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JSON-LD (Json for Linked Data) 介紹
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JSON-LD
1.
JSON-LD (Jerry Hong) s6323859@gmail.com www.jerry-hong.com
2.
AGENDA • • •
3.
Background Introduction
4.
• • • • (Semantic Web) •
RDF • Sechma.org http://www.bigdata-careers.com/
5.
(Semantic Web) • W3C
( ) • • • Resource Description Framework (RDF) http://vanseodesign.com/web-design/semantic-html/
6.
Recourse Description Framework • • (Linked
Data) • (modle) (syntax) • : RDFa, RDF/XML, Turtle, JSON-LD (RDF 1.1) https://goo.gl/jm5R5F
7.
JSON-LD • JSON for
Linked Data • JSON Linked Data http://json-ld.org/images/
8.
JSON • JavaScript Object
Notation • Linked Data
9.
// JSON { "name": "Jerry
Hong", "birthDate": "1993-07-15", "email": "s6323859@hotmail.com" }
10.
JSON • JavaScript Object
Notation • • Server/Client • • Linked Data • • • URIs • HTTP • (RDF)
11.
JSON + Linked
Data = JSON-LD http://www.spoon-tamago.com/2016/09/26/pen-pineapple-apple-pen-ppap-by-piko-taro/
12.
// JSON { "name": "Jerry
Hong", "birthDate": "1993-07-15", "email": "s6323859@hotmail.com" }
13.
// type { "@type": "http://schema.org/person", "name":
"Jerry Hong", "birthDate": "1993-07-15", "email": "s6323859@hotmail.com" }
14.
// IRIs { "@type": "http://schema.org/person", "http://schema.org/name":
"Jerry Hong", "http://schema.org/birthDate": "1993-07-15", "http://schema.org/email": "s6323859@hotmail.com" }
15.
// @context { "@context": "http://schema.org/", "@type":
"http://schema.org/person", "http://schema.org/name": "Jerry Hong", "http://schema.org/birthDate": "1993-07-15", "http://schema.org/email": "s6323859@hotmail.com" }
16.
{ "@context": "http://schema.org/", "@type": "person", "name":
"Jerry Hong", "birthDate": "1993-07-15", "email": "s6323859@hotmail.com" }
17.
JSON-LD • JSON for
Linked Data • JSON Linked Data • 2013 6 schema.org http://json-ld.org/images/
18.
Schema.org • Google, Microsoft,
Yahoo, Yandex • • • JSON-LD • Microdata • RDFa http://www.keywordperformance.com/how-important-is-schema-markup-for-seo-in-2015/
19.
- JSON-LD • RDF • •
20.
- RDF JSON-LD
21.
- • (SEO) • • Google
Now • Siri • • Google Rich Snippet
22.
23.
How to use
?
24.
<script type="application/ld+json"> {...} </script> Step 1 •
HTML head script • JSON-LD script • script type application/ld+json
25.
<script type="application/ld+json"> { "@context": "http://schema.org/", "@type":
"Person" } </script> Step 2 • context http:// schema.org/ • Schema.org (type) • type • Person
26.
<script type="application/ld+json"> { "@context": "http://schema.org/", "@type":
"Person", "name": "Jerry Hong", "birthDate": "1993-07-15", "email": "mailto:s6323859@gmail.com" } </script> Step 3 • •
27.
Final • • https:// search.google.com/ structured-data/testing- tool/
28.
React SPA
29.
npm install react-helmet
--save • react-helmet
30.
class NewsPage extend
Component { render(){ return ( <div> <Helmet script={[{ "type": "application/ld+json", "innerHTML": `{ "@context": "http://schema.org", "@type": "NewsArticle" }` }]} /> ... </div>); } Helmet • Helmet • JSON-LD
31.
JSON-LD • • Google • Hallanalysis •
Google • OpenLink Structured Data Sniffer
32.
SEO • Google Search
Console • • Bing • SEO Testing • (SEO )
33.
Summary
34.
• JSON-LD • Schema.org •
SEO
35.
JSON-LD • Microdata, RDFa
HTML JSON
36.
<p itemscope itemprop="Person"
itemtype="http:// schema.org/Person"> <span itemprop="name"> Christopher Froome </span> was sponsored by <span itemprop="sponsor" itemtype="http:// schema.org/Organization"> <a itemprop="url" href="http:// www.skysports.com/"> Sky </a> </span> in the Tour de France. </p> <script type="application/ld+json"> { "@context": "http://schema.org/", "@type": "Person", "name": "Christopher Froome", "sponsor": { "@type": "Organization", "name": "Sky", "url": "http://www.skysports.com/" } } </script> JSON-LD Microdata
37.
JSON-LD • Microdata, RDFa
HTML JSON • HTML CSS • JSON Microdata, RDFa • JSON •
38.
39.
40.
• http://json-ld.org/ • http://schema.org/ •
https://www.w3.org/TR/WD-rdf-syntax-971002/#model • https://www.w3.org/TR/2014/REC-json-ld-20140116/ • https://developers.google.com/search/docs/guides/intro-structured-data • http://www.slideshare.net/gkellogg1/jsonld-json-for-the-social-web • https://speakerdeck.com/bobo52310/json-ld-jian-jie • https://speakerdeck.com/winwu/json-ld-jian-jie • https://www.youtube.com/watch?v=4x_xzT5eF5Q • http://blog.schema.org/2013/06/schemaorg-and-json-ld.html
41.
Thank you!
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