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Creativity, media andthe future of you Simon Mainwaring Owner, Mainwaring Creative @simonmainwaring
Bad hair Pretentious clothing Faking it Time
LESS THIS          MORE THIS
LESS OF THEM               MORE OF THEM
WHAT WILL IT BE? ,[object Object]
NIMBLE (Resist definition)
CURIOUS (Relentless)
PERSONAL (Small talk),[object Object]
ADVOCATE
AMPLIFY
ADD MEANING,[object Object]
NO, REALLY.
WE’RE QUITE SERIOUS.
SIGH…,[object Object]
THE GOOD NEWS? THERE IS NO WRONG ANSWER. THE BAD NEWS? IT’S THE WRONG QUESTION.
THE RIGHT QUESTION? HOW CAN YOU BE  AN AGENT OF THE FUTURE?
FUTURE UNKNOWN ,[object Object]
NO CAREER PATH TO FOLLOW
SILOS ARE GONE
FUTURE DOESN’T FIT THE PAST,[object Object]
CONGRATULATIONS! YOU’RE A PRODUCER! and…  PLANNER WRITER DIRECTOR EDITOR EFFECTS ARTIST SOUND DESIGNER MEDIA BUYER PR…
YOUR BRAIN IS UNDER NEW MANAGEMENT ,[object Object]
NO LIMITS ON CREATIVITY
NO INTERRUPTION MODEL
YOU ARE YOUR INDUSTRY,[object Object]
BILLBOARDS BECAME BANNER ADS
TV BECAME ADS ON SMALLER SCREENS,[object Object]
OOH’S AND AAH’S NOT 1’S AND 0’S
STATE OF ART THROUGH STATE OF HEART,[object Object]
HOW YOU BEHAVE
CHOICES YOU MAKE
LIKE GOOGLE,[object Object]
WHERE DO I START? ,[object Object]
IDENTIFY YOUR VALUES
PRIORITIZE THEM
SEEK THAT WORK
SERVE WITH INTEGRITY
LEVERAGE TECHNOLOGY
STAY CURIOUS
RESIST DEFINITION
BE SOMETHING NEW,[object Object]
CULTIVATE HEALTHY DISRESPECT “The other thing chaos does is challenge authority.  It cares more about truth than power.” Dan Wieden

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