1. TiE-­‐IQ
Bootcamp
TiE
Mumbai
ini3a3ve
Demo Sponsored
by
Deck
Day Pitch
Nexus
Venture
Partners
India
Quo3ent
Paytm

2. Enables online merchants to reduce cost of customer
acquisition by helping them create performance-driven
referral marketing campaigns.
#TiEBootcamp

3. Traditional ways of acquiring customers are too
expensive
#TiEBootcamp

4. Super simple way to create referral marketing
campaigns for online merchants
=>
Incentivize referrers for sharing
products and generating sales.
+
+
#TiEBootcamp

5. User clicks on sharemojo button or widget on merchant’s
website
#TiEBootcamp

6. User can share the product on facebook, twitter, blogs
etc.
#TiEBootcamp

7. We incentivize the user for sharing the product with
friends
#TiEBootcamp

8. Merchant knows exactly where sales are coming from.
#TiEBootcamp

9. Traction… pilot on 4 online merchants
Currently, we’re running a pilot with four merchants:-
On average:- 3% of visitors click on widget and 20% of those who click share.
Some honors:• Won the best startup award in internet category at
SiliconIndia’s startup city event in 2013.
Some media mentions:-
#TiEBootcamp

10. Initial Target Market… 900 merchants using Magento
Initial Target
Around 9000
Magento
merchants in Alexa
top million
=>
10% of 9000
(900)
#TiEBootcamp

11. Most merchants acquired through e-comm frameworks
and platform marketplaces…
Channels/Methods:• Promoting through e-commerce frameworks and platform
marketplaces and forums.
• E-commerce is a strong referenceable market.
#TiEBootcamp

12. Competitors/Potential Competitors
Product, influencer, and affiliate-level tracking
Medium sized online
merchants
Big merchants
Campaign-level tracking
All logos and trademarks are properties of their respective companies
#TiEBootcamp

13. Price discovery... $40-$60/month/merchant
• Monthly Tiered SaaS based recurring revenue model.
• Pricing plans based on the the number of value drivers :- referrers,
referrals, and referral visits.
#TiEBootcamp

14. Team
Ankit Arora.
• Extremely passionate about creating products.
• Started two companies earlier.
• Quick learner, ex-Cadence, ex-Qualcomm.
• Strong technical background. MSEE from University of
Southern California.
#TiEBootcamp

15. What we’re looking for… Partnerships for a
Win-Win-Win
Access to e-commerce platforms, frameworks, and companies.
Capital when we have 50 merchants and better metrics related
to referrals and referral visits.
#TiEBootcamp

16. In essence…
• We enable online merchants to create their very own performancedriven referral marketing program.
• Product installed on four e-commerce websites with more in
pipeline.
• Magento extension is ready and is ready to go primetime. Support
for more e-commerce extensions/frameworks on the way.
Email
id
:
ankit@sharemojo.com
Mobile
:
9820837990
https://www.sharemojo.com
#TiEBootcamp