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Vehicle lettering is the most economical way to advertise your business. Why? Because your vehicle or work van is a mobile billboard that can be used to advertise the services you offer without making the extra effort or spending more than necessary. Promote your business while simply driving to work... it doesn't cost you anything extra but does make a good visual impression on potential customers. Before going into the economics of vehicle lettering, let us see why you should opt for this advertising alternative.