#Sreeattle: Social Media One-night Stand

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@Sree Social Media One-night Stand #Sreeattle Hosted by UW's @commlead @spjwash @aajaseattle@sajaHQ @seattletimes - March 18, 2013.

Technology

@Sree's Social Media One-night Stand
#sreeattle
these slides: bit.ly/sreeattle
live video: livestream.com/mcdm

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@seattletimes, @commlead

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Social Media One-night Stand
#sreeattle
these slides: bit.ly/sreeattle

SREE SREENIVASAN
Chief Digital Officer, Columbia University
Professor, Columbia Journalism School
Social- & digital-media blogger, CNET News | bit.ly/sreetips

Twitter: @sree
sree@sree.net |www.sree.net
Facebook.com/sreetips | Facebook.com/sreenet
Social Media Guide: bit.ly/sreesoc

My profession,
education,
is one of many
being disrupted
right now. My
other profession,
journalism,
has been
disrupted for
a decade now.

[This is
@salkhanacademy]

Lots of Media Experimentation
Below: Ads in AP's Twitter feed; left: AP
news printed on restaurant receipts

Tech trends to keep an eye on in 2013:

●Social
●Mobile
●Video
●Geolocation/local

@sree * Facebook.com/sreetips * bit.ly/sreesoc * #sreetips

What Social Media Can Do for Media Pros
● Find new ideas, trends, sources
● Connect with readers and viewers in
new, deeper ways
● Bring eyeballs, traffic and attention
to their work
● Help create, craft and enhance their
brands
@sree * Facebook.com/sreetips * bit.ly/sreesoc * #sreetips

Facebook.com/sreetips

Facebook.com/james.stavridis

Admiral James Stavridis, commander of
NATO’s operations in Libya
@sree * Facebook.com/sreetips * bit.ly/sreesoc * #sreetips

Social Media Trends
Prof. Sree Sreenivasan
Columbia Journalism School
sree@sree.net
Twitter: @sree
Facebook.com/sreetips
@sree * Facebook.com/sreetips * bit.ly/sreesoc * #sreetips

@sree * Facebook.com/sreetips * bit.ly/sreesoc * #sreetips

Social Media Keeps Going Global

@sree * Facebook.com/sreetips * bit.ly/sreesoc * #sreetips

Digital ckFacebook.com
Source: Che Skill Set
Source: CheckFacebook.com

vincos.it for this map
@sree * Facebook.com/sreetips * bit.ly/sreesoc * #sreetips

Hey, Are You Listening?

@sree * facebook.com/sreetips * bit.ly/sreesoc * #sreetips

New Tools I'm Using Regularly: Instagram

@sree * facebook.com/sreetips * bit.ly/soctravel * #sreetips

New Tools I'm Using Regularly: Tout

@sree * facebook.com/sreetips * bit.ly/soctravel * #sreetips

New Tools I'm Using Regularly: SoundCloud

@sree * facebook.com/sreetips * bit.ly/soctravel * #sreetips

New Tools I'm Using Regularly: RebelMouse

@sree * facebook.com/sreetips * bit.ly/soctravel * #sreetips

Pinterest: Fastest growing independent
social network * my take: bit.ly/sreepint

Not just
WHAT you
post, but
HOW you
post can
affect what
gets seen...

New World of Hiring

@sree * facebook.com/sreetips * bit.ly/sreesoc * #sreetips

Who would you say yes to?

@sree * Facebook.com/sreetips * bit.ly/sreesoc * #sreetips

Newish on LinkedIn:
LinkedIn Today

@sree * Facebook.com/sreetips * bit.ly/sreesoc * #sreetips

LinkedIn Maps
- LinkedInLabs.com

@sree * Facebook.com/sreetips * bit.ly/sreesoc * #sreetips

New World of Hiring

Vizualize.me
@sree * facebook.com/sreetips * bit.ly/sreesoc * #sreetips

New World of Hiring

Re.vu

@sree * facebook.com/sreetips * bit.ly/sreesoc * #sreetips

New World of Hiring

Brazen Careerist
Facebook app
@sree * facebook.com/sreetips * bit.ly/sreesoc * #sreetips

Newish Facebook (again)
This time: Timeline, cover image, subscribers, smarter lists

@sree * Facebook.com/sreetips * bit.ly/sreesoc * #sreetips

Newish Facebook (again)

@sree * Facebook.com/sreetips * bit.ly/sreesoc * #sreetips

Newish Facebook (again)

Facebook.com/zuck
@sree * Facebook.com/sreetips * bit.ly/sreesoc * #sreetips

Newish Facebook (again)
Going back in Zuckerberg's Timeline

@sree * Facebook.com/sreetips * bit.ly/sreesoc * #sreetips

Change Your Media Diet
● Mashable
● ReadWriteWeb
● LifeHacker
● BusinessInsider
○ 10 Things You Need to Know
This Morning
● CNET News & SreeTips Social-
Media Blog: bit.ly/sreetips

@sree * Facebook.com/sreetips * bit.ly/sreesoc * #sreetips

Sustainable Social Media
● Use HootSuite or Tweetdeck to manage
various accounts
● NutshellMail to get your social media
alerts via email... also try Twilert
● BlissControl helps you keep up with
changes

@sree * Facebook.com/sreetips * bit.ly/sreesoc * #sreetips

@Sree's Social Media Success Formula
helpful
useful
Your tweets, timely
Facebook informative
postings, etc, relevant
should have practical
as many of actionable
these generous
attributes credible
as possible... brief
entertaining
fun
occasionally funny
@sree * Facebook.com/sreetips * bit.ly/sreesoc * #sreetips

Social Media Today
SREE SREENIVASAN
Chief Digital Officer, Columbia University
Professor, Columbia Journalism School
Social- & digital-media blogger, CNET News | bit.ly/sreetips

Twitter: @sree
sree@sree.net
www.sree.net
Facebook.com/sreetips | Facebook.com/sreenet
Social Media Guide: bit.ly/sreesoc

#Sreeattle: Social Media One-night Stand

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#Sreeattle: Social Media One-night Stand

1. @Sree's Social Media One-night Stand #sreeattle these slides: bit.ly/sreeattle live video: livestream.com/mcdm Sponsored by @AAJA, @spjwash, @sajaHQ @seattletimes, @commlead FREE WIFI! UW NetID: event0894 | Password: UEFZ/YUFX/YENL

2. Social Media One-night Stand #sreeattle these slides: bit.ly/sreeattle SREE SREENIVASAN Chief Digital Officer, Columbia University Professor, Columbia Journalism School Social- & digital-media blogger, CNET News | bit.ly/sreetips Twitter: @sree sree@sree.net |www.sree.net Facebook.com/sreetips | Facebook.com/sreenet Social Media Guide: bit.ly/sreesoc

3. My profession, education, is one of many being disrupted right now. My other profession, journalism, has been disrupted for a decade now. [This is @salkhanacademy]

4. Graphic by @GKofiAnnan

6. Lots of Media Experimentation Below: Ads in AP's Twitter feed; left: AP news printed on restaurant receipts

7. Lots of media changes

10. Because of RTs by @jack & @nickkristof

11.

12.

13. Tech trends to keep an eye on in 2013: ●Social ●Mobile ●Video ●Geolocation/local @sree * Facebook.com/sreetips * bit.ly/sreesoc * #sreetips

14. What Social Media Can Do for Media Pros ● Find new ideas, trends, sources ● Connect with readers and viewers in new, deeper ways ● Bring eyeballs, traffic and attention to their work ● Help create, craft and enhance their brands @sree * Facebook.com/sreetips * bit.ly/sreesoc * #sreetips

15.

16. Facebook.com/sreetips Facebook.com/james.stavridis Admiral James Stavridis, commander of NATO’s operations in Libya @sree * Facebook.com/sreetips * bit.ly/sreesoc * #sreetips

17.

18.

19.

20.

21.

22.

23. Social Media Trends Prof. Sree Sreenivasan Columbia Journalism School sree@sree.net Twitter: @sree Facebook.com/sreetips @sree * Facebook.com/sreetips * bit.ly/sreesoc * #sreetips

24. @sree * Facebook.com/sreetips * bit.ly/sreesoc * #sreetips

25. @sree * facebook.com/sreetips * bit.ly/sreesoc * #sreetips

26. @sree * facebook.com/sreetips * bit.ly/sreesoc * #sreetips

27. @sree * facebook.com/sreetips * bit.ly/sreesoc * #sreetips

28. Social Media Keeps Going Global @sree * Facebook.com/sreetips * bit.ly/sreesoc * #sreetips

29. Source: CheckFacebook.com

30. Digital ckFacebook.com Source: Che Skill Set Source: CheckFacebook.com

31. @sree * Facebook.com/sreetips * bit.ly/sreesoc * #sreetips

32. vincos.it for this map @sree * Facebook.com/sreetips * bit.ly/sreesoc * #sreetips

33. vincos.it for this map @sree * Facebook.com/sreetips * bit.ly/sreesoc * #sreetips

34. Hey, Are You Listening? @sree * facebook.com/sreetips * bit.ly/sreesoc * #sreetips

35. Hey, Are You Listening? @sree * facebook.com/sreetips * bit.ly/sreesoc * #sreetips

36. @sree * facebook.com/sreetips * bit.ly/sreesoc * #sreetips

37. @sree * facebook.com/sreetips * bit.ly/sreesoc * #sreetips

38. New Tools I'm Using Regularly: Instagram @sree * facebook.com/sreetips * bit.ly/soctravel * #sreetips

39. New Tools I'm Using Regularly: Tout @sree * facebook.com/sreetips * bit.ly/soctravel * #sreetips

40. New Tools I'm Using Regularly: SoundCloud @sree * facebook.com/sreetips * bit.ly/soctravel * #sreetips

41. New Tools I'm Using Regularly: RebelMouse @sree * facebook.com/sreetips * bit.ly/soctravel * #sreetips

42. Pinterest: Fastest growing independent social network * my take: bit.ly/sreepint

43. Not just WHAT you post, but HOW you post can affect what gets seen...

44. New World of Hiring @sree * facebook.com/sreetips * bit.ly/sreesoc * #sreetips

45. Who would you say yes to? @sree * Facebook.com/sreetips * bit.ly/sreesoc * #sreetips

46. Newish on LinkedIn: LinkedIn Today @sree * Facebook.com/sreetips * bit.ly/sreesoc * #sreetips

47. LinkedIn Maps - LinkedInLabs.com @sree * Facebook.com/sreetips * bit.ly/sreesoc * #sreetips

48. LinkedIn Maps - LinkedInLabs. com @sree * Facebook.com/sreetips * bit.ly/sreesoc * #sreetips

49. LinkedIn Maps - LinkedInLabs.com @sree * Facebook.com/sreetips * bit.ly/sreesoc * #sreetips

50. New World of Hiring Vizualize.me @sree * facebook.com/sreetips * bit.ly/sreesoc * #sreetips

51. New World of Hiring Re.vu @sree * facebook.com/sreetips * bit.ly/sreesoc * #sreetips

52. New World of Hiring Brazen Careerist Facebook app @sree * facebook.com/sreetips * bit.ly/sreesoc * #sreetips

53. Newish Facebook (again) This time: Timeline, cover image, subscribers, smarter lists @sree * Facebook.com/sreetips * bit.ly/sreesoc * #sreetips

54. Newish Facebook (again) @sree * Facebook.com/sreetips * bit.ly/sreesoc * #sreetips

55. Newish Facebook (again) Facebook.com/zuck @sree * Facebook.com/sreetips * bit.ly/sreesoc * #sreetips

56. Newish Facebook (again) Going back in Zuckerberg's Timeline @sree * Facebook.com/sreetips * bit.ly/sreesoc * #sreetips

57. Pinterest: Fastest growing independent social network * my take: bit.ly/sreepint

58. Change Your Media Diet ● Mashable ● ReadWriteWeb ● LifeHacker ● BusinessInsider ○ 10 Things You Need to Know This Morning ● CNET News & SreeTips Social- Media Blog: bit.ly/sreetips @sree * Facebook.com/sreetips * bit.ly/sreesoc * #sreetips

59. Sustainable Social Media ● Use HootSuite or Tweetdeck to manage various accounts ● NutshellMail to get your social media alerts via email... also try Twilert ● BlissControl helps you keep up with changes @sree * Facebook.com/sreetips * bit.ly/sreesoc * #sreetips

60. @Sree's Social Media Success Formula helpful useful Your tweets, timely Facebook informative postings, etc, relevant should have practical as many of actionable these generous attributes credible as possible... brief entertaining fun occasionally funny @sree * Facebook.com/sreetips * bit.ly/sreesoc * #sreetips

61.

62. Social Media Today SREE SREENIVASAN Chief Digital Officer, Columbia University Professor, Columbia Journalism School Social- & digital-media blogger, CNET News | bit.ly/sreetips Twitter: @sree sree@sree.net www.sree.net Facebook.com/sreetips | Facebook.com/sreenet Social Media Guide: bit.ly/sreesoc

#Sreeattle: Social Media One-night Stand

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