit-rate
• Resizing • FPS adjustment
• Enrichment • Picture overlay
• Text overlay • Picture in picture
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22. Chip Level Solution
“Shanon”
8x core
C6486,6x core
C6482,1 core @500/625Mhz
@1000Mhz
C6412,1 core
@720Mhz
C6424,1 core
@600Mhz
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23. Chip Level Solution
DSP Chips + SURFWare™
SURF’s media processing software – SURFWare™ - enables
proprietary applications to be embedded directly into the DSP
framework. Multiple drivers and a variety of interfaces facilitate
integration while built-in diagnostics provide easier troubleshooting
and better application control.
Feature packed:
• Transcoding • Stream to stream
• File to file • Video Manipulations
• Stream to file • Multiple bit-rate
• File to stream • Dynamic bit-rate
• Resizing • FPS adjustment
• Enrichment • Picture overlay
• Text overlay • Picture in picture
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24. Chip-Level solution
• Density range 单芯片处理能力:
– 12 – 500+ G.711 Voice ports
– 4 - 800 G.729ab Voice ports
– Up to 100 + Video Encode & Decode ports (MPEG4/H.263,
QCIF, 10 FPS)
• Supports simultaneous TDM IP I/F for VOIP gateway
• SurfDetect real-time streaming diagnostics from DSP
• Open Framework for integration of customer technology
• Same SW can run also on other TI C64x-based DSPs
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25. SURF Motion™
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26. SURF Motion™ Introduction
• The SURF Motion™ Media Platform is a multimedia
communication and content system that provides
multimedia services and applications.
• With SURF Motion™, clients can rapidly develop
interactive video services and deliver them to circuit
switched or IP networks.
• Motion™ provides
– PRI Call control
– 3G-324M
– Event Data Records for Billing
– Dashboard for management
– Media transcoding, mixing and delivery capabilities of real
time and stored media for both voice and video.
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27. SURF Motion™ Architecture
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28. SURF Motion™ Advantages (1-2)
• Flexibility – As Motion™ API runs over a simple TCP
based socket and is comprised of simple text, it
provides the client application developer the
flexibility to choose any development environment.
(any programming language like JAVA, PERL, C, Visual
Basic or any other)
• Performance – Providing high performance is critical
for real time applications, Motion™ provides this
capability by providing all media handling through
SURF’s high performance software running on
hardware DSP’s.
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29. SURF Motion™ Advantages (2-2)
• Time to Market – Providing customers a simple, yet
robust solution allows them to create innovative
differentiating services rapidly.
• Complexity Abstraction – Motion™ provides
complete abstraction of the protocol complexity,
whether it is PRI or 3G-324M, allowing the client
developer to focus on creating value in his services.
• Integration - Motion™ allows unlimited boundaries
when integrating with 3rd party components by
allowing the client application to choose the method
of integration.
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30. SURF Motion™ Applications
• Interactive Video and Voice Response (IVVR)
• Media Gateway (Voice and Video)
• Media Server (Voice and Video)
• Real Time Transcoder (voice and video)
• Video Voice Mail
• Video Auto Attendant
• Content Delivery Services
• Video Conferencing (IP and 3G-324M)
• Video and Voice Transcoding
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31. Software Architecture
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32. Detailed Media Processing
Features
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33. Video Features
• Video Codecs • Quality
– MPEG4 (Enc/Dec) • Configurable deblocking levels
– H.263 (Enc/Dec)
• Multiple destination support
– H.264 (Enc/Dec) – BP, MP-dec
– WMV9 (Dec) • Packet Loss Concealment (PLC)
– MPEG2 (Dec) • Fixed/Adaptive Jitter Buffer
– Any to any transcoding • Advanced Video Toolbox
• Resolution • Dynamic scrolling text overlay (Unicode)
– Any up to VGA/D1/4CIF
• Configurable frame rate
– HD-720P *
– HD-1080i * • Bit rate change
• Frame Rate • Any resolution resize
– Up to 30FPS • Superimposed logos and icons
• Bit Rate • Animated banners
– Constant and variable (CBR, VBR) • Picture-in-picture advertising supporting video-on-
– Adaptation On-the-fly video
• Transport
– RTP
– 3G-324M
– MPEG2-TS
– Iu-UP/Nb-UP (for 3G324-M) * Roadmap feature
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34. Conferencing & Streaming
Conferencing Streaming
• Dominant speakers detection • Play/Record of any channel from/to file
• Up to 16 displayed participants • Supported file formats
• Configurable video conference layouts – 3GP
• Text and image overlay on conference – MP4
output – ASF (WMV9)
– AVI
– .TS (iPhone)
– F4V
– FLV *
* Roadmap feature
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35. Voice/Audio Features
• Echo Cancellation
• Wireline & Wireless Speech Codecs – G.168 2002 echo tail up to 128ms
– G.711 • Quality
– G.711.1 – Voice Activity Detection (VAD)
– G.726 – Comfort Noise Generation (CNG)
– G.723.1A – Packet Loss Concealment (PLC)
– G.722.2 (WB-AMR) – Fixed/Adaptive Jitter Buffer up to 1000 ms
– G.729AB – Auto Gain / Level Control (AGC / ALC)
– EVRC • Transport
– RTP/RTCP: RFC 3550, 3551, 3389
– GSM FR
– Security: SRTP
– GSM EFR
– Configurable packet size: 5-60ms (5ms resolution)
– GSM NB-AMR
– Single or multiple frames per packet
– iLBC – Iu-UP/Nb-UP (for AMR)
• Audio Codecs • Tone and Events
– WMA9 (decode only) – Monitoring
– AAC-LC – Relay (RFC 2833)
– MP3 (decoding only) – Caller ID detection and generation
– VOX – Detection/Generation
– User-defined tones
– Speex *
* Roadmap feature
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36. Mobile Video Features
• 3G-324M support
– H.324 Annex C
– H.223 Annex A & B
– Mona/WNSRP
• H.223 running on the DSP for enhanced performance
• H.245 running on the host
• High-level 3G-324M APIs
* Roadmap feature
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37. CCTV Cameras CCTV application example Monitor Screens
Surf Express PCIe
IP
Input:
1-16 camera
Output:
25 Frames /Sec
1-16 Screen monitor
D1 Resolution
25 Frames /Sec
H.264 Video Codec
QCIF Resolution
G.279 VoIP Vocoder
H.264 Video Codec
G.279 VoIP Vocoder
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38. Thank You
Rudy Shainer
rudy@surfsolutions.com
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