Detroit Red wings final
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Detroit Red wings final
- 1. Samantha Clarkson
- 2. More Than Just Hockey A legendary sports tradition Devoted fans Successful franchise
- 3. Goals Increase fan base Increase ticket sales Awareness Goals Challenges Poor economy Competition within NHL teams The NHL does not run year round
- 4. Are you a citizen of
- 5. Detroit sports fans Detroit Red Wings fans NHL fans Target Audience
- 6. Budget Proposed budget of $2 million Spend $1.2 million of the budget during the season
- 7. Score updates Player and coach quotes Contests and promotional events Facebook and Twitter
- 8. YouTube Game footage Top plays
- 9. Team news Game schedule Roster Standings Mobile App
- 10. Measurement Google AdWords Cost-Per-Click Noticeable difference in ticket sales