3. 4%
38%
58%
Children on Facebook
6 year old or under 12 years old or under 13-17 years old
Age when the average child
begins regularly consuming online
media
And have posted…….
Growing Up with Social Media
STARTING EARLY
Their Home address & phone numbers.
Pictures of themselves.
Their Real Name.
8. Influence of networking sites on lifestyle:
Social networking sites have some or the other sort of influence on the
lifestyle of the Youth.
Youth have got addicted to the networking sites and use them more often
and as such their life is completely influenced by these.
People find it trendy to use these networking sites and being a member of
the sites is considered trendy and in vogue thing.
Some people surf these sites to interact with people with similar
preferences and it helps in their decision-making ability.
9. They take the views and suggestions of the people before taking any
such decisions and feel quite comfortable with it.
Some people get knowledge about latest trends in fashion, electronic
gadgets etc.
The most staggering influence of these networking sites for some people
is the use of abbreviated words like „d‟ for „the‟ and likewise.
Some people use abusive words to vent out their feelings on these
networking sites and the same has been seen in their personal life of late.
Certain people often use communities to dishonour their teachers and
bosses or use bad-mouthing words for even celebrities and sports stars.
10. Negative/bad experience from networking sites:
The verification of genuine identity of the people is a problem.
People pose as someone else and tend to seek personal or confidential
knowledge.
This has led to breach of trust of a section of respondents.
Communities targeted to humiliate one or the other .Communities like “I
hate Muslims” or “I hate Hindus” have created differences among the
people .
Some community had an Indian flag burning which shook the entire users
of India and the national sentiments as a whole.
11. Attention-deficit hyperactivity
Disorder
The practice of logging on daily
to see hundreds of new
photos, comments, and user
statuses have begun to take
away our ability to keep our
focus on something for more
than an hour or two, making
ADHD a very real and possible
effect of SNS
12. Depression and Loneliness
When interacting
with someone
through text
messages, instant
messaging, or
email, a large
portion of how
humans interact is
gone.
13. •Mergers and
Acquisitions
•Competing
Platforms
•Abuse and
Exploitation
•Risk of losing image
• Integration
• Convert users
• Expose blogs and
campaigns to
community users
• Oversold
• High overlap
• Disorderly
• Privacy Issues
• Collaborative
• Engaging
• Sense of
Community
• Knowledge
Management
• Ease of Use
• Integration
• Low Cost
Strenght
s
ThreatsOpportunit
ies
SWOTANALYSIS