11. Progress to Date August 2011- Project Conceived Developers recruited by Grant September 2011- Development Android prototype started Website started
12. Market Size Smartphones – 2010’s Rapid Adoption Instagram – 5 Million downloads in 8 months Twitter – Reel x-post to Twitter and others Reddit – Growing community, similar space
21. Appendix 3: Technology Mobile app with built in camera User-content paired with amazon links Sub-reel community structure Mobile Photo Search Engine
Grant Wallace –Trevor Goodyear –Mitch Miller –Paul Walker –
The 2010’s will see a major rise of smartphones; users are flocking to Android and iPhone systemsCurrent adopters are excited about newest and best apps featured in store or suggested by friendsMany of the most popular apps are camera-based like Fat Booth, 360 Camera, etcNot only do people like to share with friends, but people like to share with the world of users based on topic(s) of interest.People love feedback on their ideas, experiences, and situations from people they do not even know personally.Mobile phones allow people to take photos and upload to the internet, but “Reel” allows the user to get comments, up/down votes, and feedback on these photo submissions.
Reddit.com exists on the web for text, photo, or link submissions; creating revenue from advertising and amazon affiliate systemPhoto sharing utilities exist for web and mobile; like flickr, monetizing from advertisingThere is no app for mobile smart phones that “anonymous” users can participate in sharing and commenting on mobile photo and text submissions
1st Gen: All submissions are entered into the “Global Reel”2nd Gen: Submissions are entered into “Global Reel” and “Sub-Reels”Core Monetization: Partner with online stores based on popular “Sub-Reels” and get paid commission based on sales to our customers.