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The Back of The Napkin (Dan Roam)

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From a nice book that teaches us how to use simple graphics in smart way to deliver information.

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  • DOWNLOAD THE BOOK INTO AVAILABLE FORMAT (New Update) ......................................................................................................................... ......................................................................................................................... Download Full PDF EBOOK here { https://urlzs.com/UABbn } ......................................................................................................................... Download Full EPUB Ebook here { https://urlzs.com/UABbn } ......................................................................................................................... Download Full doc Ebook here { https://urlzs.com/UABbn } ......................................................................................................................... Download PDF EBOOK here { https://urlzs.com/UABbn } ......................................................................................................................... Download EPUB Ebook here { https://urlzs.com/UABbn } ......................................................................................................................... Download doc Ebook here { https://urlzs.com/UABbn } ......................................................................................................................... ......................................................................................................................... ................................................................................................................................... eBook is an electronic version of a traditional print book THE can be read by using a personal computer or by using an eBook reader. (An eBook reader can be a software application for use on a computer such as Microsoft's free Reader application, or a book-sized computer THE is used solely as a reading device such as Nuvomedia's Rocket eBook.) Users can purchase an eBook on diskette or CD, but the most popular method of getting an eBook is to purchase a downloadable file of the eBook (or other reading material) from a Web site (such as Barnes and Noble) to be read from the user's computer or reading device. Generally, an eBook can be downloaded in five minutes or less ......................................................................................................................... .............. Browse by Genre Available eBOOK .............................................................................................................................. Art, Biography, Business, Chick Lit, Children's, Christian, Classics, Comics, Contemporary, CookBOOK, Manga, Memoir, Music, Mystery, Non Fiction, Paranormal, Philosophy, Poetry, Psychology, Religion, Romance, Science, Science Fiction, Self Help, Suspense, Spirituality, Sports, Thriller, Travel, Young Adult, Crime, EBOOK, Fantasy, Fiction, Graphic Novels, Historical Fiction, History, Horror, Humor And Comedy, ......................................................................................................................... ......................................................................................................................... .....BEST SELLER FOR EBOOK RECOMMEND............................................................. ......................................................................................................................... Blowout: Corrupted Democracy, Rogue State Russia, and the Richest, Most Destructive Industry on Earth,-- The Ride of a Lifetime: Lessons Learned from 15 Years as CEO of the Walt Disney Company,-- Call Sign Chaos: Learning to Lead,-- StrengthsFinder 2.0,-- Stillness Is the Key,-- She Said: Breaking the Sexual Harassment Story THE Helped Ignite a Movement,-- Atomic Habits: An Easy & Proven Way to Build Good Habits & Break Bad Ones,-- Everything Is Figureoutable,-- What It Takes: Lessons in the Pursuit of Excellence,-- Rich Dad Poor Dad: What the Rich Teach Their Kids About Money THE the Poor and Middle Class Do Not!,-- The Total Money Makeover: Classic Edition: A Proven Plan for Financial Fitness,-- Shut Up and Listen!: Hard Business Truths THE Will Help You Succeed, ......................................................................................................................... .........................................................................................................................
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  • DOWNLOAD THIS BOOKS INTO AVAILABLE FORMAT (2019 Update) ......................................................................................................................... ......................................................................................................................... Download Full PDF EBOOK here { https://soo.gd/irt2 } ......................................................................................................................... Download Full EPUB Ebook here { https://soo.gd/irt2 } ......................................................................................................................... Download Full doc Ebook here { https://soo.gd/irt2 } ......................................................................................................................... Download PDF EBOOK here { https://soo.gd/irt2 } ......................................................................................................................... Download EPUB Ebook here { https://soo.gd/irt2 } ......................................................................................................................... Download doc Ebook here { https://soo.gd/irt2 } ......................................................................................................................... ......................................................................................................................... ................................................................................................................................... eBook is an electronic version of a traditional print book THIS can be read by using a personal computer or by using an eBook reader. (An eBook reader can be a software application for use on a computer such as Microsoft's free Reader application, or a book-sized computer THIS is used solely as a reading device such as Nuvomedia's Rocket eBook.) Users can purchase an eBook on diskette or CD, but the most popular method of getting an eBook is to purchase a downloadable file of the eBook (or other reading material) from a Web site (such as Barnes and Noble) to be read from the user's computer or reading device. Generally, an eBook can be downloaded in five minutes or less ......................................................................................................................... .............. Browse by Genre Available eBooks .............................................................................................................................. Art, Biography, Business, Chick Lit, Children's, Christian, Classics, Comics, Contemporary, Cookbooks, Manga, Memoir, Music, Mystery, Non Fiction, Paranormal, Philosophy, Poetry, Psychology, Religion, Romance, Science, Science Fiction, Self Help, Suspense, Spirituality, Sports, Thriller, Travel, Young Adult, Crime, Ebooks, Fantasy, Fiction, Graphic Novels, Historical Fiction, History, Horror, Humor And Comedy, ......................................................................................................................... ......................................................................................................................... .....BEST SELLER FOR EBOOK RECOMMEND............................................................. ......................................................................................................................... Blowout: Corrupted Democracy, Rogue State Russia, and the Richest, Most Destructive Industry on Earth,-- The Ride of a Lifetime: Lessons Learned from 15 Years as CEO of the Walt Disney Company,-- Call Sign Chaos: Learning to Lead,-- StrengthsFinder 2.0,-- Stillness Is the Key,-- She Said: Breaking the Sexual Harassment Story THIS Helped Ignite a Movement,-- Atomic Habits: An Easy & Proven Way to Build Good Habits & Break Bad Ones,-- Everything Is Figureoutable,-- What It Takes: Lessons in the Pursuit of Excellence,-- Rich Dad Poor Dad: What the Rich Teach Their Kids About Money THIS the Poor and Middle Class Do Not!,-- The Total Money Makeover: Classic Edition: A Proven Plan for Financial Fitness,-- Shut Up and Listen!: Hard Business Truths THIS Will Help You Succeed, ......................................................................................................................... .........................................................................................................................
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The Back of The Napkin (Dan Roam)

  1. 1. The Back of the Napkin Workshop<br />Solving Problems with Pictures<br />Dan Roam<br />MIX08 :: UX03 :: March 5, 2008 :: The Venetian<br />
  2. 2. 2008 © Dan Roam THE BACK OF THE NAPKIN all rights reserved<br />2<br />Visual thinking: what problems, what pictures, and who is ‘we’?<br />
  3. 3. 2008 © Dan Roam THE BACK OF THE NAPKIN all rights reserved<br />3<br />Rather than draw this:<br />Let’s draw this:<br />
  4. 4. 2008 © Dan Roam THE BACK OF THE NAPKIN all rights reserved<br />4<br />Rather than focus on this:<br />Let’s focus on this:<br />
  5. 5. 2008 © Dan Roam THE BACK OF THE NAPKIN all rights reserved<br />5<br />Exercise 1: the Who is ‘We’ self-assessment<br />
  6. 6. 2008 © Dan Roam THE BACK OF THE NAPKIN all rights reserved<br />6<br />a) I’m in a brainstorming session in a conference room that has a big whiteboard. I want to:<br />Go to the board, pick up a pen and start drawing circles and boxes.<br />Try to decipher whatever is already written on the board.<br />Go to the board and start writing categorized lists.<br />Add a little clarification to what’s already up there – you know, to make it clearer.<br />Forget the whiteboard – come on here, people, we’ve got work to do!<br />I hate brainstorming sessions.<br />
  7. 7. 2008 © Dan Roam THE BACK OF THE NAPKIN all rights reserved<br />7<br />b) Someone hands me a pen and asks me to sketch out a particular idea. I:<br />Ask for more pens, preferably in at least three colors.<br />Just start sketching and see what emerges.<br />Say, “I can’t draw, but…” and then make a horrible stick figure.<br />Start by writing a few words, then putting boxes around them.<br />Put the pen on the table and start talking.<br />Say, “No thanks, I can’t draw”, and leave it at that.<br />
  8. 8. 2008 © Dan Roam THE BACK OF THE NAPKIN all rights reserved<br />8<br />c) Someone hands me a complicated spreadsheet and asks me to look it over. I first:<br />Glaze over and hope it will go away.<br />Flip through the pages and see if something – I dunno, whatever – pops up.<br />Read across the top of the columns or down each row in order, to identify the categories.<br />Select a row and column at random and follow them to the data cell, then look for similar (or different) data results in other cells.<br />Look for the largest or smallest values I can find, then trace them back to identify them.<br />Notice that OPEX variance to budget is down for the second quarter in a row.<br />
  9. 9. 2008 © Dan Roam THE BACK OF THE NAPKIN all rights reserved<br />9<br />d) On my way home from a conference, I see a cute fellow attendee at the airport cafe, and he or she asks me what I do. I:<br />Grab a napkin and ask the waiter if I can borrow a pen.<br />Pick up three packs of Sweet-n-Low, lay them on the bar, point to one and say, “Okay, this is me over here, and this is the customer over here…” <br />Pull out a page from my PowerPoint deck – a really good page – and start walking through it.<br />Start to recite my original job description: “There are three things that I do…”.<br />“What I do? Well, better buy another round, because we’re going to be talking a while.”<br />Say it’s too complicated to explain well, but ask him/her the same question.<br />
  10. 10. 2008 © Dan Roam THE BACK OF THE NAPKIN all rights reserved<br />10<br />f) I’m an astronaut floating in space. The first thing I do is:<br />Take a deep breath, relax, and take in the whole view.<br />Pull out my camera.<br />Try to spot my house… or at least my continent.<br />Start describing what I see.<br />Close my eyes.<br />Find a way to get back into my spacecraft.<br />
  11. 11. 2008 © Dan Roam THE BACK OF THE NAPKIN all rights reserved<br />11<br />Now comes the math, I’m afraid…<br />5-14<br />15-20<br />21-30<br />On a napkin, write your pen COLOR, and then…<br />
  12. 12. 2008 © Dan Roam THE BACK OF THE NAPKIN all rights reserved<br />12<br />Draw a circle and call it “me”… <br />Napkin exercise, step 1<br />
  13. 13. 2008 © Dan Roam THE BACK OF THE NAPKIN all rights reserved<br />13<br />Step 1b<br />Now draw another circle (more like a cloud) and give it a name, too…<br />
  14. 14. 2008 © Dan Roam THE BACK OF THE NAPKIN all rights reserved<br />14<br />So, which problems shall we look at…<br />
  15. 15. 2008 © Dan Roam THE BACK OF THE NAPKIN all rights reserved<br />15<br />What’s the business strategy challenge?<br />
  16. 16. 2008 © Dan Roam THE BACK OF THE NAPKIN all rights reserved<br />16<br />Put into words…<br />The challenge:<br /><ul><li>A new strategic vision
  17. 17. A refined company mission
  18. 18. A new operating philosophy
  19. 19. New retail fundamentals
  20. 20. New store standards
  21. 21. New customer practices
  22. 22. New training materials</li></ul>+<br />100 new staff every month…<br />
  23. 23. 2008 © Dan Roam THE BACK OF THE NAPKIN all rights reserved<br />17<br />How about a napkin map?<br />
  24. 24. 2008 © Dan Roam THE BACK OF THE NAPKIN all rights reserved<br />18<br />Product development: Why are we collecting all these numbers?<br />
  25. 25. 2008 © Dan Roam THE BACK OF THE NAPKIN all rights reserved<br />19<br />
  26. 26. 2008 © Dan Roam THE BACK OF THE NAPKIN all rights reserved<br />20<br />
  27. 27. 2008 © Dan Roam THE BACK OF THE NAPKIN all rights reserved<br />21<br />
  28. 28. 2008 © Dan Roam THE BACK OF THE NAPKIN all rights reserved<br />22<br />
  29. 29. 2008 © Dan Roam THE BACK OF THE NAPKIN all rights reserved<br />23<br />
  30. 30. 2008 © Dan Roam THE BACK OF THE NAPKIN all rights reserved<br />24<br />
  31. 31. 2008 © Dan Roam THE BACK OF THE NAPKIN all rights reserved<br />25<br />What are the three things the CFO does want to look at?<br />Financial Drivers<br />Date Cut<br />Org Unit<br />
  32. 32. 2008 © Dan Roam THE BACK OF THE NAPKIN all rights reserved<br />26<br />So, what might *that* look like…<br />
  33. 33. 2008 © Dan Roam THE BACK OF THE NAPKIN all rights reserved<br />27<br />Or, when executed in Expression Blend…<br />
  34. 34. 2008 © Dan Roam THE BACK OF THE NAPKIN all rights reserved<br />28<br />Step 3<br />Draw in the last circle, only make this one more of a hotdog…<br />then add in a + symbol…<br />
  35. 35. 2008 © Dan Roam THE BACK OF THE NAPKIN all rights reserved<br />29<br />Step 3<br />The universal visual thinking problem solving toolkit…<br />Draw in the first set of 3 blades…<br />
  36. 36. 2008 © Dan Roam THE BACK OF THE NAPKIN all rights reserved<br />30<br />3 parts or ourselves to improve<br />
  37. 37. 2008 © Dan Roam THE BACK OF THE NAPKIN all rights reserved<br />31<br />Step 4<br />Draw in the next set of blades, this time 4 of them…<br />
  38. 38. 2008 © Dan Roam THE BACK OF THE NAPKIN all rights reserved<br />32<br />Let’s think about ‘process’ for a moment…<br />
  39. 39. 2008 © Dan Roam, all rights reserved<br />33<br />The 4 steps of visual thinking:<br />What is out there?<br />What am I looking at?<br />What are the limits?<br />Which way is up?<br />What do I see?<br />Have I seen this before?<br />What patterns emerge?<br />What stands out?<br />What seems to be missing?<br />How can I manipulate these patterns?<br />Can I fill in the gaps?<br />Have I seen enough – or do I need to go back and look at more?<br />This is what I saw, and this is what I think it means.<br />Is this what I expected… or not?<br />When you look at this, do you see the same things?<br />
  40. 40. 2008 © Dan Roam THE BACK OF THE NAPKIN all rights reserved<br />34<br />Step 5<br />Now draw in a corkscrew, and give it 5 twists… <br />
  41. 41. 2008 © Dan Roam THE BACK OF THE NAPKIN all rights reserved<br />35<br />*whew* Time for a break on the islands…<br />
  42. 42. 2008 © Dan Roam THE BACK OF THE NAPKIN all rights reserved<br />36<br />How about ten apples?<br />
  43. 43. 2008 © Dan Roam THE BACK OF THE NAPKIN all rights reserved<br />37<br />Meet the SQVID… a.k.a ‘The 5 focusing questions’<br />
  44. 44. 2008 © Dan Roam THE BACK OF THE NAPKIN all rights reserved<br />38<br />Two ways to use the SQVID<br />
  45. 45. 2008 © Dan Roam THE BACK OF THE NAPKIN all rights reserved<br />39<br />SQV.. examples:<br />Qualitative<br />Simple<br />Vision<br />Elaborate<br />Quantitative<br />Execution<br />
  46. 46. 2008 © Dan Roam THE BACK OF THE NAPKIN all rights reserved<br />40<br />..ID examples…<br />Delta<br />(change)<br />Individual<br />Status-Quo<br />Comparison<br />
  47. 47. 2008 © Dan Roam THE BACK OF THE NAPKIN all rights reserved<br />41<br />Step 6<br />Now draw in the last set of 6 blades…<br />
  48. 48. 2008 © Dan Roam THE BACK OF THE NAPKIN all rights reserved<br />42<br />The 6 ways we see:<br />
  49. 49. 2008 © Dan Roam THE BACK OF THE NAPKIN all rights reserved<br />43<br />&lt;6&gt;&lt;6&gt;<br />
  50. 50. 2008 © Dan Roam THE BACK OF THE NAPKIN all rights reserved<br />44<br />Framework 1: “Portraits” for WHO / WHAT problems<br />
  51. 51. 2008 © Dan Roam THE BACK OF THE NAPKIN all rights reserved<br />45<br />Framework 2: “Charts” for HOW MUCH / HOW MANY problems<br />
  52. 52. 2008 © Dan Roam THE BACK OF THE NAPKIN all rights reserved<br />46<br />Framework 3: “Maps” for WHERE problems<br />
  53. 53. 2008 © Dan Roam THE BACK OF THE NAPKIN all rights reserved<br />47<br />Framework 4: “Timelines” for WHEN problems<br />
  54. 54. 2008 © Dan Roam THE BACK OF THE NAPKIN all rights reserved<br />48<br />Framework 5: “Flowcharts” for HOW problems<br />
  55. 55. 2008 © Dan Roam THE BACK OF THE NAPKIN all rights reserved<br />49<br />Framework 6: “Multiple-variable Plots” for WHY problems<br />
  56. 56. 2008 © Dan Roam THE BACK OF THE NAPKIN all rights reserved<br />50<br />Step 7<br />Done: our <br />very own visual thinking universal problem solving tool kit!<br />
  57. 57. 2008 © Dan Roam THE BACK OF THE NAPKIN all rights reserved<br />51<br />Step 8<br />Give it to a friend, and help them see the power of visual thinking, too.<br />
  58. 58. 2008 © Dan Roam THE BACK OF THE NAPKIN all rights reserved<br />52<br />Speaking of airplanes…<br />
  59. 59. 2008 © Dan Roam THE BACK OF THE NAPKIN all rights reserved<br />53<br />
  60. 60. 2008 © Dan Roam THE BACK OF THE NAPKIN all rights reserved<br />54<br />Dan Roam<br />djroam@gmail.com<br />Office: 415-695-0231<br />Mobile: 415-823-5794<br />39 Romain St.<br />SF, CA 94114<br />www.digitalroam.typepad.com<br />www.thebackofthenapkin.com<br />

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