The document outlines 10 strategies for generating revenue through social media: 1) Make lots of friends on social networks 2) Use social commerce through platforms like Facebook and Foursquare 3) Create great content like blogs, podcasts, and videos 4) Monetize content through ads, affiliates, and selling information products 5) Leverage daily deals sites like Groupon 6) Use video marketing 7) Monitor social media for customer service 8) Promote products and services through social media 9) Create an online community 10) Cascade content across multiple social media platforms to maximize exposure. The overall message is that building an engaged audience on social media can be monetized in these various ways.