1. CONTENT MARKETING TACTICS
Content Marketing is a center piece of Digital/Internet Marketing. Almost all the Digital Marketing areas
revolve around Content Marketing. Content Marketing basically falls into 3 categories
1. Creating Content
2. Curating Content
3. Distribution and Sharing Content
Most of the times many organization limit themselves to handful of the content types and formats
either due to lack of resources or lack of manpower.
To be successful it is important to be open to a mix of marketing tactics in order to be ahead of your
competitor.
Goals of Content Marketing
1. Providing relevant information
2. Consumption of information
3. Sharing experiences with/without customers
Remember that making a customer interested in content is the 1st step of a sales funnel. Content
marketing always matters even after the sales transaction is completed.
Copyright: Image - Tier10 Marketing

2. List of my Content Marketing Tactics
1. Article Marketing
2. Blogging
3. Case studies
4. White paper
5. Newsletter
6. Podcasts
7. Video Marketing
8. Webinars
9. EBooks
10. Info graphics
11. Micro sites
12. Press releases
13. Gamification
14. Wikipedia
15. Online events
16. Online conferences
17. Email Marketing
18. Images
19. Widgets & Tools
20. Apps Mobile
21. Research & Surveys
22. Case related marketing
23. Social Quiz
24. Print magazines
25. Print newspaper
26. Facebook notes
27. Real events
28. Community Forum
If I have missed any content marketing tactics I would like to hear from you. In the next series of my
article I will discuss more about Email Marketing and how it is still relevant in 2012. You can reach
me at my cell 201.616.2739 or drop me an email at siddchaudhry@gmail.com.