2. INTRODUCTION
Capital;- Ottawa
Canada is a North American country that is known for its multiculturalism, natural beauty, and
strong economy. It is the second-largest country in the world by land area, covering over 9.9
million square kilometers.
The country is located in the northern part of the continent and is bordered by the United States
to the south, the Arctic Ocean to the north, and the Atlantic and Pacific oceans to the east and
west, respectively.
Canada is also known for its strong social safety net and high quality of life, with a universal
healthcare system, publicly funded education, and progressive social policies.
3. POLITICAL ENVIRONMENT
Canada is a founding member of the United Nations and is a powerful country. It maintains
good relations with the most powerful country in the world, the USA. It also maintains good
relations with the United Kingdom, France, and many other countries in the world.
Canada is a democratic country with a parliamentary system in place. It also has a
constitutional monarchy. The Prime Minister is the head of the government and holds the
executive power.
Canada is the safest countries in the world. With a low crime rate and trustworthy policing
services, it positions itself a very good place for business and tourism.
4. ECONOMIC ENVIRONMENT
Canada is one of the 10 largest economies in the world (Focus Economics, 2023).
It has membership in the Organization for Economic Co-operation and
Development (OECD), the World Trade Organization (WTO), the G20 and the
Commonwealth of Nations.
Canada along with Mexico and the United States signed the North American Free
Trade Agreement (NAFTA) long time ago to create a trilateral trade bloc. While
this agreement has certain limitations, it has increased trade among the partners.
5. SOCIAL ENVIRONMENT
Canada is the 2nd largest country in the world by area; however, its population is not
that big. Its total population is 38.5 million and the population density is 4 per
Km2 (World meters, 2023).
According to some sources, around 46% of Canadians aged 15 and older could be
foreign-born, or could have at least one foreign-born parent by 2031.
There is a big shortage of skilled workers in a number of sectors in Canada and
many business owners say that this shortage is obstructing the growth of their
companies. The government is dealing with this situation with the development of
people in the country and a flexible immigration system.
6. TECHNOLOGICAL ENVIRONMENT
Like all other major economies, technology plays a big role in the Canadian
economy. In fact, technology is one of the fastest growing sectors in the country.
The technology sector provides people with high-paying jobs as well. The rate of
online shopping is growing very fast as the young customers are increasingly using
their tech devices to shop online (Banco Santander, 2023).
Both public and private investments in Canada’s technology industry are growing
swiftly. In addition, political, economic, and social stability have made the country a
fertile ground for entrepreneurship advancement.
7. ENVIRONMENTAL FACTORS
Canada is Famous for its Arctic mountains, glaciers, lakes, forests, deserts, and particularly
attractions such as Niagara Falls, Banff National Park & the Rocky Mountains, Toronto’s CN
Tower.
There are a number of environmental challenges that Canada is facing today. For instance, a
number of air pollutants, acid rain, smog, and climate change are affecting Canadians. Many
Canadians in fact see air pollution a major environmental concern.
The government of Canada has taken a number of initiatives to decrease air pollution and the
emissions of greenhouse gases like carbon dioxide that cause climate change.
8. LEGAL ENVIRONMENT
Legal environment is the last element to discuss in the PESTEL analysis of
Canada (country profile). A number of relevant issues should be discussed here;
however, in brief.
Canada is a federal country with a parliamentary political system. Governmental
structure is based on both the British north America act of 1867 and ended with
constitution act of 1982.
Any law passed in Canada by any federal, provincial. The laws are passed by the
federal government are initially announced in the Canada Gazette, a regular paper
of regulations.
The country’s legal system is overseen by the Supreme Court of Canada, which is
the highest court in the country.
9. SUMMARY
Canada is a rich and beautiful country. It excels in many areas and
industries. However, as the global competition is intensifying, it
needs to do more in some areas as discussed above. We hope the
article on the ‘PESTEL analysis of Canada (country profile)’ has
been useful.
