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SPONSORED BY
LEAD GENERATION BEST PRACTICES
FOR COLOCATION DATA CENTERS
Can Minneapolis Data Center Peering
Create New Opportunities?
Minneapolis data center growth is booming,
thanks, in part, to Minnesota being named the
top state for business by CNBC.
A key component of that growth is the use of
peering.What advantages and opportunities
do data centers receive from peering?
Sponsored by http://www.DataCenterLeadGen.com
What are the Advantages of Peering?
• Latency is greatly reduced because it eliminates data hops and
creates a more direct flow, so connections are faster.
• By using an exchange like MICE and combining paths, ISPs
improve routing options, which creates greater efficiency and
provides increased fault tolerance.
• Because large amounts of traffic can be exchanged directly
between providers, there can be significant cost savings for
high-bandwidth sites and networks.
Sponsored by http://www.DataCenterLeadGen.com
What Does Peering Mean for Minneapolis
Data Centers?
Cologix is a data center that focuses exclusively on
colocation and interconnectivity. It offers over 75
networks and direct access to MICE, allowing
businesses to connect closer to their customers.
Sponsored by http://www.DataCenterLeadGen.com
That’s why Charter, the fourth-largest cable operator in the
U.S., chose Cologix to support its expanded peering
efforts.This allows Charter to offer Minnesota and
Wisconsin customers peering options other than Chicago,
reducing traffic congestion, while lowering costs and
improving efficiency.
Sponsored by http://www.DataCenterLeadGen.com
The Bottom Line
These are just two of the data centers in Minneapolis that
have seen the opportunities peering brings and have used
it effectively to bring greater cost savings and user
satisfaction to its customers.
Sponsored by http://www.DataCenterLeadGen.com
Businesses are looking for more direct local connections
in order to deliver faster access - driven in large part by
the increase in cloud computing, mobile devices, and the
exploding market of streaming video. Data centers that
utilize peering will be in the driver’s seat.
Sponsored by http://www.DataCenterLeadGen.com
Do you utilize peering?What advantages
of peering do you see for Minneapolis
data centers?
Sponsored by http://www.DataCenterLeadGen.com
Sponsored by http://www.DataCenterLeadGen.com
Let us know your thoughts in
the Comments box below.
Copyright © SP Home Run Inc. SP Home Run is a RegisteredTrademark of SP Home Run Inc.AllWorldwide Rights Reserved.
Recommended Reading
Learn How Colocation Data Centers
Can Create a Scalable, Data-Driven,
Marketing and Sales FunnelThat
Powers Growth
DownloadYour Free Copy Now at
http://www.DataCenterLeadGen.com

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Can Minneapolis Data Center Peering Create New Opportunities? (SlideShare)

  • 1. SPONSORED BY LEAD GENERATION BEST PRACTICES FOR COLOCATION DATA CENTERS Can Minneapolis Data Center Peering Create New Opportunities?
  • 2. Minneapolis data center growth is booming, thanks, in part, to Minnesota being named the top state for business by CNBC. A key component of that growth is the use of peering.What advantages and opportunities do data centers receive from peering? Sponsored by http://www.DataCenterLeadGen.com
  • 3. What are the Advantages of Peering? • Latency is greatly reduced because it eliminates data hops and creates a more direct flow, so connections are faster. • By using an exchange like MICE and combining paths, ISPs improve routing options, which creates greater efficiency and provides increased fault tolerance. • Because large amounts of traffic can be exchanged directly between providers, there can be significant cost savings for high-bandwidth sites and networks. Sponsored by http://www.DataCenterLeadGen.com
  • 4. What Does Peering Mean for Minneapolis Data Centers? Cologix is a data center that focuses exclusively on colocation and interconnectivity. It offers over 75 networks and direct access to MICE, allowing businesses to connect closer to their customers. Sponsored by http://www.DataCenterLeadGen.com
  • 5. That’s why Charter, the fourth-largest cable operator in the U.S., chose Cologix to support its expanded peering efforts.This allows Charter to offer Minnesota and Wisconsin customers peering options other than Chicago, reducing traffic congestion, while lowering costs and improving efficiency. Sponsored by http://www.DataCenterLeadGen.com
  • 6. The Bottom Line These are just two of the data centers in Minneapolis that have seen the opportunities peering brings and have used it effectively to bring greater cost savings and user satisfaction to its customers. Sponsored by http://www.DataCenterLeadGen.com
  • 7. Businesses are looking for more direct local connections in order to deliver faster access - driven in large part by the increase in cloud computing, mobile devices, and the exploding market of streaming video. Data centers that utilize peering will be in the driver’s seat. Sponsored by http://www.DataCenterLeadGen.com
  • 8. Do you utilize peering?What advantages of peering do you see for Minneapolis data centers? Sponsored by http://www.DataCenterLeadGen.com
  • 9. Sponsored by http://www.DataCenterLeadGen.com Let us know your thoughts in the Comments box below.
  • 10. Copyright © SP Home Run Inc. SP Home Run is a RegisteredTrademark of SP Home Run Inc.AllWorldwide Rights Reserved. Recommended Reading Learn How Colocation Data Centers Can Create a Scalable, Data-Driven, Marketing and Sales FunnelThat Powers Growth DownloadYour Free Copy Now at http://www.DataCenterLeadGen.com