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Where We Ended – Day JAK Capital Team8

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Where We Ended – Day 5
18
• What we learned
– Alignment between value proposition and customer segment is
extremely important –> “go out of the building!”
– Ask the right questions during customer discovery
– Be strategic with pricing – don’t price on cost
– Tie pass/fail metrics to the revenue model
• Next steps
– Interview 100+ highly targeted customers in Southern CA
– Design new survey and collect data from 1,000 people in the next 120
days
– Test hypothesis that we can collect down payments from potential
customers (0.5% of asking price)
– Continue exploring alternative capital structures (i.e. REIT Index Fund)
for scalability
– Engage with current and potential capital investors

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