Sònia Lavila

Barcelona Area, Spain Spain

Data Analyst and Report Specialist at Optimoos

Apparel / Fashion

After one voluntary and another forced twist in my professional calling, I throw myself completely to my passion for analytics and digital marketing. I have experience in defining strategies and tactics to achieve business objectives, and the choice of KPIs, targets and segments that will allow me to measure whether I’m making the right decisions within the marketing plan of a business.