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Buy side: • Capital partners JAK Capital Team8

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Buy side:
• Capital partners
• Real estate brokers
• Real estate agents
• Bank mortgage
portfolio managers
• Bankruptcy law firms
• Short sale specialists
Design/ build/
implementation:
• A/E/C consultants
• LEED consultants
• Automation/consulta
nts/ general contracts
• Government
expeditor
Sell side:
• Real estate agents
Value driven cost structure (creating maximum value
through value prop)
Fixed costs: consultant fees (legal, accounting, corporate
governance etc.)
Variable: consultants, brokerage/agent’s fee, purchasing
price $/sf.
Economies of scale: construction materials, labor costs,
agent’s fee %
Economies of scope: construction trades combo
5
Production:
• Customized
automation system
• Product sourcing
• Consultant sourcing
• Distressed assets
acquisition
• Rehabilitation/moder
nization
• Sell property
Human:
• REI/Design/Architecture/Construction/F
inance/PE Capital
Finance:
• Self Funding/LLC partners
• GP/LP: HNW/UHNW, RE Developers,
Alternatives:
• Banks: CoC (10%), PE (CoC + fees)
• Capital
• Expertise (home
automation & green
building)
• Newness/Performance/Convenience-
userability: home automation –
iPad/tablet control module lighting,
heating/cooling, appliances, doors, TV,
audio, emergency, shut offs etc.
• Performance/cost reduction: LEED
certified – energy efficient building
envelope and HVAC System, self
sufficient power supply
• VOC free materials: allergic free
materials, toxic free, biodegradable
• Design: modern, Scandinavian style,
packaged customization interior (all
built in, all inclusive), including
cabinetry, furniture, audio/visual
system
• Price: $MM lifestyle @ $600k to $800k
(20% + off)
• Improving the quality
of the customers’
living environment
through green
building, modern
design, and home
automation
• Premium quality and
design provider
(community)
• Strong Comprehensive
warranty program
• Automated efficiency
and user ability home
systems
• Cost: managed
Relative affordability
• Real estate
broker/agents
• Bank mortgage
• Portfolio manager
• Marketing/ sales/ BD
team building
- Advertisements
- Customer
database
- News media
• Niche Market
• Age: 25 to 55
• Income: $110k -
$120k+/yr./person
• Credit Score: 730+
• Metropolitan location
• Professional/ active
 Up to family of 4 or 5
 Young family, single,
couple
 Frequent travelers
 Environmentally
conscious
• Lifestyle
considerations:
- Convenience
- Use of space
- Green/ healthy
living
• Budget
 Premium design/
differentiation
• Model A (Rehab via REO/SS) asset sale, dynamic pricing via real time market
• Model B (Rehab via regular sale) asset sale, dynamic pricing via RTM and Nego
• Model C (brown field development-MF/MU) asset sale, fix pricing
• Model D (green field development-MF/MU) asset sale, fixed pricing
• Model E (rehab/brown/green) renting/leasing
• Model F (management) – sub. Fee based, automation, prop, magt,. Serviced-
model
• Dynamic Pricing
- Negotiation
- Real time market
Day 2

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