How students can leverage linkedin to create a footprint online

1. Game Change
With
Presented by
Sridhar Sunkara

2. Facts

3. Founded in 2003, LinkedIn connects the world’s
professionals to make them more productive and
successful. With more than 135 million members
worldwide,
LinkedIn is the world’s largest
professional network on the Internet.

7. LINKEDIN DEMOGRAPHICS & STATISTICS - November 2011
ABOUT
135 MILLION*
LINKEDIN MEMBERS WORLDWIDE
* This number is an approximation of total member registrations
Credits: Amodiovalerio Verde

8. LINKEDIN DEMOGRAPHICS & STATISTICS - November 2011
Average comScore unique visitors of 87.6
million per month
Total comScore page views of 7.6 billion
Including executives from every Fortune 500
company.

9. LINKEDIN DEMOGRAPHICS & STATISTICS - November 2011
MEMBERS DISTRIBUTION BY AREA
Credits: Amodiovalerio Verde

10. LINKEDIN DEMOGRAPHICS & STATISTICS - JULY 2011
WORLDWIDE DISTRIBUTION
BY INDUSTRY
Credits: Amodiovalerio Verde

11. LINKEDIN DEMOGRAPHICS & STATISTICS - JULY 2011
WORLDWIDE DISTRIBUTION
BY JOB FUNCTION
Credits: Amodiovalerio Verde

12. Why
1. Increase credibility
2. Increase visibility
3. Learning and collaborating Tool
4. Research Tool
5. Know your peers
6. Q & A platform
7. Jobs Platform

13. Here are some key tips on how college
students should use LinkedIn and reap
maximum benefits by connecting with
professionals

14. Complete your profile
More jobs Linkedin will suggest
A potential employer forms opinion
based on tag line, summary box, and
specialties – Experience is very important
too.
“Interested In” field would give an idea
on what type of people should approach
you

15. Job Email Alerts
Set email alerts to receive
notifications of recommended
jobs.
Notifications is seen on
homepage as soon a person log
into their LinkedIn accounts.

16. Connections
• Get familiar with people who share
your interests or specialties, you'll
find yourself with more
'Connections'.
•You can invite people to become a
Connection and be invited yourself.
Don't wait to be invited.
• A major advantage of being
connected to someone is that you
can message them for free instead of
having to pay for an upgrade to
'InMail'.

17. Groups
You'll get more traffic to your profile if
people know you exist.
LinkedIn groups is best way to get
visibility
If you join several groups in your
chosen career field, chances are you
will keep coming across a few people
who are also in all those groups and
build rapport by contributing to one
another's discussions in their shared
groups.

18. Messaging
Many LinkedIn Members don't have
their email addresses on their public
profile
Whether you message Connections to
ask outright if they know of any job
openings, to tap them for information
on their organization, do it in the right
way.
Be clear about why you're contacting
them and what you're asking for.
Ask them if there's anything *they*
need help with.

19. Company Research
One of the biggest benefits
LinkedIn offers college students
and jobseekers is that they can
check out the pages of their
targeted employers.
Visit company, pages to research
on the whereabouts of the
company, the hiring process and
what people have to say about that
organization.
This kind of company research on
LinkedIn can always keep a stay
ahead of your competition and
increases your employability.

20. Share an Update
Keep your Connections up to
date with your voluntary
work, skills building or
networking activities.
This lets employers know that
you're being active and creative
in your job search-showing
them your enthusiasm and
commitment in targeting the
right role.

21. Q&A
Helps you meet people and turn them
into Connections
Asking questions is useful for getting
information and advice on a
particular job role, organization or
industry
It's a way of drawing people's
attention to you and your profile. And
if you answer questions on your
chosen specialties, potential
employers get to see your knowledge
and experience in action.

22. Recommendations
Recommendations feature allows
people who've worked together in an
organization or on a project to
endorse one another.
Helps a potential employer or client
build up their picture of you.
How do you get Recommendations?
Ask! On your profile page, click on the
'Get Recommended' link and fill in the
form it takes you to.

23. Getting Found by People or Companies
Creating a good and detailed professional profile, chances are you will attract
employer’s attention.

24. •LinkedIn will not create your career but it can help to tip the
balance.
•Recruiters, headhunters, Managers, and HR people have long
used LinkedIn as a primary resource for finding and looking up
people.
•If you take your career seriously, you cannot afford not to join
LinkedIn.

26. Thank You
Sridhar Sunkara
Follow Me: sssunkara
Call Me
901.270.4397
Email Me
sssunkara@gmail.com