#CEO Network students plan their academic paths on an exemplary level. Find the puzzle pieces here!

1. UO CEO Network
“Plan your Academic Path to
success”
#CultureCode

2. Planning Academic Direction
The Structure of Your Undergraduate Education
1
2
3
4
5
The Value of your education
Liberal Arts Educational Requirements
The core knowledge of a Business Major
Business Specialties
Align passions with academic choices
#CultureCode

3. ASSIGNMENTS…
Series of mundane activities…
has little to do with
TRANSFORMATION
#CultureCode

4. TRANSFORMATION
You are responsible for creating value…
You are responsible for the nature
and character of your transformation.
Expand your vision of who you can become…
Establish a set of goals to transform …
Manage a process of achieving those goals

5. STRUCTURAL
PERSPECTIVE OF
YOUR EDUCATION
Electives
Major
Arts/Letters
Science
Writing
Multicultural
Social
Science
The difference between
requirements
and opportunities?

6. ARTS & LETTERS
What they’re about…
Use skills to create output (verbal and nonverbal) as
a process of expression.
They master critique as their
discipline.
Value uncovering essentials to human
experience.
They seek to answer: what is the essence of why we
exist?

7. SCIENCES
What they’re about…
Use skills to define and assert assumptions of the
way the universe works.
Master scientific method as their discipline.
Value discovery.
They seek to answer truths.

8. SOCIAL SCIENCES
What they’re about…
Use skills to uncover useful and reliable to the
human experience.
They master statistical consistencies.
Compare and contrast across time and
space.
They seek to answer how can people get along, and
when they don’t… why?

9. Business Majors
The two-step process
#CEONetwork

10. WHAT IS DONE PRIOR TO ADMISSION
Electives
Upper Div Core
Upper Div
Electives
General Ed
Non-Business
Electives
BA 101
EC 201/202
ACTG 211/213
WR 121/122
DSC 240
MATH*
241/242/243
Pre Major
Foundations
*May be taken P/NP
Pre Business Core GPA required = 2.75
Note: Admission to LCB cumulative GPA= 2.9

11. COMMON BASE KNOWLEDGE
MATH 241,242,243
Macro
Economics (201)
Micro
Economics
(202)
Business Principles (BA 101)
Business’s 2nd
language (ACTG
211, 213)
Communicating
(WR 121, 122)
Quantative Analysis
Economics Business Principles

12. BUSINESS FUNDAMENTALS
Electives
General Ed
Upper Div
Electives
PBA
Non-Business
Electives
352/435
BE 325
FIN 311/316
MKTG 311
DSC
330/335/340
MGMT 321
Upper Division
Core
All classes must earn C-BA

13. COMMON KNOWLEDGE
Business Environment
Business Environment (BE325)
Economic
Environment
(FIN 311)
Financial
(FIN316)
Strategic Decisions (BA 453)
Operations
(DSC 330,
335,340)
Management
(MGMT
321, BA
352)
Marketing
(MKTG
311)
Financial
Environment
Strategically Thinking

14. HOW YOU SPECIALIZE IS UP TO YOU
Electives
Upper Div Core
Pre-Business
General Ed
Non-Business
Breadth
Accounting
Decision Sciences
Marketing
Upper Division
Electives
Finance
Management
Sports Business
THE DEGREE REQUIREMENT IS TAKE 7 COURSES FROM 3 DIFFERENT
DEPARTMENTS…

15. WHAT IS UNIQUE?
Finance
Specialized
markets
Feasibility ie:
what ifs?
Assets- what
they are
worth
Accounting
Consequences
of choices
Reporting ie:
what did…?
Bottom lines
Marketing
Perceived
value
Customers ie:
what would…?
Maintaining
relationships
ISOM
Application of
Technologies
Efficiencies ie:
how to…?
Inter-relatedness
of
systems
Management
Systematically
reduce risks
Evaluation ie:
how did…?
Improving
results

16. Take a risk, step up
to the challenge of
being the change
we want to see.
#CEONetwork