Learn how data-based digital marketing can grow your dealership's leads and sales.

1. Data-based Digital Marketing
Scott D. Meyer
@9Clouds
9clouds.com/auto

2. Coordinating Digital Efforts
Lots of software, lots of data, not centralized.

3. Coordinating Digital Efforts
With a group, the problem is magnified as strategies,
analytics and results differ from location to location. It’s
nearly impossible to compare apples to apples.

4. Not software, strategy & service.
There is not a lack of tools. The problem is using the
software and tools.
9 Clouds integrates with whatever platforms you are using
and provides leads to the sales reps and marketing to the
customers.

5. One contact - Unified approach
You have one person to call to care of everything online for a

6. Example - Data and Lead
Tracking
CRM and DMS data is combined to create Craig’s profile.

7. Example - Lead Tracking
We combined his online behavior with the information from y
We see that he clicked our hail damage email and then looke

8. Example - Lead Tracking
We send that lead to the dealer’s sales team. If Craig already
We include all the information about Craig from the DMS, CR

9. Example - Lead Tracking
We can also contact Craig directly on the dealer’s behalf. We

10. Example - Lead Tracking
13 days later, Craig purchases an F-150. We send a follow-up

11. Services
Our packages are based on contacts so you can use our agenc
Additionally, our work is eligible for coop, and we take care o

12. Learn more and download our
case studies:
9clouds.com/auto