Leveraging Cloud Storage in Your Job Campaign
Store your documents in the cloud
and access them from any computer
or compatible mobile device
Tom Eberle
POAC Group
February 26, 2013

Overview
• Cloud Storage –What is it anyway?
• How does it work?
• Comparison of cloud storage services
• Intro to Dropbox
• How can I use it in my job campaign?
• How can I use it at my Job Club?
• Security & privacy issues
• Final Thoughts

What is Cloud Storage?
• Off-site storage system maintained by a
third party
• Examples:
– Google Docs
– Gmail, Yahoo! Mail
– Flickr, Picasa
– YouTube
– Facebook, LinkedIn
– Dropbox, Google Drive, Box, SugarSync

What is a File Hosting Service?
• Internet hosting service specifically
designed to host user files
• Allows users to upload files to a remote
storage system (in the cloud)
• Files can be accessed over the internet
from a different computer, tablet, smart
phone or other networked device,
• Files/Folders can be private or shared

How does it work?
• Create account at file
hosting service (FHS)
• Download/Install FHS
software on all your
devices
• A cloud folder is setup
• Setup your folders
– Private
– Public
– Shared
• All devices auto synced
• Access from web browser

Top 10 Benefits of file hosting services?
• Cost – Equipment and time
• Invisibility – it’s in the cloud and off the desk
• Security – What’s your current security strategy
• Automation – Auto-magically happens
• Accessibility – From any internet enabled device
• Syncing – Auto-magically updates all devices
• Sharing – Folders/files
• Collaboration – Multiple people edit/collaborate
• Protection – Data is backed-up to the cloud
• Recovery – Data can be recovered from the cloud

Comparison of cloud storage services
*As of Apr 24, 2012

Dropbox
• https://www.dropbox.com/

What is Dropbox?
Dropbox is a web-based service that syncs
files across multiple platforms, regardless of
filetype. But you’re not limited to the web —
there’s a desktop application for PC, Mac and
Linux AND apps for iPhone, iPad, Blackberry
and Android.
Dropbox allows you to save a file on your
home computer, open it and edit it at work or
school, and view it on your smartphone.
Dropbox also automatically creates backup
versions of your files.

File syncing
• Edit and save
a file on one
device, and it
automatically
syncs to your
other
Dropbox-
enabled
devices.

File sharing
• Any file you save to the Public folder is assigned a public
link you can share with others
– Go to bit.ly/dropboxdoc for an example
• You can also invite specific people to share any other
folder in your Dropbox folder

Online backup
• When you
save a file to
your
Dropbox
folder, it’s
automaticall
y backed up
to Dropbox’s
servers.

Undo and undelete
• Dropbox keeps a
history of every change
you make so that you
can undo any mistakes
and even undelete
files.
• Default history is 30
days, but they offer
other packages.

What it replaces
Saving multiple versions
External hard drives
Google Docs FTP programs
Emailing files to yourself
USB drives

Need more Dropbox space?

How can I use it in my job campaign?
• Access all your job campaign files from
anywhere
– Resume
– Cover letters
– Meticulous Action Plan (MAP)
• Email recruiters a link to your resume

How can I use it at my Job Club?
• Create a shared group folder
– Member profile folders
– Resources folder
• Networking card templates
• Sample resumes/cover letters
• eBooks (PDF)
– Meeting notes folder
• Guest Presentations
• Meeting minutes
• Meeting norms
• Upcoming schedule

Is Cloud Storage Secure?

Security and Privacy
• Who owns the data I put on the file sharing
service? From Dropbox Terms of Service:
– “You retain full ownership to your stuff. We don’t claim
any ownership to any of it. These Terms do not grant
us any rights to your stuff or intellectual property
except for the limited rights that are needed to run the
Services, as explained below.”
– “To be clear, aside from the rare exceptions we
identify in our Privacy Policy, no matter how the
Services change, we won’t share your content with
others, including law enforcement, for any purpose
unless you direct us to. How we collect and use your
information generally is also explained in our
Privacy Policy”

Security and Privacy
• Dropbox uses modern encryption methods to both transfer and
store your data.
• Secure Sockets Layer (SSL) and AES-256 bit encryption transfer
• Dropbox stores your data using 256-bit AES encryption, but they
hold the key.
• Dropbox website and client software have been hardened
against attacks from hackers (Amazon's Simple Storage Service
(S3))
• Public files are only viewable by people who have a link to the
file(s). Public folders are not browsable or searchable
• Nobody can see private files in Dropbox unless they are invited,
or they’re in the Public folder. (Everything in your Public folder is,
by definition accessible to everyone.)

Add a Second Layer of Encryption to
Dropbox
– Dropbox stores your data using 256-bit AES
encryption, but they hold the key.
– Use Viivo to encrypt your files automatically
on your PC/Mobile Device BEFORE syncing
with Dropbox.
– Viivo installs on your PC and creates another
Dropbox folder that encrypts all the files in it.
– Viivo supports Android, iOS, Mac and
Windows

Final Thoughts

Thank You
Slides Presentation : http://slidesha.re/QnylUt
Tom Eberle
Tom.Eberle@Comcast.net
LinkedIn.com/in/teberle
Twitter.com/teberle