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“New grads should obtain as 14 Marketing Rock Stars Offer Career Advice to the Class of 2015

“New grads should obtain as much
experience as possible in creating
campaigns for businesses and
organizations. Volunteer to help local
nonprofits with their social media. Offer
to create a new logo or slogan for a friend
or family’s business. Then make sure you
record the results. Return on
investment and demonstrating that you
can help people solve their
marketing problems will get you to
the next level with a job or a new client.”
– Susan Chesley Fant
(@susanchesley), Marketing
Instructor and Corporate
Director of the Masters of
Marketing Program

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