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A presentation  on Customer awareness and preferring Volkswagen cars Prepared for  Volkswagen Lucknow By:-Swamit Gupta
 
Largest car producer in Europe Headquarters in Wolfsburg, Germany 44 manufacturing facilities in 18 countries Adolf Hitler owned one  14 million+ Passat on roads worldwide Passat awarded as Best Family Car
Volkswagen is a part of group made up of eight brands from six European countries . Including ……..
Commercial Vehicles
OBJECTIVE  ,[object Object],[object Object],[object Object]
RESEARCH METHODOLOGY ,[object Object],[object Object],[object Object],[object Object],[object Object]
limitation ,[object Object],[object Object],[object Object],[object Object]
On the basis of fuel
On the basis of features ,[object Object]
On the basis of offers from dealers
Important players
On the basis of after sale services
Service level of authorized dealer
Customer’s expectations & suggestions ,[object Object],[object Object],[object Object],[object Object],[object Object]
Conclusion ,[object Object],[object Object]

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Volkswagen ppt