Two trends – mobile only and consolidation – define the next decade. The world’s growth markets are mobile first and mobile only. This leaves North American and Western European startups, run by digital as opposed to mobile natives, at a distinct disadvantage. At the same time the big are getting bigger while the small find it hard to survive.

1. Platform Trends

2. China
The Next Billion

3. China
721m
Mobile First, Mobile Only
3bn to 850bn
eCommerce and Games

4. China Behind
Advertising
B2B
Software
SaaS

5. China Ahead
Social
eCommerce
P2P
Bitcoin

6. Baidu 65
Alibaba 250
Tencent 255

7. Tencent
519
Innovators Dilemma
83bn
US$5.4bn 52% YoY Growth

10. WeChat
Payment, banking,
commerce, customer
service, loans, insurance,
health, prostitutes,
transport, crowd funding

11. It’s a WeChat
world and we just
live in it

12. VS

13. Open
VS
Closed

14. Advertising
VS
Commerce

15. A Platform
VS
A Media

16. Facebook Closed
WeChat Open

17. Social Commerce

18. Content is King
Data is Queen

19. User Centric

20. Acquisition
Engagement
Retention

21. Acquisition
Engagement
Retention

22. Social Commerce Conversion
Funnel

24. #CACZER
O

25. The Last 4
Billion

26. SE Asia
Eastern
Europe
South America

27. Mobile First
Mobile Only

28. Virality Is Dead

29. Facebook
Google
Tencent
Alibaba
Apple

30. Walled
Gardens

31. No Wallet

32. No Money

36. WAR

37. Pay To
Play

38. Mark
Zuckerber
g

39. Innovation

40. 1%

41. VC Broken

42. Platform

43. 150m

44. 10m

45. 5.6%

48. Distributio
n

49. Data

50. Advertisin
g

51. Payment

52. Play
Fair?

55. Unfair
Advantag
e

57. 36% net realized IRR
Top 5% VCs in world

58. @williambaobea
n
williambaobea
n
williambaobean2

59. 0
10
20
30
40
50
60
70
80
Europe China US
Annual Venture
Investment