Se ha denunciado esta presentación.
Utilizamos tu perfil de LinkedIn y tus datos de actividad para personalizar los anuncios y mostrarte publicidad más relevante. Puedes cambiar tus preferencias de publicidad en cualquier momento.

Ebay presentation

  • Inicia sesión para ver los comentarios

Ebay presentation

  1. 1.  Education Qualification: Btech  Business Administration Skills: SEO, SMO, SEM.
  2. 2. EBAY/FASHION OUTLET  eBay Inc., (stylized as ebay), is an American multinational corporation and e-commerce company, providing consumer-to- consumer& business-to-consumer sales services via Internet.  It is headquartered in San Jose, California, United States  eBay was founded by Pierre Omidyar in 1995, and became a notable success story of the dot-com bubble; it is a multi-billion dollar business with operations localized in over thirty countries.  eBay.com is not a free website, rather it charges users an invoice seller fee on the basis of if they have sold or listed any items.
  3. 3. eBay Mobile and accessories Tabletsand laptops Fashion entertainm ent Home and Living Data Storage Jewellery cameras
  4. 4. TARGET AUDIENCE  Age: 16+  Gender: Male and Female  Location: All the Countries
  5. 5. COMPETITORS
  6. 6. DIGITAL MARKETING STRATEGY smo seo smm sem email
  7. 7. SEARCH ENGINE OPTIMIZATION
  8. 8. SEO IMPLEMENTATION
  9. 9. WEBSITE ANALYSIS/WEB POSITION ANALYSIS Page RANK 6 Indexed Pages 12,400,000 Internal links 107 External Links 107 Age N/A
  10. 10. TARGETED KEYWORDS  Buy shoes online  Online shopping  Shopping online  Men's wear online  Best camera online store  Electronics online shopping  Buy LED TV online
  11. 11. ON PAGE ACTIVITIES  URL: www.ebay.in  TITLE: eBay: Electronics, Cars, Fashion, Collectibles, Coupons.  DISCRIPTION: Buy and sell electronics, cars, fashion apparel, collectibles, sporting goods, digital cameras, baby items, coupons, and everything else on eBay, the world's.  Keywords: Shopping Online, online shopping, buy watches online.
  12. 12. COMPETITION ANALYSIS
  13. 13. SCREEN SHOTS OF ADS FROM GOOGLE AD WORDS ACCOUNT
  14. 14. SEARCH ENGINE MARKETING
  15. 15. SOCIAL MEDIA IMPLEMENTATION
  16. 16. EBAY ON FACEBOOK
  17. 17. SUGGESTIONS HOW TO PROMOTE ON FACEBOOK  Follow 80/20 rule.  Building like for page by pull and push marketing.  Posting with latest updates and images.  Run contests.  Post more number of photos and videos.
  18. 18. EBAY ON TWITTER
  19. 19. SUGGESTIONS HOW TO PROMOTE ON TWITTER  Should Run the Contests by using # tags, @, retweet, favourite.  Follow 80/20 Rule.  Keep posting photos and videos.
  20. 20. EBAY ON GOOGLE+
  21. 21. SUGGESTIONS HOW TO PROMOTE ON GOOGLE+  Follow 80/20 rule.  Building like for page by pull and push marketing.  Through Google Hangouts we should maintain Customer Relationship Management  Post pictures and videos regularly.
  22. 22. INSTAGRAM PROMOTION  Have good following  Keep posting pictures and videos.  Run contests.
  23. 23. RECOMMENDATIONS IF I’M A DIGITAL MARKETING MANAGER  80/20 rule should be followed in social media marketing.  Giving importance on weightage to SEO and SMO.  Need to target in LinkedIn for professional look, social media for Marketing purpose.

×