This presentation covers two sections of the Business Model Canvas (or Lean Canvas): the Unique Value Proposition and Unfair Advantage.

1. Sherif S. Morgan Friday, January 27, 2012

7. New Need Improve Performance Design Brand Status Affordable Money Saving Reduce Risk Save Time

8. Organize Your Brain // Stress Less. Do More. WorkFlowy is an organizational tool that makes life easier. It can help you organize personal to-dos, collaborate on large team projects, take notes, write research papers, keep a journal, plan a wedding, and much more Evernote makes it easy to remember things big and small from your everyday life using your computer, phone, tablet and the web. How does S solve P for CS? // Finished Benefit Story // Who What Why

9. How about you?

11. we have Feature X / Most Features / Patent What do all these have in common? we are better at SEO and social media. we are passionate / work hard / cheaper we’re all PhDs and MBAs they can all be copied, bought, replicated, … Source: http://blog.asmartbear.com/not-competitive-advantage.html

12. What if a big company copies your idea? Source: http://blog.asmartbear.com/unfair-advantages.html Will your business survive? What if someone else smart replicates your business? What if there is a totally free, open-source competitor? What if one of your employees runs with your idea and business plan… then moves to China and sells your product or service at 1/10 the price?

18. The SMART Team: Dale Dillon Lips | Christopher Porter | Aaron Eden | Angela Moore | Michael Gray | Danielle Lips, Media Assistant DrSherifMorgan ssmorgan & Connexins (520) 344-4250 [email_address]