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Title
STUPID CAHNTENT
DOEST THIS SLIDE LOOK FAMILIAR?
It’s completely full of text and the
presenter is just standing there
reading it with their back to you.
They just keep droning on and on
with infomation that they *think*
may be important but aren’t exacly
sure because they were either too
stupid or too lazy to remove all…
THE SAGA CONTINUES…
…the unimportant stuff that really
didn’t matter anyway. And by now I
bet you can’t remember the title of
the last slide or the fact that it
contained three typos.
So listen to me when I say…
Unify
Ideal
Purpose
DA SLIDE SORTADA SLIDE SORTA
CRAP Design
CAHLAH PEECKACAHLAH PEECKA
www.kuler.com
Repetition
OVAH AND OVAHOVAH AND OVAH
Alignment
MY COMPUTAHMY COMPUTAH
Proximity
Images
STOCK IMAGESSTOCK IMAGES
YOUR OWNYOUR OWN
EFFECTIVE IMAGES
T-800 comes from the future
to keep John Connor, the
future leader of the
rebellion, from being
killed by the T-1000.
They play cat-and-mouse
until Arnold is able to
destroy the T-1000. He
then must destroy himself
to complete his mission.
BETTAHBETTAH
COME WITH ME IF YOU WANT TO LIVECOME WITH ME IF YOU WANT TO LIVE
Better image treatment
Full slide image, text over
Fonts
Go big with your text
FIND FAHNTSFIND FAHNTS
Graphs & charts
PRO Presenter
Prepare
Respect
Own
Know when to break the rules

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Stop Making Sucky Presentations!

Notas del editor

  1. Bullets bullets Force for evil AND for good
  2. THREE PARTS TO A GOOD PRESO: CONTENT SLIDE DESIGN PRESENTATION 3-LEGGED STOOL
  3. IT all starts with content Simplify Three Unify Point Ideal Define
  4. If you can’t explain it simply, you don’t understand it well enough. Know your audience: newbs or uber brains? Newbs: don’t lose them! broad strokes, key points, thought provokers Ubers: don’t waste their time! get to the meat, dig deep, new info
  5. I would have written you a shorter letter but I didn’t have the time. – Mark Twain
  6. Message loses impact Audience loses focus You lose credibility
  7. Proven as best way people remember Happens in nature, we can ID patterns and relationships Works in design too: rule of thirds
  8. Stick to the message Avoid tangents, anything that weakens your point
  9. Graph slides v interest/ data v understanding
  10. WHO IS THIS GUY? What’s your #1 goal? inform? Sell? Persuade? Educate? Why are you even here? WIIFM/so what? P really should go first but that wouldn’t make sense: PSTUID
  11. Keep time, attention, agreement Slash garbage, expand, clarify Keep them wanting more?
  12. Help organize your thoughts see how the preso will play out Where you need structure, ups & downs… Good for pace
  13. Tell them what to do! Bottom line it for them Make your case/call to action So what? Does this train of thought have a caboose?
  14. Contrast Repetition Alignment Proximity
  15. Kuler Pantone Target audience prefs (sites, pubs)
  16. Colors fonts Image style
  17. Grids Bullets & hierarchy Rule of thirds Gestalt (CRAP?)
  18. Close things are related Graphics or messages
  19. Images are % better than text Good pix are hard to find
  20. Rights & royalty-free Resources – istockphoto, stock.xchng, compfight.com Your photos Drawings (NCMPR guy) Photoshop, Illustrator, free image tools
  21. Rights & royalty-free Resources – istockphoto, stock.xchng, compfight.com Your photos Drawings (NCMPR guy) Photoshop, Illustrator, free image tools
  22. Serif, sans, artistic How to use, qty
  23. Headline & text examples 1-2-3 Basic Nicer for emphasis Stylized for impact Typography as a term v
  24. Resources – fontsquirrel, myfonts, fontfont, dafont, font spring… Google “beautiful fonts” Icons- the noun project, iconmonstr, picol.org Careful: embed/transpo, resident
  25. Show the significance of the data. What’s your point? Infographics
  26. Horizontal Bar Charts. Used to compare quantities. For example, comparing sales figures among the four regions of the company.
  27. Vertical Bar Charts. Used to show changes in quantity over time. Best if you limit the bars to 4-8.
  28. Pie Charts. Used to show percentages. Limit the slices to 4-6 and contrast the most important slice either with color or by exploding the slice.
  29. Prepare Respect Own
  30. Practice (X% build preso XX% practice) Know your audience Get feedback during practices
  31. Know your stuff & reason you’re presenting Be courteous, gracious and professional It’s their time – make it count
  32. Be yourself Start strong Ditch podium/bring clicker Notes function/presenter mode Slides as visual cues Express passion
  33. THREE PARTS TO A GOOD PRESO: CONTENT SLIDE DESIGN PRESENTATION 3-LEGGED STOOL