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Pitch outline

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Pitch outline

  1. 1. (Your name)(Title)(Address)(Email)(Phone)(Website) [Your Logo]
  2. 2. OVERVIEW• (Insert “wow!” descriptive text with a compelling proposition, no more than ten words)
  3. 3. PROBLEM / OPPORTUNITY• (What searing pain do you cure?)• (Or, what great opportunity do you tap?)• (How many people/organizations feel this pain or provide this opportunity?)
  4. 4. UNFAIR ADVANTAGES OF YOUR PRODUCT• (Advantage 1)• (Advantage 2)• (Advantage 3)• (How do you maintain unfair advantages?)
  5. 5. THE PRODUCT• Demo?• What is it?• How does it work
  6. 6. REVENUE MODEL• How will you make money?• Which are the key revenue lines?• Who will pay for the product?• How much will they pay
  7. 7. SALES AND MARKETING• (How will you rollout?)• (How much have you done already?)• (What is the source of this expertise?)
  8. 8. COMPETITION We can, it can’t It can, we can’t(Competitor 1)(Competitor 2)(Competitor 3)
  9. 9. FINANCIAL MODEL• How will you make money?• (Pricing)• (Value of each customer)• (Customer acquisition cost)
  10. 10. FORECAST Year 1 Year 2 Year 3 Year 4 Year 5# of Customers Sales Expenses Profits
  11. 11. TEAM• (Name, key facts)• (Name, key facts)• (Name, key facts)
  12. 12. STATUS AND MILESTONES• (Current status)• (First ship?)• (First revenue?)