2. Vision
To enhance the livelihood of farmer members through sustainable agricultural
practices, value addition, collective and fair business
Mission
Over the five years (2016), double the real income/acre for at least 1000 primary
cotton producer members, through possible value chain interventions
3. Target outcomes
At least 20 percent of additional benefit from reduction in cost of cultivation and
improved yield. In addition, enriched soil fertility in the farm lands and improved
ecological effects
At least 20 percent of additional benefit from fair trade practices like buying at
farmers’ door steps, correct weighing, immediate payment and pre-fixed price. In
addition impact on other traders to follow fair trade practices
At least 40 percent of additional benefit through the value addition activities and
profit flow back. In addition, improved collectiveness and confidence of farmers on
trade
At least 20 percent of additional benefit from Organic premium from the market. In
addition, eco-friendly products available to the consumers with comparatively very
close with the conventional price
4. Where are we?
• 350 Institutionalized farmers and 58 organic farmers. Community decision making process
• Gained experience in procurement (System, Practices and expertise), Total procurement achieved in the
last three years about 80 tones)
• Established service providers in Ginning – 3 nos
• Gained experience in Spinning through Gandhigram, DCYT, and mainstream spinning mill experts.
• Established spinning facility – 120 tones/year capacity with the support of individual green loans (market
demand of 400 tones per annum with Cash and Carry mode)
• Marketing – Organic (Upasana, Aharam weavers) and
- non organic (Virudhunagar traders)
• Product line – Cotton Lint, Cotton Yarn (Organic and non organic)
5. Future plan
• 1000 institutionalized cotton farmers – of which, 40% under organic farming
• 100 acres Seed production area + Gin for seed processing at farming village
• Procurement of cotton – 900 tones (500 rainfed cotton + 400 irrigated cotton) – Based on demand and other
climate risks, procurement from other federation areas like MSMSSK. Groundnut and Poompuhar federations
• Establishment of village level procurement & storage points
• Ginning through service providers at Virudhunagar
• Smooth cotton yarn production at Spinning mill
• Sales of 120 tones of yarn and 180 tones of cotton lint (organic and non organic) – worthy about Rs. 3 cores
• Clients – Organic (Upasana and Aharam Weavers), :Non Organic – Gandhigram, Spinning mills and Power loom
units