2. HootSuite is a social media management
system for brand management created by
Ryan Holmes in 2008. The system’s user
interface takes the form of a dashboard,
and supports social network integrations
for Facebook, Twitter, Google +, LinkedIn
and other social medias.
What is Hootsuite?
3. Compose Choose where to post
message box the new message
Search tool
Main menu
Pages to be
managed
Feed - what is
appearing on the page
Show me how it works!
4. To start, you have to add a stream – what do you want
from which social media – Twitter for example:
Choose the
Twitter account
Now you choose
want do you want
to see from this
account
Wait, what??
5. And voilà! Info on the dashboard!
In this case: Home
Feed and Scheduled
Messages
Now you’re talking…
6. All info from all your social medias in one
place.
You can schedule your posts, tweets etc.
Get an analysis – get reports on how you
are doing.
Counts with a mobile app.
You only have to remember one
password.
But why use it?
7. Well, there are some cons…
If you want all the features, it might get
more expensive than other managers, like
Sprout Social.
Too much info in one place can be
confusing.
Posts might not look as pretty as it would
by posting directly on the platform (OCD
attacks…) Next slide with examples
Tricky… Is it really that good?
