Onboarding a user into a platform is a challenge. But it doesn't end there. Retaining a user, keeping a user happy to the extent that eventually he/she will become an evangelist of your product is even more challenging. Then how do the successful products do that?

1. Providing Users
a Walk to
Remember

2. Tahin Rahman
Head of Product, G&R
Android Developer, Ulkasoft
App Designer, Man Goes Mobile
Front End Dev, Man Goes
Mobile
Front End Dev, G&R
Product Manager, G&R

3. 10 Steps to a Product Development
including
4 Steps to a Great Journey

4. 1. Figuring out the Problem
A problem with
Emotional Attachment

5. Gifts are Great
but
People forgets them

6. 2. Think of a Solution

7. GIFTY

8. 3. User
Experience

9. Improve UX by
Not building a feature

10. 5 Key Concepts
of User Experience

11. 1. Users

12. 1. Users
Do not design for
yourself
or
Any ideal users

13. 2. Context
When?
Where?
How?

14. 3. Tools What to build?

15. 4. Tasks Things to do?

16. 5. Goals What to achieve?

17. Make it a Habit Forming Product
Trigger
Reward
ActionInvestment

18. BREAK

19. 4. User Flow
or
Storyboarding

21. 5. Wireframing

22. Wireframe

23. UX of Common
Elements

24. On boarding
Register & Login
● Ask less
● Social login if possible
● Validate user input
● Provide feedback

25. Homepage
● Less text
● Memorable
● Actionable
● Questions it should
answer
○ What is this?
○ What is being
offered?
○ What can I do here?
○ How do I start?

26. Landing Page
● Single Topic
● Clear and Specific
● Enough Details
● Clear Call to Action

27. Mobile Ready
● Readable
● Viewable or Watchable
● Actionable
● Typable

28. 6. Build a Prototype
7. Do User Testing & get Feedback
8. Update your Design
9. Build the Product

29. 10. Define Success
&
Keep
Measuring
● Revenue
● Audience
● Growth
● Expense

30. Thanks

31. References
● Hooked: How to Build Habit-Forming Products by Nir Eyal
● http://littlebigdetails.com/
● Product Psychology
● UX Myths
● 52 Weeks of UX
● Web Design Usability Lessons Learned