A half-billion vehicles over 106 years equals billions in commerce, payroll, investments and infrastructure in communities all over the world. For customers, these vehicles played roles in weddings, family vacations, graduations, new businesses and countless milestones along life’s journey.
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GM recently reached a significant milestone: 500 million
vehicles built globally under our brands Chevrolet, Cadillac,
Opel,Wuling and others.
Within that exclusive 500-million production milestone are
dozens of innovations that have improved our customers’
lives and changed the face of the automotive industry.
GM recognizes this milestone as an opportunity to
recognize and thank the hundreds of millions of customers
who got us here, and celebrate the milestones and special
moments our customers have experienced in our vehicles.
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1. 500 Million cars would circle the globe approximately 68.5 times.
2. 500 Million cars would stretch to the moon and back approximately 3.5 times.
3. General Motors Company has manufacturing operations in 30 countries and sells vehicles in 140 countries in the
world.
4. In 2014, GM sold 9.93 million new vehicles worldwide.
5. Since 2009, General Motors’ capital investments in the U.S. have totaled more than $16.5 billion.
6. 84% of global manufacturing waste is recycled: We recycle more waste than any other automaker.
FAST FACTS
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General Motors vehicle assembly, metal stamping, and/or
powertrain operations *
North America
• United States
• Canada
• Mexico
South America
• Brazil
• Argentina
• Chile
• Columbia
• Venezuela
• Ecuador
Africa
• Egypt
• Kenya
• South Africa
Asia
• China
• South Korea
• India
• Thailand
• Vietnam
• Kazakhstan
• Australia (Manufacturing
ceases 2017)
Europe
• Germany
• United Kingdom
• Russia
• Poland
• Hungary
• Turkey
• Austria
• France
• Spain
• Ukraine
• Uzbekistan
* Includes wholly owned, joint ventures and third-party operations
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Our Largest Union Relationships
International Union, United Automobile,
Aerospace and Agricultural Implement Workers
of America (UAW)
• USA
The Union of Metal Mechanical Workers
• Brazil
The Korean Metal Workers Union (KMWU)
• Korea
Confederación de Trabajadores de México (CTM)
• Mexico
Unifor
• Canada
IG Metall
• Germany/Europe
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2013, 2014 and 2015 EPA ENERGY STAR®
Partner of the Year-Sustained Excellence
• More than any other
company
• Avoided $195 million in
energy costs
EPA’s highest level of
recognition for corporate
energy management
70 Plants Met EPA Challenge for Industry
Equal to emissions
from 244,000 homes
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122 Landfill-Free Facilities
No other manufacturer has as many facilities contributing zero waste to
landfill
89MANUFACTURING
OPERATIONS
NON-MANUFACTURING
OPERATIONS33
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1964: 100 Million in Worldwide Production
1978: 200 Million in Worldwide Production
1991: 300 Million in Worldwide Production
2003: 400 Million in Worldwide Production
PRODUCTION MILESTONES of GENERAL MOTORS BRANDED VEHICLES
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1912: First Electric Self-Starter
Eight years before the Nineteenth Amendment
allowed American women to vote, Charles
“Boss” Kettering made it possible for them to
drive without first turning a heavy crank.The
self-starter is still widely considered the most
significant automotive innovation of the 20th
century.
1912: Cadillac Invents First Electric Starter
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1915: Cadillac Introduces First Production V8 Engine
To appease motorists with a lead foot, Cadillac raised
the bar for performance with the industry’s first V-
type, water-cooled, eight-cylinder engine.The 314-
cubic-inch engine produced 70 horsepower at 2,400
rpm and was the industry’s first major step toward
high-speed, high-compression engines. The V-8 was
standard on all 1915 Cadillac models.
1915: Cadillac Introduces First Production V8 Engine
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1915: Cadillac Introduces First Tilt-Beam Headlights
Cadillac’s introduction of tilt-beam headlamps,
operated by a handle on the dash, was a major
advance in night-time visibility and, like the self-
starter, set the standard for others to follow.
1915: Cadillac Introduces First Tilt-Beam Headlights
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1924: First Proving Ground
Until there were dedicated proving grounds,
automakers tested their vehicles on public
roads – with the rest of humanity. GM
opened the industry’s first proving ground
facility in Milford, Michigan, in the U.S.
1924: GM Builds First Auto Test Track
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1928: Cadillac Unveils The
Synchromesh Transmission
Cadillac’s“clashless” syncromesh
transmission was the biggest
advance to date in eliminating the
chafing noise and friction of shifting
gears and laid the foundation for the
fully automatic transmission.
1928: Cadillac Unveils The Synchromesh Transmission
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Acquisitions
1931, Holden Added to Global Footprint
1929, Adam Opel
Corporation Joins the
GM Family
1925, Vauxhall Joins the Growing Global Family
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1933: GM Invents The Two-Stroke
Diesel Engine
Under “Boss” Kettering’s direction,
GM Research developed a
revolutionary two-stroke diesel
engine that was smaller, lighter, far
more powerful and more efficient
than the traditional diesel. Within a
few years, it was being applied to
railroad locomotives, heavy
commercial trucks, boats, and
off-road equipment.
1933: GM Invents The Two-Stroke Diesel Engine
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1934: GM Develops First
Independent Wheel Suspension
GM Engineering developed the first
independent wheel suspension
system, lessening the impact when
any of a car’s four wheels hit a bump
or hole and making the car safer as
well as more comfortable. Popularly
known as“knee-action” suspension
because of the way each wheel was
connected to the axle, it was
introduced in all 1934 model year GM
cars in the North American market.
1934: GM Develops First Independent Wheel Suspension
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1934: First Barrier Impact and
Rollover Tests
In an effort to understand how to
reduce crash-related fatalities and
injuries to the motoring public, GM
conducted the industry’s first barrier
impact tests and the industry’s first
rollover tests at its Milford, Michigan,
proving ground in the U.S.The tests
quickly became standard across the
industry and were adopted by
government safety agencies.
1934: GM Conducts First Rollover Test
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1937: GM First Automaker To Recognize Right
To Represent
Workers at two GM plants in Flint, MI, began a
sit-down strike the last week of December. The
strike ended on 1937-February-11, with
General Motors recognizing the International
Union, United Automobile, Aerospace and
Agricultural Implement Workers of America
(UAW) as having the right to represent
workers who were union members.
1937: GM First Automaker To Recognize Right To Represent
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1938: GM Introduces First
Column-Mounted Gearshift
Pontiac introduced the
industry’s first column-mounted
gearshift, with the lever to
change gears placed under the
steering wheel rather than on
the floor. The result made gear-
shifting simpler and less
distracting for many drivers and
made more room for a third
passenger in the front seat.
1938: GM Introduces First Column-Mounted Gearshift
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1940: First Fully Automatic Transmission
GM introduced the industry’s first fully
automatic transmission, called the Hydra-
Matic, on the 1940 Oldsmobile. It was soon
adopted by the entire industry.
1940: GM Introduces First Automatic Transmission
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1945: Cancer Fighters
In the 1940s, two famously brilliant General
Motors executives, Alfred P. Sloan and Charles
F. Kettering, joined forces to establish the
Sloan Kettering Institute (SKI), which has
since become one of the nation's leading
biomedical research institutions. In 1960, a
new corporate entity — Memorial Sloan
Kettering Cancer Center — was formed to
coordinate and guide the overall policy for
Memorial Hospital and the Sloan Kettering
Institute.
1945: Sloan Kettering Institute Established
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1952: First Mechanical Open-
Heart Surgery Heart Pump
Heart disease was once a death
sentence. GM researchers
developed and donated a
mechanical heart pump that
enabled the world’s first open-
heart surgery – right in Detroit.
Today it’s in the hands of the GM
Heritage Center.
1952: GM Builds First Mechanical Pump For Open-Heart Surgery
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1955: First Small-Block V-8
Power to the people: Chevrolet
introduced its famous small-block V-
8 engine on its 1955 model year cars
and trucks, bringing performance to
the masses. Sixty-one years later, the
small-block is still renowned for its
performance and durability.
1955: Chevrolet Introduces Small Block V8
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1962: GM Introduces First
Production Turbocharged Engine
While turbochargers had long been
applied to internal combustion
engines in many different
applications to boost their power,
General Motors became the first
automaker to offer a turbocharged
engine on a production car when it
launched the Oldsmobile Cutlass
Turbo Jetfire.
1962: GM Introduces First Production Turbocharged Engine
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1963: GM Builds First Vehicle
Emissions Control Device
GM researchers identified engine
blow-by gas as a major source of
hydrocarbon emissions and
developed the Positive Crankcase
Ventilation valve, commonly known
as the PCV valve, to cap the leak.
Made standard on all GM cars sold
in the U.S. beginning in 1963, it was
the industry’s first vehicle
emissions control device.
1963: GM Builds First Vehicle Emissions Control Device
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1964: European GM Design Center
is opened in Rüsselsheim
1964: European GM Design Center opened in Rüsselsheim
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1966: Opening of the Opel Test Center in
Dudenhofen, Germany
1966: Opel Test Center in Dudenhofen Opens
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1967: GM Introduces First Energy-
Absorbing Steering Column
GM introduced the industry’s first
energy-absorbing steering
column, another safety milestone
which helped reduce the force of
impact if a driver was in a severe
frontal collision.
1967: GM Introduces First Energy-Absorbing Steering Column
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1969: First Manned Lunar Mission
Technology
In the 1960s, the world was engrossed in
the space race. Through its AC Electronics
division, GM developed and manufactured
the inertial guidance and navigation
systems for the entire Apollo moon
program (including Apollo 11, the first
manned landing, in 1969).
1969: GM Develops Apollo Moon Program Guidance System
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1971: First Use of Unleaded Gasoline
GM was the first automaker to offer
cars that run on unleaded gasoline, a
major breakthrough in reducing vehicle
exhaust emissions. Lungs all over the
world rejoiced.
1971: GM First To Build Cars Running On Unleaded Gasoline
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GM was responsible for all mobility
systems and components of the Lunar
Roving Vehicle (LRV) that Apollo 15
astronauts first drove on the moon in
1971.
1971: GM Helps Develop Lunar Rover
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1972: New Standard for Frontal Crash Testing
GM’s Hybrid II family of crash-test dummies
was such a durable and repeatable assessment
tool that the U.S. government made it the
standard for all frontal crash testing for
compliance with regulations governing restraint
systems. The Hybrid III family would follow in
1997.
1972: GM Crash Dummies Become Industry Standard
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1974: First Air Bags
GM was the first automaker to offer
an air cushion restraint system, later
known as the airbag, in its vehicles.
GM conducted the first large field
test of air bags with a fleet of 1973
Chevrolet Impalas and offered air
bags as a regular production option
on several vehicles for 1974.
The National Highway Traffic Safety
Administration estimates airbags
saved nearly 40,000 lives in the U.S.
alone from 1987-2012.
1974: GM First Automaker To Offer Air Bags
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1975: GM First To Offer Catalytic Converter
To reduce vehicle emissions and improve
vehicle performance in vehicles using
unleaded fuel, GM introduced the catalytic
converter, a technology it began developing
in the 1960s and the most important step in
reducing automotive emissions to date. All
1975 model year GM cars sold in the U.S.
and Canada were equipped with the
catalytic converter, as are all cars sold by all
competitors today. GM made its technology
available to the rest of the industry at no
cost.
1975: GM First To Offer Catalytic Converter
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1983, Joining with Toyota to Create NUMMI
1983: Joining with Toyota to Create
NUMMI
GM and Toyota signed a landmark
joint venture agreement creating
New United Motor Manufacturing,
Inc. (NUMMI), to produce small cars
at an assembly plant in Fremont, Ca.,
that had been previously been
operated by GM alone. NUMMI soon
became a learning laboratory for
both companies.
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1990, Making an Impact
1990: Making an Impact
GM made headlines across the
industry with the debut of its Impact
electric-powered concept car,
predecessor to the EV1 and the
beginning of an industry-wide effort
to augment traditional automotive
propulsion in order to further reduce
emissions and improve fuel efficiency.
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1992,The First GM Joint Venture in China
1992: The First GM Joint Venture in China
GM joined with China’s Jinbei Automotive
Company to establish a joint venture called
Jinbei GM Automotive Company Ltd. to
produce light commercial vehicles in China.
This marked GM’s postwar return to China,
where the company had been a major
automotive player before World War II.
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1996: GM OnStar First Vehicle Telematics System
Customers were introduced to unprecedented
connectivity, safety and security when GM developed
OnStar, the world’s first in-vehicle, hands-free voice
communication system. OnStar uses global positioning
and satellite telecommunications to link vehicle users to
OnStar advisers, who provide a host of services ranging
from driving directions to emergency assistance on a
24/7 basis. OnStar is offered across GM’s North American
product lineup and on select products in China. It is
expected to be offered in Europe in 2015.
1996: GM OnStar First Vehicle Telematics System
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1998: First Buick off production line in General Motors-SAIC joint
venture plant in Shanghai
1998: First Buick off the line in new JV
partnership
The first Buick rolling off the production line
in the General Motors-SAIC joint venture
plant in Shanghai, marking the Buick brand’s
proud return to China.
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2001: GM OnStar Provides Personal Calling
OnStar offered hands-free Personal Calling,
allowing vehicle drivers to place and receive
telephone calls and access e-mail, news, and
other information while keeping their hands
on the wheel and their eyes on the road.
2001: GM OnStar Provides Personal Calling
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2002: GM Daewoo Auto & Technology (Currently GM Korea)
Founded
2002: GM Daewoo Auto & Technology Founded
GM Daewoo Auto & Technology (Currently GM
Korea) started its operations on October 17, 2002,
with GM and its partners Suzuki and SAIC holding a
stake of 66.7% with investments of US$400 million.
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2007: Largest Fuel Cell-Electric Vehicle Demo Fleet
2007: Largest Fuel Cell-Electric Vehicle Demo Fleet
As part of a larger effort to diversify sources of
transportation fuel, GM deployed 100 Chevrolet
Equinox Fuel Cell vehicles in the U.S. – the largest-ever
market test of fuel cell-electric vehicles. Considerable
fuel cell research also took place in Germany and
Japan.
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2010: EN-V Personal Mobility Concept
2010: EN-V Personal Mobility Concept
To address congestion and pollution in large,
global cities, GM introduced the EN-V electric,
networked vehicle at the 2010 World Expo in
Shanghai. It is the first urban personal mobility
concept that combines battery-electric
propulsion, a dedicated short-range
communications, sensing, and GPS platform, a
small design footprint, and high
maneuverability. It embodies a vision of city
living that supported the Expo theme of
“Better City, Better Life.”
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2011: First E-REV to Market (Chevrolet Volt)
2011: First E-REV to Market (Chevrolet Volt)
Hello E-rev, goodbye gas station.The 2011 Chevrolet
Volt extended-range electric vehicle (E-REV) went on
sale in North America in 2010. Its revolutionary Voltec
propulsion system delivers between 25-50 miles (40-
80 kilometers) of electric driving (depending on
terrain, driving techniques and temperature) with a
long-life, 16-kWh lithium-ion battery and 111-kW
(149-hp) electric drive unit; and up to 344 miles of
extended range with an onboard 1.4-liter engine. E-
rev technology also was introduced in Europe and
China.
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2011: Industry’s First Front Center Air Bag
2011 General Motors introduces the
industry’s first front center air bag
This air bag deploys from the right side
of the driver’s seat in a serious, far
side-impact crash. When only the
driver is involved in a passenger-side
crash, the air bag provides additional
restraint. When there is a front-seat
passenger, the air bag can help prevent
serious injuries or fatalities by keeping
the driver’s and passenger’s heads
from knocking together.
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2012: Opening of GM China Advanced Technical Center (Phase II)
2012: Opening of GM China Advanced
Technical Center Phase II
The GM China Advanced Technical
Center, China’s most comprehensive and
Advanced automotive development
center, opened in Shanghai. It includes
research and development, advanced
design, vehicle engineering and OnStar
laboratories.
Phase I was completed in 2011.
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2014: First Automaker with Female CEO
2014: First Automaker with Female CEO
Mary Barra is named CEO, making GM
the first automaker with a female CEO.
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2014: First Vehicle WiFi Hot Spot Capability
2014: First Vehicle WiFi Hot Spot Capability
To help customers stay in touch in an
increasingly connected world, OnStar was
first to bring available WiFi hotspot
capability into GM vehicles, along with 4G
LTE that provides a reliable, high-speed
access to information, entertainment, and
more. The largest deployment in the
automotive industry to date.
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2015 Long-Range Electric Vehicle Concept
Customers said: Build it and we will come. A month
after introducing the Bolt EV Concept at the North
American International Auto Show in Detroit, GM
announced it will build the hatchback at its Orion
(Mich.) Assembly Plant. It will have an all-electric
range of about 200 miles on a single charge.When it
goes on sale in 2017 it will be the industry’s first
affordable, long-range EV – at about 30,000, and be
sold in all 50 states. Bolt will have a choice of driving
modes — so drivers can decide how sparingly they
want to use the battery's charge to stretch their
electric range — and the car will have a fast-charging
system.
2015: Chevrolet Commits To Build Long-Range Electric Vehicle
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1925,The Birth of GM do Brasil
GM do Brasil went into operation
with a new plant in Sao Caetano
that not only assembled vehicles
but also built bus bodies and
automotive components.
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1926, Global Expansion Accelerates
GM continued its global expansion
in 1926 with the creation of new
subsidiaries and facilities in Asia
and South America, beginning with
General Motors Australia Pty.
Limited. Plants were opened in
Melbourne, Perth, Sydney, Brisbane,
and Adelaide, Australia . . .
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1926, Global Expansion Accelerates
… General Motors New Zealand, Ltd.,
with assembly operations at Petone…
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… General Motors Japan, Ltd., with
offices in Kobe…
1926, Global Expansion Accelerates
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... and a new assembly plant opened by
GM Japan in Osaka . . .
1926, Global Expansion Accelerates
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. . . General Motors South Africa Pty.
Limited (GMSA), a wholly owned
subsidiary based in Port Elizabeth, South
Africa . . ..
1926, Global Expansion Accelerates
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1927, Global Expansion Accelerates
. . . followed in 1927 with General
Motors Java (now Indonesia).
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1928, GM Begins Building in India
General Motors India was established
with a new assembly plant on the
outskirts of Bombay (now Mumbai),
where it was soon assembling Chevrolet
cars, trucks, and buses. GM continued
assembling and selling vehicles in India
until 1954, when all foreign
manufacturers were forced out of the
country. GM re-entered the Indian
market in 1995.
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1929, GM Establishes its First Headquarters in China
With other bases already
established in strategic locations
across Asia, GM China established a
new headquarters in Shanghai. By
now, the Buick brand was well
established as the most popular
large car in China. Dr. Sun Yat Sen,
often called the George Washington
of modern China, was
photographed riding in a Buick.
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1945, A New Beginning in Peru
With the war ending and plans in
the works to resume production
worldwide, GM opened GM del
Peru, its newest business unit in
Latin America, with a plant in Lima
dedicated to assembling trucks and
commercial vehicles.
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1948,Venezuela Comes On Line
GM began building vehicles in
Venezuela with the establishment
of General Motors Interamerica
Corporation and the completion of
a new plant in Caracas: the first
auto plant ever built in Venezuela.
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1975, Kenya Joins the Family
General Motors Kenya was
established as a joint venture to
build and assemble select GM
vehicles for that country and
other African markets.
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1990, Entering Hungary
GM formed a joint venture with
Hungarian automaker RABA, a state-
owned enterprise, in 1990 and began
building engines and assembling
vehicles in Hungary two years later.
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1997, Rosario, Argentina Facility Opens
In 2011, Rosario was declared landfill-free and
in 2013, it became the first GM plant in the
Americas to obtain 50001 certification from
the International Organization for
Standardization.
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2000: GM’s New Assembly Plant Opens in Thailand
GM’s new assembly plant in Rayong,Thailand,
was modeled after the advanced plant in
Eisenach, Germany. GM CEO Jack Smith, at far
right, toured the new facility with Thai
dignitaries.
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2012: GM China, SAIC, Shanghai GM and PATAC opened the
Guangde Proving Ground
GM China, SAIC, Shanghai GM and PATAC
opened the Guangde Proving Ground,
China’s largest facility of its kind