Se ha denunciado esta presentación.
Utilizamos tu perfil de LinkedIn y tus datos de actividad para personalizar los anuncios y mostrarte publicidad más relevante. Puedes cambiar tus preferencias de publicidad en cualquier momento.
The Power & Purpose of
Periscope Live
Streaming For Your Biz
Follow
and
Engage
@SherriHenley
#Periscope
#B2B
#DigitalStrategy
www.sherrihenley.com
Periscope
• Download the Periscope app
• Practice live with a partner in the workshop
• Customize Periscope graphics to ma...
Synopsis of Top Choices
YouTube Google
Hangout
Ustream
Periscope
Why Live Stream for Biz?
Stats and Facts
AdWeek
• Cisco Report
• Prediction
2017 Video
• Internet Traffic:
30%
• Mobile: 70%
Ustream CEO
Brad
Hunst...
THE POWER
Periscope
Twitter Acquired
• March 26th, 2015
• Latest Stats Released: August, 2015
• Over 10 Million Users
• Over 200 Million Users...
Comparison
Demographics
• 1% of Internet users between the ages of 16 and 64
who were surveyed use Periscope.
• Periscope has a much ...
App Functionality
App Engagement
Comparison
Download Periscope
Take Periscope Action
THE PURPOSE
Periscope
Establish Digital Strategy
Grab a Table Partner
Curate
Message
Video
Message
Voice
Consistency
Go Live with a Partner
(Auto)Save for 24 Hour Life
Transfer Periscope Video
Other Integration Apps
SOCIAL JOURNALISM
Periscope
Important
Points..
Earned Media Engagement
Follow
and
Engage
@SherriHenley
#Periscope
#B2B
#DigitalStrategy
www.sherrihenley.com
POSITION YOUR BRAND
Periscope
@YourBiz or @YourName
Periscope Action Item
Create
Yours
Now!
Visit Website
- Email to Yourself
- Save and Share
Q and A
THANK YOU!
Periscope
Power and Purpose of Periscope and Live Streaming for Your Biz
Power and Purpose of Periscope and Live Streaming for Your Biz
Power and Purpose of Periscope and Live Streaming for Your Biz
Power and Purpose of Periscope and Live Streaming for Your Biz
Power and Purpose of Periscope and Live Streaming for Your Biz
Próxima SlideShare
Cargando en…5
×

Power and Purpose of Periscope and Live Streaming for Your Biz

618 visualizaciones

Publicado el

Periscope Seminar: Live at The Great Hall, Memphs TN

Publicado en: Educación
  • Sé el primero en comentar

Power and Purpose of Periscope and Live Streaming for Your Biz

  1. 1. The Power & Purpose of Periscope Live Streaming For Your Biz
  2. 2. Follow and Engage @SherriHenley #Periscope #B2B #DigitalStrategy www.sherrihenley.com
  3. 3. Periscope • Download the Periscope app • Practice live with a partner in the workshop • Customize Periscope graphics to match your brand • Develop consistency to educate, build a following, and create content • Policies/Privacy solutions for live streaming • Develop Strategies to Brand Yourself, Your Business, Your Events • Maximize Online Tools to Fill Your Sales Pipeline • Added Value: 7 Ways to Advance Your Social Media Intelligence
  4. 4. Synopsis of Top Choices YouTube Google Hangout Ustream Periscope
  5. 5. Why Live Stream for Biz?
  6. 6. Stats and Facts AdWeek • Cisco Report • Prediction 2017 Video • Internet Traffic: 30% • Mobile: 70% Ustream CEO Brad Hunstable • “In a lot of ways the Internet is becoming video.”
  7. 7. THE POWER Periscope
  8. 8. Twitter Acquired • March 26th, 2015 • Latest Stats Released: August, 2015 • Over 10 Million Users • Over 200 Million Users Per Day • Over 40 Years in Real-Time Video Footage Watched Daily
  9. 9. Comparison
  10. 10. Demographics • 1% of Internet users between the ages of 16 and 64 who were surveyed use Periscope. • Periscope has a much bigger share in the all- important 16-through-24 age as compared to Meerkat. • 29 percent of Periscope URLs are posted by women. • Top 3 Countries where Periscopes are live from are U.S.A., Turkey and Brazil. • Creds: Omnicore Agency Stats: September, 2015
  11. 11. App Functionality
  12. 12. App Engagement
  13. 13. Comparison
  14. 14. Download Periscope
  15. 15. Take Periscope Action
  16. 16. THE PURPOSE Periscope
  17. 17. Establish Digital Strategy
  18. 18. Grab a Table Partner Curate Message Video Message Voice Consistency
  19. 19. Go Live with a Partner
  20. 20. (Auto)Save for 24 Hour Life
  21. 21. Transfer Periscope Video
  22. 22. Other Integration Apps
  23. 23. SOCIAL JOURNALISM Periscope
  24. 24. Important Points..
  25. 25. Earned Media Engagement Follow and Engage @SherriHenley #Periscope #B2B #DigitalStrategy www.sherrihenley.com
  26. 26. POSITION YOUR BRAND Periscope
  27. 27. @YourBiz or @YourName
  28. 28. Periscope Action Item Create Yours Now! Visit Website - Email to Yourself - Save and Share
  29. 29. Q and A
  30. 30. THANK YOU! Periscope

×