Magmedia20 Mowave2

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Sergey Galyonkin

Digital Media 2.0

Business Technology

Company Overview CONFIDENTIAL Mobile and Magazine Media 2.0: Exploiting Capability to Build Audience & Community 140307 140307

Core Business: Mobile Content Services Founded: January 2003 Full Operator Integrations: 30 + Commercial Mobile Sites: 70 Countries With Official Sites: 25 Staff: 22 HQ: Amsterdam, Netherlands Japan Branch: Tokyo U.S. Rep: L.A. Entertainment Services About Us: Taking Media Brands to Mobile

Leveraging Mobile for Media 1.0 and Beyond ,[object Object],[object Object],[object Object],[object Object],[object Object]

[object Object],[object Object],[object Object],[object Object],2.0 Functionality: Mobile Commerce

Full-on Media 2.0: Social Networking & User Generated Content ,[object Object],[object Object],[object Object]

2.0 Case Study: Vodafone Mobile Community Community fully developed and managed by Mowave

2.0 Case Study: Cosmopolitan Mobile Community Advertising, sponsorship & subscriptions

2.0 Case Study: Daily Mirror UK Mobile Community Security, Vetting, Rights Management

2.0 Case Study: Maxim Mobile Community Advertising, sponsorship & subscriptions

2.0 Case Study: Kingpin, Surf, Cooler Magazines

2.0 Case Study: Sony Ericsson & Haymarket Network Pure sponsorship model

Conclusions: Harnessing Media 2.0 Power ,[object Object],[object Object],[object Object],[object Object]

Mowave Contact USA (L.A.) Andy Schachtel [email_address] Europe (Amsterdam, HQ . Giles Richter [email_address] HQ: Amsterdam, Netherlands Singel 125-1, Amsterdam Netherlands 1012 VH +31 (0)20 422 0607 Thank you!

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Insurers' journeys to build a mastery in the IoT usage

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