2. Companies are using Twitter for
1. Marketing.
2. Customer support .
3. Listening to customers.
4. To post company news.
5. Market Research.
6. Personal Face for the Brand.
www.fpov.com
3. DellOutlet
Posts new offers and new product announcements. Also listens to Twitter Followers.
MyStarbucksIdea
Marketing
DellOutlet posts recent refurbished Dell computer offers and other deals.
Twitter Name:
Twitter Name:
www.fpov.com
4. Customer Support
Twitter-based customer service and support. Inform passengers of flight delays, bad
weather, travel tips and flight information.
JetBlue
comcastcares
Comcast offers customer support via Twitter. Listen to customers on issues like
Bandwidth problems, billing, On-Demand not working, etc
Twitter Name:
Twitter Name:
www.fpov.com
5. Listening to Customers
SouthwestAir
Whole Foods Market asks what their clients like/dislike and invites them to the
company upcoming events.
WholeFoods
Southwest Airlines run non-official and entertaining discussions with their customers.
Twitter Name:
Twitter Name:
www.fpov.com
6. To post company news
Announces new features to “Superfans” and get their feedback. Also uses Twitter as a
press release system.
Uses Twitter as a focus group, press release system, and a communication channel.
jasoncalacanis
digg
Twitter Name:
Twitter Name:
www.fpov.com
7. Market Research
boslfp
Lois Paul & Partners a PR firm uses Twitter as a Market Research & Customer
Research Channel.
• What topics are gaining traction in the market.
• Guage early opinions on major moves made by our clients or their competitors.
• Brand monitoring
Twitter Name:
www.fpov.com
8. To Humanize the Ford brand and put consumers in touch with Ford employees.
Personal Face for the Brand
ScottMontyTwitter Name:
www.fpov.com
9. Teaching Technology
to the Non-Technology Leader.
Technology never stops evolving and we never stop following it. Led by
international technology speaker Scott Klososky, we’re a team
relentlessly focused on capturing and translating ways organizations can
use technology to win markets, adapt cultures, and remain ahead of the
curve for years to come. From public and private workshop tracks to full-
scale organizational technology assessments and digital outreach
blueprint strategies, we’ve got enterprise technology growth covered.
Take a closer look at:
www.fpov.com
(405) 359-3910
info@fpov.com
vision you can use
10. Teaching Technology
to the Non-Technology Leader.
Technology never stops evolving and we never stop following it. Led by
international technology speaker Scott Klososky, we’re a team
relentlessly focused on capturing and translating ways organizations can
use technology to win markets, adapt cultures, and remain ahead of the
curve for years to come. From public and private workshop tracks to full-
scale organizational technology assessments and digital outreach
blueprint strategies, we’ve got enterprise technology growth covered.
Take a closer look at:
www.fpov.com
(405) 359-3910
info@fpov.com
vision you can use