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The point of anything and building effective brands

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'What's The Point Of Using Social Technologies In Marketing And Advertising? Well, What's The Point Of Anything?'

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What’s the point of anything?
 
 
 
1976
I AM AN ANTICHRIST
I AM AN ANARCHIST
I WANNA DESTROY PASSER BY
 
 
 
 
 
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KYO CHI GYO EE goal wisdom action status
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6 habits of highly effective brands… ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Source: Cultural Studies: ‘Neat Capitalism’ – Prof Chris Roject, Brunel University 2007
 
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The point of anything and building effective brands

Notas del editor

  1. You can segment your target market with whatever parameters you choose, but unless you include "receptive", you're wasting your time.