By Saengchai Lee

1. Sustainability Through
Motivation

2. Tips or Strategies
 Create your strong branding
 Understand today’s customer landscape
 Plan for success
 Surround yourself with experts
 Grow your customer base
 Create low budget marketing strategies
 Evaluate your business structure

3. Maslow’s Hierarchy of Needs

4. Motivators – Factors for satisfaction
• Work itself
• Recognition
• Advancement/Growth
• Sensibilities
Herzberg’s Motivators- Hygiene
Theory

5. Hygiene factors – Factors for
dissatisfaction or just keep going
• Salary
• Company policies
• Work condition
• Security
Herzberg’s Motivators- Hygiene
Theory

6. “Leader style depends on the maturity
of the person or group you are leading”
Situational Leadership Theory

7. Situational Leadership Theory

8. Fact/Work
People/Feeling
IntuitionSensing
Compliance
(Thinker)
Dominance
(Director)
Steadiness
(Relater)
Influence
(Socializer)
How to Identify Behavioral Styles

9. How to Identify Communication Styles
Fact/Work
People/Feeling
IntuitionSensing
Compliance
(Thinker)
Dominance
(Director)
Steadiness
(Relater)
Influence
(Socializer)
Talks about:
Hard values, oneself,
bottom line, goals
Talks about:
Oneself, people, team-spirit,
good things, future
Talks about:
One’s team, proofs,
principals, agreements,
Talks about:
Analyses, details, facts,
Instructions

10. How to Identify Behavioral Styles
Fact/Work
People/Feeling
IntuitionSensing
C D
S I
• Appears reserved & shy & quiet
• Likes rules & regulations
• Studies detail carefully
• Not comfortable with physical
contact & familiarity
• “What’s the bottom line?”
• Appears in a hurry/impatient
• Aggressive/Demanding
• Is direct
• States opinions as facts
• Interrupts others
• Talks about people he/she knows
• Talks a lot , Open & friendly
• Animated
• Doesn’t focus on detail
• Inattentive listener
• Likes physical contact
• Easy-going/amenable
• Not easily excited
• Asks specific questions
• “Let me think about it”
• Change new ideas make
him/her uncomfortable

11. Motivate our people to manage our
success and sustainability plan.