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China's Soft Power

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The notion of soft power I wanted to address in this presentation can be quoted from Laotze; The best of man is like water,
Which benefits all things, and does not contend with them, which flows in places that others disdain, where it is in harmony with the Way.

Publicado en: Noticias y política
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China's Soft Power

  1. 1. China’s Soft Power<br />HanseokRyu<br />
  2. 2. Two extreme cities <br />I’ve been living in recent two years…<br />
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  5. 5. Hard Power<br />v.s.<br />Soft Power<br />
  6. 6. Soft Power<br />Hard Power<br />Explicit / Direct<br />Implicit / Indirect<br />Force<br />Charm<br />Make<br />Let<br />Top-down<br />Bottom-up<br />Linear / Hierarchy<br />Non-linear / Network<br />
  7. 7. 60th Anniversary<br />People’s Rep. of<br />CHINA<br />
  8. 8. Crouching tiger slowly begins wielding <br />its influence over the world…<br />
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  18. 18. “We can achieve in one week what they(the U.K.) can <br />achieve in one month. That's the reason our<br />performers give such brilliant performances. <br />I think other than North Korea, no other <br />country anywhere in the world can achieve this.”<br />Yimou Zhang<br />
  19. 19. Cultural Difference<br />Put into abstract icons by Liu Yang<br />
  20. 20. Party<br />The Boss<br />Me<br />The Way of Life<br />
  21. 21. Uniformity<br />Over<br />Individuality<br />
  22. 22. Communist Control + Cultural Background<br />Hard Power<br />Explicit / Direct<br />The Boss<br />Force<br />Make<br />Top-down<br />The Way of Life<br />Linear / Hierarchy<br />
  23. 23. Meanwhile in the U.S it is…<br />Individuality<br />Over<br />Uniformity<br />
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  27. 27. We are …<br />Microsoftized<br />Starbucktifized<br />Googlized<br />
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  30. 30. Democratic Freedom + Cultural Background<br />Soft Power<br />Implicit / Indirect<br />The Boss<br />Charm<br />Let<br />Bottom-up<br />The Way of Life<br />Non-linear / Network<br />
  31. 31. Two extreme things I saw and heard<br />in China last year.<br />
  32. 32. Case #1<br />Ethnic clashes in Urmuqi last July<br />
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  42. 42. Case #2<br />Lu Guang's "Pollution in China" project<br />
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  47. 47. 國進民退<br />State rises while people fall back<br />
  48. 48. In Status Quo,<br />You’re anonymous<br />You’re a number<br />
  49. 49. However, history says Chinese culture is…<br />fundamentally soft<br />(Even softer than the U.S. gov’t)<br />
  50. 50. Soft Power<br />Hard Power<br />
  51. 51. The best of man is like water,<br />Which benefits all things, and does not contend with them,<br />Which flows in places that others disdain,<br />Where it is in harmony with the Way.<br />- Laotse<br />
  52. 52. Empty your mind, be formless. Shapeless, like water. If you put water into a cup, it becomes the cup. You put water into a bottle and it becomes the bottle. You put it in a teapot it becomes the teapot. Now, water can flow or it can crash. Be water my friend.<br />- BRUCE LEE<br />
  53. 53. Thanks!<br />

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